September 2017 personal care and beauty trends reveal the continued focus on incorporating convenience into self-care habits, as well as the continuation of the holographic makeup trend.
The Aloe app seeks to support and enhance the health of its subscribers in three different areas – physical, mental, and emotional. The app offers daily reminders, check-ins and motivations in order to ensure that the user is taking part in effective self-care treatments. It also offers a community support system to allow users to have positive interactions with one another.
When the holographic makeup trend became popular on social media, brands decided to adopt this style in a way that can be worn by the average consumer. One such example is Milk Makeup, which now offers Holographic Highlighting Powders that have multi-dimensional hues.
Top 100 Personal Care Trends in September
99
Woodsy Tented Houses
Chris Tate's Tent House is a Personal Retreat in the New Zealand Forests
98
Backup Battery Makeup Mirrors
The Pearl Battery Pack Compact Mirrors Have a 3,000mAH Battery
97
Reduced Closeness Shavers
The Philips Norelco OneBlade Shaves and Trims as Required
96
Vampy Film Fashion
The Ones 2 Watch 'Let the Right One In' Series Boasts a Movie Inspiration
95
Snail-Inspired Retreats
This Spanish Outdoor Oasis Has a Natural Pool and Two Wild Rivers
94
Enchanting Yoga Retreats
The EcoYoga Center Features a Luxurious Bath Beside a Waterfall
93
Blue Glimmer Lipsticks
Kat Von D Beauty's Glimmer Veil Lipstick in 'REVERB' Has Long-lasting Wear
92
Luxurious Adult-Only Hotels
The 'Grand Hotel Portals Nous' Loans Its Guests a BMW for Their Stay
91
Pill-Sized Lipstick Sets
Winky Lux's Mini Lip Pill Kit Offers a Different Color for Every Weekday
90
Unedited Fashion Campaigns
The Bluenotes Campaign for Fall Features Images That Are Not Retouched
89
Athletic Sweatproof Makeup
HIIT Cosmetics is a New Makeup Line for Active Women
88
Luxury Car-Inspired Hair Dryers
This Conceptual Mercedes AMG Hair Dryer Appliance is Powerful
87
Magical Necklace-Inspired Makeup Brushes
Cookie Dough Deco Launched a Line of Harry Potter Brushes
86
Video Game Character-Promoted Gels
Yanagiya’s J-Gel Campaign Features Guile from Street Fighter
85
Personalized Skincare Collections
Sans Ceuticals' Personal Prescription Notes Individual Issues
84
Candid Street Style Editorials
'Take the Heat Off Me' Spotlights Patterned Wardrobe Picks
83
Mermaid-Inspired Makeup Collections
Wet n Wild's Midnight Mermaid Collection is Full of Metallics
82
Cotton Candy-Inspired Cosmetics
This Celebratory Kylie Cosmetics Birthday Collection is Feminine
81
Binge-Watching River Cruises
Three and Time Out London are Offering Netflix on the River Thames
80
Charcoal-Infused Makeup Brushes
This Sephora Collection Makeup Brush Has Antibacterial Features
79
Family-Friendly Skincare Collections
'4KIDSANDUS' Introduces Safe Skincare for the Whole Family
78
Phosphorescent Hair Color
'Pixie Lott Paint' Has Unveiled Its New Glow-In-The-Dark Hair Dye
77
Influencer-Branded Cosmetics
Benefit's Beauty Stowaway Set Features Social Media Icons
76
Millennial-Inspired Concealers
The No Filter Concealer is the First Skin Item from ColourPop
75
Candid Seaside Editorials
The Ones 2 Watch 'Unravel' Series is Youthfully Styled
74
