Yogurt crosses over from sweet side to savory main
Implications - The rise of the health movement has consumers scrambling for healthier alternatives to rich ingredients, placing yogurt in a fresh, savory-specific perspective. This speaks to the opportunity to change consumer perception by piggybacking off of an existing search for new, yet familiar forms of nutrition.
Trend Themes
1. Savory Yogurt - The rise of the health movement has consumers scrambling for healthier alternatives to rich ingredients, placing yogurt in a fresh, savory-specific perspective.
2. Innovative Yogurt Flavors - Chobani's new product lines showcase innovative flavors that contrast a variety of food products.
3. International Yogurt Usage - The usage of yogurt in international cuisine, like Mediterranean, Indian or Greek, has the potential to introduce consumers to new tastes and recipes.
Industry Implications
1. Food and Beverage - The food and beverage industry can leverage savory yogurt and innovative flavors to create healthier and more exotic products.
2. Health and Wellness - The health and wellness industry can promote the health benefits of savory yogurt and its versatile culinary uses to a health-conscious audience.
3. Culinary Education - Culinary education institutions can teach students how to use yogurt creatively in international cuisine, inspiring new chefs to develop innovative recipes and products.
