The Groundwork Defining Neutrals Palette Has Two Unique Textures
Laura McQuarrie — September 11, 2023 — Fashion
References: danessamyricksbeauty & newbeauty
The Danessa Myricks Beauty Groundwork Defining Neutrals Palette features universally flattering, high-performance formulas to help people shape, sculpt, define and line to create their desired look, regardless of skin tone. Created for beauty lovers of all levels, this all-over face palette includes 10 shades and two innovative new textures. As founder Danessa Myricks says, “We’ve reimagined the traditional shadow palette beyond eyes with two unique textures that multitask to work on the face, eyes, brows and lips.”
While Velvet Pomade lives up to its name as a lightweight pomade, the Shape N’ Fix Powders in color-coordinating tones are infused with upsalite. These colors for the eyes, brows, face and lips add versatility to an everyday makeup kit, supporting the creation of looks that range from soft to bold.
While Velvet Pomade lives up to its name as a lightweight pomade, the Shape N’ Fix Powders in color-coordinating tones are infused with upsalite. These colors for the eyes, brows, face and lips add versatility to an everyday makeup kit, supporting the creation of looks that range from soft to bold.
Trend Themes
1. All-over Beauty Palettes - The Danessa Myricks Beauty Groundwork Defining Neutrals Palette introduces innovative textures for multi-functional use on face, eyes, brows, and lips.
2. High-performance Formulas - The universally flattering shades in the Groundwork Defining Neutrals Palette offer high-performance formulas for shaping, sculpting, defining, and lining.
3. Versatile Makeup Kits - The inclusion of Velvet Pomade and Shape N' Fix Powders in the palette supports the creation of versatile looks, ranging from soft to bold.
Industry Implications
1. Beauty & Cosmetics - The introduction of new textures and high-performance formulas in the Groundwork Defining Neutrals Palette provide disruptive innovation opportunities within the beauty and cosmetics industry.
2. Makeup Accessories - The inclusion of multi-functional products like the Danessa Myricks Beauty Groundwork Defining Neutrals Palette presents disruptive innovation opportunities within the makeup accessories industry.
3. Fashion & Style - The versatile makeup capabilities of the Groundwork Defining Neutrals Palette offer disruptive innovation opportunities within the fashion and style industry, allowing for a wide range of looks.
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