Heat-Activated Hair Colors
Pravana's Vivids Mood Color Transforms When Exposed to High Heat
73
Discreet Body Odor Scanners
'Kukun Body' Informs Users If Foul Odor is Coming from Their Body
72
Fantasy Series Makeup Brushes
The New Game of Thrones Makeup Brushes Bring Fantasy to Life
71
Nutrient-Rich Skincare Collections
St. Weiss Offers a Series of Natural and High-Quality Products
70
Male-Centered Cosmetics Counters
L'Oreal UK Revealed That Male Beauty Counters are in the Future
69
Male-Targeted Concealers
Menaji's CAMO Makeup Concealer for Men is Simple to Apply
68
Rapper-Influenced Lipstick Launches
The New MAC Nicki Minaj Line Boasts a Range of Stunning Nudes
67
Rustic Yoga Retreats
Feathered Pipe Ranch Offers Yoga Retreats Suitable for Beginners and Experts
66
Daytime Hair Repair Products
Bumble and Bumble's Save The Day Fluid Protects the Hair
65
Re-Imagined Hair Dryer Designs
The Hammer Dryer is a Sleek Alternative to Bulky Devices
64
Informed Consumer Apps
GoodGuide Helps Consumers Purchase Safe, Healthy Goods
63
AI-Infused Hair Coloring Apps
Teleport Takes the Guesswork Out of Dyeing Your Hair
62
Natural Cruelty-Free Cosmetics
This New Burt's Bees Makeup Collection Nourishes the Skin
61
Limited Edition Superhero Skincare
The Face Shop Has Collaborated with Marvel for Its New Products
60
Blurring Millennial Makeup
Milk Makeup's 'Blur Liquid Matte Foundation' Softens the Look of Pores
59
Diamond Peel-Off Masks
This Popular I Dew Care Face Mask Exfoliates and Illuminates and the Skin
58
Charcoal Micellar Cleansers
YES TO's Cleansing Micellar Water Integrates Detoxifying Charcoal
57
Minimalist Haircare Kits
Playa Haircare Helps Consumers Achieve Effortless Coastal Hairstyles
56
Expanded Celebrity Skincare Lines
Madonna's MDNA Collection Will Soon Be Available in the USA
55
Glittery Face Treatments
This GlamGlow Face Mask Takes the Form of a Peel-Off Glitter Treatment
54
Peel-Off Makeup Primers
The 'NOT4U Real Skin Patch' is a Peel-Off Guard Against the Elements
53
Rocket-Shaped Bath Bombs
The LUSH Rocket Science Bomb Shoots Stars & Conditioner from Its Tail
52
Inclusive Drugstore Makeup
'Maybelline X Shayla' Aims to Make Mainstream Makeup More Inclusive
51
Walnut Scalp Scrubs
IGK is Now Offering a Cleansing and Purifying Scalp Scrub
50
All-Natural Jelly Face Masks
Lush's Newest Face Masks Have a Fun Squishy Texture to Them
49
Ultra-Powerful Anti-Aging Moisturizers
IT Cosmetics' Secret Sauce Moisturizer Diminishes Wrinkles
48
90s Supermodel-Curated Cosmetics
These Kate Moss Makeup Favorites are Comprised in One Kit
47
Plumping Lip Primers
The New Sara Happ Plump & Prime Lip Treatment Makes Lips Look Airbrushed
46
Unisex Teen Skincare
SAMFARMER Creates Unisex Personal Care Products for Youth
45
Desert-Inspired Makeup Palettes
The Newest Huda Beauty Palette is Dubbed 'Desert Dusk'
44
Bacteria-Rich Shampoos
The Mother Dirt Shampoo Contains Less Than 10 Ingredients
43
Climate-Specific Skincare
Pour Moi's Climate-Smart Skincare is Engineered for Unique Environments
42
Crystal-Infused Algae Masks
LILFOX's Brightening Mask is Rich in Free Radical-Fighting Chlorophyll
41
Holographic Highlighting Powders
Milk Makeup's New Highlighter Offers a Multi-Dimensional Look
40
Expressive Beauty Campaigns
Milk Makeup's 'Shades of Femininity' Campaign Promotes Self-Expression
