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'Monarch Mood Food' was Designed by a Food Psychologist
References: blog.monarch & thedailymeal
Travel can be anxiety-inducing, but Monarch Airlines' 'Monarch Mood Food' is designed to help passengers relax and better enjoy themselves while flying. The airline food was crafted by molecular chefs from The Fat Duck Research Kitchen and Kitchen Theory to make specific moments on a flight nicer.
For many travelers, airline food only adds to the stress and general displeasure of flying. Monarch Mood Food aims to upend those expectations. The food box includes echinacea and liquorice ice cream to help reduce cold symptoms prior to takeoff, green tea and lavender mochi cakes to relax flyers during takeoff, and a savory nut bar before landing to give travelers energy for their upcoming adventures.
According to a study, a third of travelers can't relax until day three of their vacation. With the Monarch Mood Food box, every traveler should be able to turn off from day one.
For many travelers, airline food only adds to the stress and general displeasure of flying. Monarch Mood Food aims to upend those expectations. The food box includes echinacea and liquorice ice cream to help reduce cold symptoms prior to takeoff, green tea and lavender mochi cakes to relax flyers during takeoff, and a savory nut bar before landing to give travelers energy for their upcoming adventures.
According to a study, a third of travelers can't relax until day three of their vacation. With the Monarch Mood Food box, every traveler should be able to turn off from day one.
Trend Themes
1. Stress-reducing Food - Innovative food products designed to reduce stress and promote mental well-being in high-pressure situations.
2. Personalized Airline Food - Customizable food products tailored to improve the travel experience and meet the unique needs of individual travelers.
3. Functional Food - Food designed to serve a specific function or purpose beyond nutrition, such as reducing anxiety or improving sleep quality.
Industry Implications
1. Airline Industry - Airline companies can revolutionize the in-flight experience by providing stress-reducing food that improves passengers' mental and physical well-being.
2. Food and Beverage Industry - The food and beverage industry can develop new products that serve a specific function, such as reducing anxiety, to meet the growing demand for healthy and functional foods.
3. Travel and Tourism Industry - By offering stress-reducing food options, the travel and tourism industry can improve the overall travel experience for consumers and promote the idea of mental wellness during vacations.
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