The Face Planner Curates 30-Day and Three-Month Skincare Rituals
Laura McQuarrie — October 12, 2023 — Fashion
References: thefaceplanner & scotsman
Embarking on a new skincare routine can be a process that requires patience as many results take time to become visibly apparent, but some immediate benefits can boost confidence right from the start—and for those eager to witness transformative changes before a special occasion, The Face Planner offers tailored 30-day and three-month plans that combine quick-acting solutions with long-term benefits.
The Face Planner got its start when one busy professional counting down to a wedding identified a gap in the market. As founder Emma Dobbie says, "There seemed to be answers and help for brides with every other aspect of wedding planning, but nothing for skincare."
While The Essentials Edit is a 30-day luxury skincare ritual, The Ultimate Plan uses six luxe products to support more radiant skin in three months.
The Face Planner got its start when one busy professional counting down to a wedding identified a gap in the market. As founder Emma Dobbie says, "There seemed to be answers and help for brides with every other aspect of wedding planning, but nothing for skincare."
While The Essentials Edit is a 30-day luxury skincare ritual, The Ultimate Plan uses six luxe products to support more radiant skin in three months.
Trend Themes
1. Tailored Skincare Rituals - The Face Planner offers tailored 30-day and three-month plans that combine quick-acting solutions with long-term benefits, filling the gap in the market for bridal skincare.
2. Immediate-visible Results - The Face Planner's skincare sets provide immediate benefits that boost confidence right from the start, making them perfect for special occasions.
3. Luxury Skincare Edit - The Essentials Edit and The Ultimate Plan by The Face Planner provide luxury skincare rituals, catering to those looking for a more premium and effective skincare experience.
Industry Implications
1. Wedding Planning - The Face Planner identified a gap in the market within the wedding planning industry and filled it by offering tailored skincare rituals for brides.
2. Skincare - The Face Planner disrupts the skincare industry by combining quick-acting solutions with long-term benefits, providing immediate confidence boosters and catering to special occasions.
3. Luxury Beauty - The Face Planner creates luxury skincare rituals with their Essentials Edit and Ultimate Plan, targeting consumers who seek a more premium and effective skincare experience.
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