39
Sulfuric Exfoliant Powders
Amarte's Daily ExfoliPowder Includes Sulfur to Calm Inflammation
38
Budget-Friendly Beauty Boutiques
Bloomingdales' Glowhaus is a Millennial-Targeted Destination
37
Reinvented Super Sedans
The New BMW M5 Makes 600 Horsepower and is AWD for the First Time Ever
36
Matcha-Based Hair Masks
This DevaCurl Conditioning Mask Intensely Hydrates the Hair
35
Genderless Skincare Collections
m/f people's Skincare Offers Solutions and Scents for All People
34
Glittering Face Masks
Too Faced is Developing a Peel-Off Glitter Face Mask
33
Lightweight Leave-In Conditioning Waters
Philip B.'s 'Weightless Conditioning Water' Hydrates Hair
32
On-Demand Beauty Apps
The GetBetty App Lets You Schedule a Blowout at Any Time
31
Moringa Skin Products
'True Moringa' Infuses All Its Products With Natural Moringa Oil
30
Glamorous Collaborative Makeup Campaigns
This New Mac Campaign Was Devised with Taraji P. Henson
29
Exclusive Nude Makeup Crayons
The New Nudestix Collection Boasts Pretty Hues of Pink of Brown
28
Papaya-Based Resurfacing Masks
This Face Mask is Suited for Individuals with Congested Skin
27
Hydrating Vegan Toners
Aromatica's Sea Daffodil Aqua Toner is Naturally Sourced
26
Superfood Skincare Kits
Youth To The People is Offering an Antioxidant-Rich Skincare Kit
25
Anxiety Relief Devices
The 'Calmingstone' Uses Movement and Light to Prevent Panic Attacks
24
Customizable Bath Bombs
Fuze's 'Bombshells' are Enhanced with Essential Oil and Nutrient Capsules
23
Ultra-Hydrating Blueberry Skincare
FRUDIA's Blueberry Hydrating Cream Offers 48 Hours of Moisture
22
Pony-Inspired Cosmetics
PUR Cosmetics is Launching a Collection of My Little Pony Makeup
21
Self-Care Reminder Apps
The Aloe App Helps Users Set Up Healthy Reminders for Themselves
20
Self-Hydrating Skincare
Clarins' Hydra-Essential Range is Powered by the “Leaf of Life” Kalanchoe
19
Compact Luxury Showers
The Jacuzzi Frame 120 Shower Cabin Promises a Five-Star Experience
18
Affordable Snail Extract Creams
Mizon's Highly Concentrated Snail Repair Cream is Sold at Costco
17
Golden Pumpkin Face Masks
This Pumpkin Mask Blends 24ct Gold and Golden Pumpkin Extracts
16
Mushroom-Based Eye Elixirs
Dr. Andrew Weil's Mega-Mushroom Eye Serum Reduces Aging Effects
15
Fitness-Enhancing Moisturizers
Biotherm is Offering a Cream That Claims to Restore Electrolytes
14
Beautifying Plum Oils
Le Prunier Makes a Multipurpose Anti-Aging Plum Beauty Oil
13
Turmeric-Powered Facial Scrubs
The Volition Beauty Turmeric Scrub Updates an Ancient Indian Ritual
12
Pink-Hued Finishing Powders
Becca's 'Soft Light Blurring Powder' Offers a Beautifying Finish
11
Citrus Extract-Based Creams
Fresh's Vitamin Nectar Cream is Packed Full of Energizing Ingredients
10
Coffee-Scented Lip Balms
Frank's Body Lip Balm is Made with All-Natural Ingredients
9
Clarifying Charcoal Shampoos
Drybar's 'On the Rocks' Introduces Charcoal-Infused Hair Cleansers
8
Free-From Body Sprays
The Beargrass Orbital Body Mist Spray Has a Natural Botanical Scent
7
Cactus Skincare Collections
Sia Botanics' Prickly Pear Skincare for Mature is Antioxidant-Rich
6
Stress-Reducing Airline Food
'Monarch Mood Food' was Designed by a Food Psychologist
5
Oil-Rich Hair Conditioners
The Maple Holistics Silk18 Natural Hair Conditioner Has Amino Acids
