From charitable limited edition prints to album art puzzles, the July 2020 pop culture trends showcase how brands are responding to a variety of social and pandemic-prompted issues.
Notably, Hotels.com announced a new promotion, Get a Break Rate, aimed at supporting feuding couples, families, and roommates who are finding the proximity of lockdown stiffing. The deal lets them escape for some alone time for a night for half price.
Another intriguing example of the July 2020 pop culture trends is André 3000 new call-out apparel line that raises funds for the Black Lives Matter movement. The collection features provocating designs with statements adorned on the clothing such as 'Narcissistic Americans,' 'Have You Stopped Growing?,' and 'Across Cultures, Darker People Suffer The Most, Why?,' among others.
Top 55 Pop Culture Trends in July
From Charitable Limited Edition Prints to Album Art Puzzles:
Grace Mahas — Aug 18, 2020 — Pop Culture

55
Provocative Mask Alternatives
Max Siedentopf's Humorous List Shows Everyday Objects as Face Masks

54
Anti-Tech Jewelry Collections
Sara Sallam Takes Cues from George Orwell's 1984 Novel

53
Next-Gen Virtual Fashion Shops
The Yeezy Supply Site Offers a New Vision for Online Shopping
52
Charitable Call-Out Apparel Lines
André 3000 is Raising Funds for the Black Lives Matter Movement
51
Philanthropic Gen Z Brands
Favored Nations Mobilizes Gen Z to Support Important Issues
50
Artistic Face Mask Coverings
The Ai Weiwei Mask Art Project Raises Funds for Humanitarian Causes
49
Post-COVID Night Clubs
44KW in Shanghai Introduces Safety Measures After Reopening
48
Witty Wine-Branded Summer Accessories
BABE Wine Launches 'Summer is Everything' Collection
47
Anime-Inspired Fashion Boots
Zara China is Selling Black Boots with Heels Resembling Poké Balls
46
Accessible Digital Fashion Events
London Fashion Week Digital is Gender-Neutral & Open to All
45
High-End Hazmat Suits
Erykah Badu Sports a Louis Vuitton Hazmat Suit at the Texas Film Awards
44
Animated Film-Inspired Sneakers
BAIT and Reebok Launch the Army Men Iteration of the Instapump
43
Charitable Limited Edition Prints
Takashi Murakami's Prints are Expected to Hit $1 Million for BLM
42
Scenic Drive-In Cinema Experiences
Neovaude Has Orchestrated a Gothic Drive-In Experience
41
DIY Video Games
Media Molecule's 'Dreams' Platform Enables You to Create PlayStation 4 Games
40
AI Robot Movie Stars
Erica the Robot Will Be Starring in an Upcoming Sci-Fi Movie
39
Cartoon Alien Skincare
The Tonymoly x Minions Collection Features Playful Formulas & Packaging
38
Free Digital Cartoon Channels
Kartoon Channel! is Described as "Netflix for Kids, But Free"
37
Interactive Crime Scene Maps
The Sneak Podcast Supplements the Experience with Special Features
36
Post-Pandemic Concert Series
LN Finland Adds New Dates After Sold-Out Post-COVID Concert Series
35
Identity-Protecting Camera Apps
Anonymous Camera Strips Photos & Videos of Identifying Information
34
Dome-Protection Concerts
The Flaming Lips Play Live on The Late Show While Wearing Plastic Domes
33
Elegant Disney-Branded Dinnerware
The New Disney Frozen 2 Dining Set Comes in an Icy Blue Hue
32
Interactive Video Streaming Apps
Whatifi Has Viewers Decide What Happens Next in a Story
31
Album Art Puzzles
Radiohead's 1,000-Piece Jigsaw Puzzle Recreates an Album Cover
