Youth To The People is Offering an Antioxidant-Rich Skincare Kit
Mishal Omar — August 28, 2017 — Fashion
References: sephora
The anti-aging skincare brand Youth To The People is now offering three of its superfood-based products in kit form.
Called the Fresh Pressed Superfood Skin Kit, the product comes with three of the brand's popular skincare items. The first of these is a Kale + Green Tea Cleanser that contains spinach and vitamins, and is marketed as an "age prevention cleanser." The second product is the brand's Spirulina + Microalgae mask that contains Kale and Spinach, and the third is the Kale + Spinach, Green Tea Hyaluronic Acid Moisture Cream. These products come together to eliminate dirt and oil, support natural cell turnover with their "damage-fighting nutrients," and hydrate the skin.
Youth To The People's items are made in small-batch quantities, and its products are both high in quality and ethically sourced.
Called the Fresh Pressed Superfood Skin Kit, the product comes with three of the brand's popular skincare items. The first of these is a Kale + Green Tea Cleanser that contains spinach and vitamins, and is marketed as an "age prevention cleanser." The second product is the brand's Spirulina + Microalgae mask that contains Kale and Spinach, and the third is the Kale + Spinach, Green Tea Hyaluronic Acid Moisture Cream. These products come together to eliminate dirt and oil, support natural cell turnover with their "damage-fighting nutrients," and hydrate the skin.
Youth To The People's items are made in small-batch quantities, and its products are both high in quality and ethically sourced.
Trend Themes
1. Superfood Skincare - Creating skincare products using superfood ingredients is a disruptive innovation opportunity in the beauty industry.
2. Kit Packaging - Offering skincare products in kit form presents a disruptive innovation opportunity to enhance convenience and promote bundled sales.
3. Small-batch Production - Adopting a small-batch production model for skincare products is a disruptive innovation opportunity to emphasize quality and exclusivity.
Industry Implications
1. Beauty - The beauty industry can capitalize on the trend of using superfood ingredients in skincare products to attract health-conscious consumers.
2. Packaging - The packaging industry can benefit from the trend of offering skincare products in kit form by providing innovative and sustainable packaging solutions.
3. Manufacturing - The manufacturing industry can explore small-batch production for skincare products to cater to consumers seeking high-quality and ethically sourced options.
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