4
Dedicated Selfie Mirrors
RIKI Skinny Mirror Has a Built-In Clip for One's Smartphone
3
Quinoa Skincare Collections
Aypa's Daily Essentials Skincare is Powered by the Superfood Quinoa
2
Restorative Plant-Powered Lotions
Pacifica's Recovery Lotion Boasts Cactus Water and Kale
1
Mattifying Face Mists
Volition Beauty's Oil-Control Mist Hydrates and Refreshes the Skin
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AI-Powered Styling Apps
StyleHack Changes the Way People Dress with AI Style Analysis
Cosmetic-Toting Tumblers
The e.l.f. Cosmetics and Stanley Collab Introduces Lip Oil Holders
Eco-Conscious Beauty Packaging
Albéa Group Boasts Three Flagship Packaging Products
Multi-Benefit Eye Contours
Apple of My Eye Visibly Rejuvenates the Eye Area in Just 14 Days
Retro Mascara Kits
Maybelline's Sky High Mascara PR Kit is Styled Like a Brick Cell Phone
Luxury Beauty Advent Calendars
Clear Your Shelf for Cult Beauty's 2024 Advent Calendar
Emotive Youth Skincare
The Bubble Skincare x Disney Collab Integrates Inside Out 2 Characters
Clean Mindful Cosmetics
Sonela's Lip Glosses and Liquid Blushes Fortify the Mind-Skin Connection
Uniquely Commemorative Skincare Pop-Ups
Glow Recipe will Host a Beauty Night Market in L.A.
Customizable Beauty Brands
The Body Lab Offers Customization Expertise into Body Care
Travel-Friendly Skincare-as-Makeup
MILK MAKEUP Debuted the BOUNCE and JUICY TONES Lip + Cheek Line
Problem-Solving Youth Skincare
Epic Skincare Shares Purposeful Products for Gen Alpha & Gen Z
Touchless Skincare Applicators
Lunaescent's Universal Skincare Beauty Tool Prevents Contamination
Makeup-Inspired Music Collaborations
e.l.f. Cosmetics Launches 'Get Ready With Me The Album'
Olympian-Approved Makeup Products
Team USA Olympians Partnered to Promote L’Oréal Paris Cosmetics
Autumn-Inspired Face Mask Collections
ESW Beauty Introduces the Autumn Glow Up Capsule
Digital Cosmetics Pop-Ups
Oh My Cream! Launched a Digital Pop-Up to Showcase Nine Brands
Multi-Use Beauty Oils
Clinique's Viral Black Honey Almost Lipstick Inspired a Lip and Cheek Oil
Celebrity Beauty Brands
Goop's Colorblur Glow Balms are Nourishing for the Skin
Demystifying Skincare Pop-Ups
The Power Of Simple Experience Pop Empowers Consumers
AI-Crafted Hyper Personal Tools
L'Oréal & Meta Launch AI Hyper-Personalization
Skincare Well-Being Campaigns
Neutrogena Celebrates International Self-Care Awareness Day
Korean Beauty Self-Care Essentials
dearcloud™ Introduces a Fresh Line of Self-Care Essentials
Hydroxytyrosol-Based Makeup Innovations
OLIVE ROSE is the World's First No Makeup Makeup
Multi-Action Concealers
The Triclone Skin Tech Concealer Covers, Blurs, Brightens and Depuffs
Hair Care Retail Expansions
Function of Beauty Opens a Storefront With Amazon
Glow-Enhancing Makeup Sticks
NUDESTIX's Multi-Tasking Makeup Product is Versatile and Portable
Affordable Cosmetics Holiday Bundles
e.l.f. Cosmetics Presents a Makeup Set Range for the Holidays
Beauty Standard-Redefining Wellness Apps
Activerse.app Debuts a New Wellness Application — Raize
Teen-Targeted Skincare Products
InstaNatural Besties Offers Fun Ways for Teens to Enjoy Skincare
Luxury Skincare Brands
Cozy Earth's Fount Society Emphasizes Natural and Sustainable Products