30
Virtual Clubbing Experiences
Defected WWWorldwide Introduces "New Era Virtual Clubbing" on Twitch
29
Interactive Augmented Reality Packaging
Pepsi Launches a Soccer-Inspired International Campaign
28
Celebratory Sci-Fi Timepieces
The Meister Dark Side Watch Collection Includes Three Styles
27
DIY Stop-Motion Animation Platforms
Stop Motion Studio Helps You Create a Unique Plot Line
26
AI-Powered Movie Platforms
rct studio's Innovative Software Helps You to Make Your Own Movie
25
Village-Supporting Drag Shows
This Virtual Drag Show Raises Funds for Toronto's LGBT+ Community
24
Narrative Superhero Podcasts
Podcasts Based on DC Comics Characters are Coming to Spotify
23
In-Game Movie Nights
Fortnite & Warner Bros are Hosting a Unique Movie Screening Event
22
Mixed-Reality Music Festivals
Lost Horizon is a Virtual, Interactive, Multi-Stage Event
21
Virtual Music Festival Exhibitions
V&A Museum is Hosting a Virtual Glastonbury Exhibition
20
Cult Sci-Fi VR Games
ILMxLab Boasts the Upcoming Release of a New Star Wars VR Game
19
Livestreamed Virtual Concerts
Wave is Hosting a John Legend Virtual Reality Concert
18
Theme Park Ride Candles
The E.T. Adventure Ride Scented Candle is Made with a Soy Wax Base
17
Solitude-Themed Hotel Promotions
Hotels.com is Offering a 'Get A Break Rate' for Feuding Couples
16
Provocative Pop Culture Fragrances
Art De Parfum's Le Joker Scent Was Inspired by the Zeitgeist
15
Fictitious Football Merchandising Deals
Dan Kats' Virtual 'Coach Duggs' Now Has a Merch Line
14
Record Breaking Cube-Solving Livestreams
Rubik’s Cube is Attempting to Break a World Record
13
VR Disney Films
Myth: A Frozen Tale is a First-of-Its-Kind Release from Disney Animation Studios
12
Celeb-Officiated Virtual Weddings
A Star of The Bachelor is Enhancing Jared's Virtual Platform
11
Drive-In Music Festivals
The Metamorphosis Drive-In Music Festival Was Recently Hosted in Houston
10
Election-Inspired Vodka Spirits
'Election Flavored Vodka' is a Limited, American-Made Spirit
9
Musical Hologram Gigs
Yungblud Created a Captivating Live Entertainment Experience
8
Celebrity-Led Natural Deodorant Campaigns
Schmidt’s Teams Up with Jerry Harris for Encouragement
7
Unscripted Star-Studded Puppet Shows
'Muppets Now' Follows Classic Characters and New Favorites
6
Math-Powered Interactive Crime Dramas
Murder by Numbers Employs Math Puzzles to Solve Crimes
5
Star-Studded Spin Workouts
Peloton & ESPN Hosted an All-Stars Ride Featuring Professional Athletes
4
Wizardly Surprise Collectibles
Magical Capsules Open to Reveal Harry Potter Collectibles
3
Shimmering Celebrity-Backed Palettes
The Urban Decay Naked Ultraviolet Eyeshadow Palette is Bold
2
Dining Drag Queen Series
The Jack Daniel's Drag Queen Mukbang is a Virtual Dining Experience
1
Ketchup-Themed Anthem Renditions
Walk Off The Earth Debuts Flavorful Anthem for Canada Day
Related Ideas
Luxury Bag Pop Ups
Hermès Debuted a Designer Bag Installation Pop Up in Manhattan
Collaborative Patterned Tote Bags
Marc Jacobs Unveils a Special Design of the Tote Bag
Canvas Tote NYC Pop-Ups
Lands' End Launched a Personalization Concept Pop-Up Shop in New York
Celebrity-Fronted High-Fashion Campaigns
Versace's 2024 Icons Campaign Embodies the Brand's Ethos
Idyllic Pet Pop-Ups
Uber Eats and PetSmart Created "The Best Pet House Ever"
