Geneix is a DNA Data-Determined Drug Service for Doctors
Alyson Wyers — November 7, 2014 — Tech
References: geneix & springwise
Using DNA analysis, doctors are able to offer personalized drug prescriptions that takes the unique genetic composition of individuals into account and results in minimized side effects. Geneix uses big data and algorithms to find these unique factors in human biology, which then helps doctors prescribe drugs differently.
While standard treatments do work on the vast majority of people, genetic variation result in negative side effects in some people. With Geneix's personalized drug prescriptions-enabling platform, patients get their own digital profile that's accessible through a mobile app. The data and algorithms are visualized to showcase a number of measurements so health care professionals can make drug-prescribing decisions quickly and accurately. Patients also receive safer recommendations.
While standard treatments do work on the vast majority of people, genetic variation result in negative side effects in some people. With Geneix's personalized drug prescriptions-enabling platform, patients get their own digital profile that's accessible through a mobile app. The data and algorithms are visualized to showcase a number of measurements so health care professionals can make drug-prescribing decisions quickly and accurately. Patients also receive safer recommendations.
Trend Themes
1. Personalized Drug Prescriptions - Disruptive innovation opportunity: Implementing DNA analysis to offer personalized drug prescriptions based on individual genetic composition.
2. Big Data and Algorithms - Disruptive innovation opportunity: Utilizing big data and algorithms to identify unique factors in human biology for more accurate drug prescribing.
3. Mobile Health Apps - Disruptive innovation opportunity: Developing mobile apps that provide personalized drug profiles and recommendations, enhancing patient involvement in healthcare decisions.
Industry Implications
1. Healthcare - Disruptive innovation opportunity: Integrating DNA analysis and personalized drug prescriptions into the healthcare system for improved patient outcomes.
2. Pharmaceuticals - Disruptive innovation opportunity: Leveraging big data and algorithms to optimize drug prescribing methods and minimize negative side effects.
3. Mobile Technology - Disruptive innovation opportunity: Creating mobile apps that empower patients with personalized drug profiles and safer recommendations, transforming the way healthcare is accessed and managed.
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