Expansive Body Care Lines
Kiehl’s Launches Intimate Care Category 'Kiehl’s Personals'
AI Beauty Shopping Experiences
Revieve x Google Cloud Launch the Next Gen AI Advisor Series
Affordable Dermatologist-Developed Products
HH Science™ Launched an Affordable Skincare Line
Affordable Nude Cosmetic Products
about-face Introduces the Nude Beach Collection
AR Retailer Haircare Experiences
Walmart Beauty Virtual Try-On Now Includes Hair Color Products
Buttery Face Palettes
Smashbox's HALO Sculpt + Glow Face Palette is Redefining Radiance
Shade-Matching Makeup Devices
BoldHue Helps Beauty Lovers Create Their Perfect Foundation Color
AI-Powered Beauty Partnerships
Haut.AI and Ulta Beauty Join Forces to Transform Beauty Retail
Curated Neurobeauty Sets
selfmade's Neurobeauty Bundle Brings Ease to the Skin and Mind
Gen Z-Focused Personal Care
Kiehl's New 'Pubic Service Announcement' Campaign Taps Ilana Glazer
Grocery-Themed Holiday Cosmetics
Benefit Cosmetics Presents the Playful Benemart Collection
Accessibility Beauty Bundles
The e.l.f. Cosmetics 'Beauty For Every Eye' Bundle is Limited-Edition
Rejuvenating Springtime Cosmetics
The Tree Hut In Bloom Collection Has New and Returning Favorites
All-Over Beauty Palettes
The Groundwork Defining Neutrals Palette Has Two Unique Textures
Multi-Use Highlighting Glosses
Pretty Grunge Face Gloss Transforms in Response to pH Levels
Sun Care Concierges
The Supergoop! Concierge Matches Protective Formulas to Individual Needs
Back-To-School Beauty Kits
ESW Beauty Launches the Glow Getter Kit
90s-Style Cosmetic Cases
e.l.f. Cosmetics x Caboodles and Laurel DeWitt Created a New 'It Bag'
Fashion AI Platforms
AI Fashion Concierege App 'Aesthetic' Creates a Tailored Shopping Experience
Take-Anywhere Beauty Balms
Jones Road's Miracle Balm Palette is an On-the-Go Multitasker
Berry-Hued Mascaras
Clinique's Viral Black Honey Shade Inspired New Limited-Edition Products
Immersive Virtual Pop-Ups
Benefit Launches Virtual 'Benemart' Concept for Holiday Shopping
AR Beauty Pop-Ups
Pat McGrath Labs x Google Teamed Up to Share 'The Art of Beauty'
Collaborative Date-Ready Cosmetics
E.l.f. Beauty Unveils the New Collaboration with Tinder
Jelly-Inspired Primers
e.l.f Cosmetics Brings Back Its Limited-Edition Jelly Pop Primer
Multi-Benefit Beauty Sticks
BOOM! Beauty Supports Maturing and Menopausal Skin
AI-Powered Retail Tools
Walmart is Introducing a New Series of AI Tools for Customer Experience
Interactive Cosmetics Retail Stores
Watsons Upgrades its Stores for Gen Z and Gen Alpha Consumers
Self-Care Festival Activations
Tree Hut Set Up a Remix Your Self-Care Experience at Lollapalooza
Hair Product Retail Expansions
Hally Hair is Bringing 15 New Products to All Ulta Beauty Locations
College-Inspired Haircare Pop-Ups
Monday Haircare Hosted an Interactive Pink Truck
Targeted Luxury Beauty Sets
The U Beauty Holiday Sets Present a Variety of Skincare Solutions
Skin Booster Foundations
The HD Skin Hydra Glow Foundation is Likened to a Sheet Mask
Tween Beauty Sticks
Talomi's Plant-Based Multi-Sticks Add Color to Eyes, Lips & Cheeks
Holiday Beauty Advent Calendars
HH Science™'s Special Holiday Box Features 12 Products
Co-Branded Skincare Stickers
Starface x Glossier Hydro-Stickers Shield and Shrink Pimples
Adaptive Skin Tints