Playfully Nostalgic Pink Apparel
Juicy Couture x Madhappy Debut a Limited-Edition Collection
Summer-Centric Lifestyle Fashion
UNIQLO U Presents its New Collection for the SS24 Season
Doll-Themed Fashion Collections
Bloomingdale’s Celebrates the Barbie Movie with New Capsule
Graphic-Adorned Summer Fashion Collections
Boys Lie's June Collection Drop Was Stunning
Traveling Luxury Retail Events
The Bal Harbour Shops Access Pop-Up Tour is a Unique Concept
Valentine's Day-Themed Luxury Fashion
The Balenciaga 2025 Valentine’s Day Capsule is Chic & Edgy
90's Archival Footwear Pop-Ups
Dr. Martens Hosted a 'Buzz Bus' in NYC
Nostalgic Luxury Sleepwear
The Barbie x Karen Mabon Collection Shares Stylish Retro Prints
Positive Social Media Campaigns
The New Tumblr Campaign Champions Community Over Controversy
Unique TV Series Pop-Ups
Lillet x Emily in Paris Presents the Café de Lillet Experience in NYC
Parisian Airport Pop-Ups
Moët Hennessy's Paris Concept Event Featured Travel Exclusives
Limited-Edition Tote Bag Series
How Long Gone Joins Forces with Pacific Tote Company
Festival-Ready Fashion Rentals
The Festival Closet by IHG x Pickle Lets Guests Rent Looks for Free
Beach Nostalgia Capsules
Duvin Design & Pabst Blue Ribbon Present 'Relax with Pabst' Capsule
Celebrity-Approved Luxury Fashion Lines
The Louis Vuitton x Tyler, the Creator Line is Chic
Seltzer-Inspired Fashion Collections
1987label and Truly Hard Seltzer Have Joined Forces
Soda-Branded Sweatsuit Merch Lines
poppi Launched a Stunningly Playful & Stylish Sweatsuit Line
Maternity Clothing Pop-Ups
Bumpsuit Created a Pop-Up Pod for Its First Physical Retail Presence
Vibrantly Comedic Travel Campaigns
The 'Booking.yeah' Campaign Features The Muppets
Refreshing Streetwear Collabs
Lipton Iced Tea x Cruel Pancake Dropped 90s-Inspired Summer Styles
Icon-Led Travel Experiences
Airbnb Icons Offers Experiences Hosted by Icons in Music, Film, & More
Star-Studded Tech Campaigns
Jewellery Pros and Music Talent Promote the Bose Ultra Open Earbuds
Creative Play Pop-Ups
The Sharpie Studio Offered Opportunities for Creativity at SXSW
Gen Z-Centric Campaigns
Urban Outfitters' Shift Happens Campaign Has Three Phases
Box-Office-Themed Travel Pop-Ups
Intrepid x TIFF Host an Experiential Travel Activation
Complimentary Movement-Focused Workouts
Lululemon Commemorated World Mental Health Day
Global Handbag Campaigns
Coach's New 'Unlock Your Courage' Campaign Promotes Personal Expression
Sporty-Influenced Streetwear Capsules
Off-White Celebrates Jordan Brand with New Capsule
Nostalgic Toy-Inspired Fashion Collections
rue21 is Collaborating with Barbie® and Hot Wheels®
Ice Cream Sandwich Pop-Ups
Chips Ahoy! Pop-Up to Serve Free Ice Cream in NYC
Streetwear Culture Music Partnerships
Spotify x BAPE Redefine Hip Hop with New Playlist Covers
Star-Supported Animated Character Campaigns
Hello Kitty and Bruno Mars Commemorate an Anniversary
UK Beauty Summer Pop-Ups
Mecca Cosmetica is Hosting a Summer Pop-up in London and Manchester
Terrace Brand Endeavors
Louis Vuitton Features its Latest Collection at a Beachfront Pop-Up
Artistic QSR Merch
Starbucks Unveils New Collection in Collaboration with Artist Tim Singleton
Music-Informed Fashion Collections
Roc Nation and Moncler Join Forces on a New Capsule
Unique Cosmetics Launch Events