This Skin Perfecting Tint is Powered by Smart Tint Technology
Premium Beauty Make-Up Collections
Hermès Presents its Le Regard Series to its Beauty Line
Vibrant Pride Month Makeup
The Makeup Revolution Beam Bright Rainbow Highlighter is Easy to Use
Illuminating Skincare Primers
Milk Makeups' Hydro Grip + Glow Primer Delivers Lasting Radiance
Spatial Computing Shopping Apps
'Alo Yoga' Debuted a New App for the Apple Vision Pro
Holographic Health Concierges
Immertia Created an AR Assistant for One A Day's Packaging
Pigmented Singer-Backed Products
Ariana Grande's REM Beauty Launches Three New Makeup Products
Turntable-Inspired Palettes
SHEGLAM's Vinyl Pop Color Palette is Made for Mixing and Matching
Mind-Skin Connection Kits
Selfmade's Securely Attached Kit Includes a Relationship Psychology Book
Sleepover-Themed Skincare Initiatives
Astrid Debuts the Exciting #AstridSleepover Campaign
Nourishing Holiday Cosmetics
The Tree Hut Holiday Collection Gifting or Self-Indulgence-Ready
Product-Integrated Filters
NYX and Snapchat Launched the 'Beauty Bestie' Shopping Filter
Vegan-Friendly Talc-Free Cosmetics
Polite Society Makeup Launched Two New Products
Creamy Highlighter Shade Expansions
MILK MAKEUP Adds 3 New Shades to Its Cream Highlighter Stick
DHA-Infused Contour Sticks
This Dolce Glow Innovation Combines Makeup, Skincare and Tanning
Mother-Specific Self-Care Kits
The Honest Company Offers the Relaxing Self-Care Gift Kit
Pride-Themed Acne Treatments
Peace Out Skincare Debuted a Special Edition of Its Acne Healing Dots
Astrology-Aligned Cosmetics
Star Signs Inspired the Maya Jama x Rimmel Collaboration
Teen Skincare Hubs
Indu 101 Educates, Empowers and Inspires Young Beauty Consumers
Digital Avatar Cosmetics
e.l.f. Cosmetics & Snapchat Debuted the First Bitmoji Beauty Drop
Unisex Fashion Brand Cosmetics
The A.P.C. SELF-CARE Collection Has Six Products
Everyday Cream-to-Powder Eyeshadows
Merit's Solo Shadow's Simplicity Makes It Supremely Wearable
Serum-Based Blush Sticks
Haus Labs' Color Fuse Glassy Blush Balm Stick Rapidly Boosts Hydration
Skincare Tailgate Tours
The Bubble Skincare Tailgate Tour Brings Premium Formulas to Gen Z
Protective Color Cosmetics
Screensaver Makes Color Cosmetics with Blue Light-Blocking Benefits
Relaxing Self-Care Gift Sets
grace & stella Offers Holiday Gift Sets to Foster Feel-Good Moments
At-Home Manicure Accessories
Sally Hansen Introduces Salon Effects Nail Accents
Co-Branded Inclusive Packaging Apps
Haleon and Microsoft Join Forces to Enhance Accessibility
Plastic-Free Personal Care Products
Community Goods Touts Eco-Friendly Solutions and Packaging
Illuminating Multipurpose Makeup
These New Makeup Revolution Products Come in Three Variants
Inspiring Daily Bodycare
method's Unleash Your Inner Shower Celebrates Personal Transformations
Pocket-Sized Blush Sticks
Rhode Pocket Blush Makes Cream Blush Ready to Grab and Go
Glow-Boosting Skin Tints
Revolution Beauty's Bright Light Face Glow is Multifunctional
Bridal Skincare Sets
The Face Planner Curates 30-Day and Three-Month Skincare Rituals
Multi-Benefit Tinted Balms
Goop Beauty's Colorblur Glow Balm Adds a Pop of Sheer, Creamy Color
Celebratory Cosmetic Collections
The Pixi 25 Years of Glow Collection is Arriving Now
Inclusive Beauty Brands Initiatives
Annabelle Cosmetics Debuts 'Pride and Beauty for Everyone'
Valley-Inspired Hydrating Skincare
Maude Circle International Introduces Apripure Cosmetics
Cosmically Inspired Haircare
Super Nova Hair Care Shares Stellar Treatments and Styling Essentials
Multipurpose Beauty Mousses
Fwee's Blurry Pudding Pot Boasts a Viral Fluffy Texture
Community-Made Skincare Products
Consumers Can Help Make Kiki World's Skin Development Kit
Eyeshadow-Liner Hybrids
Indu's Blendable LiquidEyes Encourage Experimentation
Accessible Nourishing Skincare
ELLA by Best Skincare Shares Results-Driven Solutions for Women
Scannable Skincare Murals
The Ordinary's Interactive Augmented Reality Mural Promotes Bodycare
Celebrity Skincare Expansions
Kriti Sanon's Brand Hyphen Expanded Its Line of Skincare Products
Featherweight Skin-First Foundations
No Makeup Makeup Foundation is Hydrating & Skin-Nourishing
Liquid Blush Expansions
Huda Beauty's Releases the New 'Blush Filter Liquid Blush'
Teen-Focused Makeup Lines
Af94's Teen-Centric Makeup Line Features Products Under $10
Skincare-Inspired Beauty Primers
These New CoverGirl TruBlend Products Come in Six Options
Festive Makeup Collections
The Annabelle Holiday Collection Fuses Bold and Natural Cosmetics
Holistic Wellness Cosmetics
GPI Beauty The Harmony Collection Has Cosmetic and Skincare Solutions
Vibrantly Packaged Makeup Launches
Polite Society Has Unveiled Three New Products
Exclusive Drugstore Collaborations
about-face beauty Expands into Canada with Shoppers Drug Mart
Ayurvedic Makeup Sticks
Mango People is Sephora’s First Ayurvedic Makeup Brand
Multi-Dimensional Complexion Compacts
Fara Homidi's Essential Face Compact Pairs Two Products
Indian-Inspired Clay Masks
Junglo Reintroduces Self-Care Through the Lens of Ayurveda
Affordable Luxury Cosmetics
Pretty Smart Delivers Luxury-Inspired Beauty Without the High Markup
Youth-Safe Skincare Trios
Girlyish Skincare Shares a Simple, Safe Three-Step Routine for All Ages
Dazzling Gemstone-Inspired Cosmetics
Tree Hut Gemstone Glow is a Limited-Edition Range
Skincare Cannabis Brand Expansions
Autumn Brands Introduces "now melt," a Self-Care Brand
Eco-Conscious Beauty Lines
dhartii is Introducing a New Beauty & Skincare Category
Skin-Caring Eyeshadows
Oceanly Eyeshadows are Plastic-Free and Infused with Seaweed
Skin-Nourishing Foundation Lines
about-face Launches a New Foundation with Skincare Properties
Patch-Style Makeup Products
These Fazit Makeup Patches Come in Two Varieties
Self Care Planners
The 2024 Self Care Planner Helps People Prioritize Self Care
Retail Brand Supplement Ranges
The Alo Stackable Wellness System Now as Three New Capsule Formulas
Empowering AR Applications
Black Radiance is Unveiling a New Augmented Reality App for Black Women
High-Performance Customized Haircare
eSalon Custom Hair Care Targets Multiple Goals in One Formula
Whimsical Hygiene Expansions
Personal Care Brand Clean Age Launches at Walmart Stores
Tycoon-Style Beauty Games
e.l.f. Cosmetics Launches a Digital Tycoon World on Roblox
AR-Enabled Try-On Tools
Google Launches an AR-Based Try-On Tool for Hair and Foundation
Goal-Oriented Health Apps
The 'Bright' App Offers a Holistic View of One's Health
Accessibility-Focused Lip Liners
Holme Beauty Launches the Alignment Lip Liner in Six Shades