Summer Fridays will Host a London Newsstand Pop-Up
Data-Driven QSR Campaigns
Burger King's BK Unwrapped Reveals Customers' 2024 Ordering Preferences
Artist Edition Tequila Boxes
Tequila Don Julio is Declaring A Summer of Mexicana with Music & More
Retail-Based Pop-Star Takeovers
H&M and Charli xcx Host a Surprise Event at Times Square
Sea-Inspired Luxe Swimwear Collections
A Burberry Summer Arrives for the SS23 Season of Warm Looks
Playful Cafe Merch Collections
This Dunkin' Merch Celebrates the Summer Season
Heiress-Created Homeware Collections
Walmart is Launching Paris Hilton's Be An Icon Collection
Branded Energy Drink Events
CELSIUS Energy’s Padel Classic 2024 Enriched Art Basel
Adventure-Inspired Outerwear Campaigns
Canada Goose & KidSuper Drop an NBA All-Star Collection
Pop Art Creative Collections
The KAWS + Warhol UT Collection Caters to Art Lovers
Tech Rebellion Campaigns
Lush is Continuing Its Big Tech Rebellion for Black Friday
Narrative-Driven Fashion Lines
The Outlier by Willie Norris Spring/Summer 2024 Theme is ‘Escape’
Interactive Shoppable High-Fashion Films
The Saint Laurent Summer 2024 Collection is Chic
Traveling Fine Art Campaigns
EasyJet's Get Out There Features Mona Lisa, The Thinker and More
Celebrity-Fronted Fashion Campaigns
The New Calvin Klein Campaign Features Many Celebrities
Celebratory Disney-Inspired Collections
Forever 21 Celebrates Disney's 100th Anniversary
Luxury Basketball-Themed Fashion Capsules
Balenciaga Introduces the Basketball Series Collection
Musician-Fronted Luxury Fashion Campaigns
Jacquemus Launched a Campaign Featuring Bad Bunny
Provocative Guerrilla Campaigns
Jewelry Brand MWCurated Uses Fake Infidelity Flyers for Marketing
Luxury Hotel Capsule Collections
Late Checkout: A Ritz-Carlton Story Shares Co-Branded Styles
QSR Summer Pop-Ups
McDonald's Mexico Launched a Summer-Themed Activation in Mexico
Active-Minded Refreshing Streetwear
YoungLA Drops the First Instalment of its October Collection
Record-Breaking Rental Pop-Ups
P2P Rental Platform By Rotation Has a Five-Storey Space in London
Empowering Fashion Campaigns
Coach's Spring 2025 Campaign Celebrates Personal Time Management
Fall-Ready Denim Campaigns
Pacsun Launched Its Interactive Better in Baggy Denim Campaign
UK Summer-Ready Sporty Fashion
Unknown London Launches a New Capsule Designed for Summer
Modern-Day Travel Campaigns
Louis Vuitton Invites Gisele Bündchen for 'Horizons Never End'
Soda-Themed Merch Collections
Viral Soda Brand Poppi Drops Limited-Edition Sweatsuit Merch
Travel-Focused Marketing Guides
TikTok Debuts a Playbook for Travel Marketers to Foster Engagement
Iconic Vacation Itineraries
Intrepid Travel Launches Epic Vacays Inspired by Blockbuster Films
Sweat Mark T-Shirts
This Summer Clothing Range Has Printed Designs That Resemble Sweat
Surrealist Pink Pop-Ups
Hourglass Cosmetics is Hosting the Unreal Pop-Up Shop in NYC
Idol Singer Breakfast Promotions
Mos Burger Offers Dining Experience with Idols via AR
Kindness-Promoting Beverage Campaigns
Culture Pop Soda Partners with Point Guard Derrick White
Hotel Reward Campaigns
Keegan-Michael Key Stars in Choice Hotels' 'Check Into More' Spot
Artful Travel-Inspired Children's Fashion
Janie and Jack Team Up with Photographer Gray Malin
Music-Inspired Retail Campaigns
Macy’s is Launching Its Summer’s Greatest Hits Campaign
Youth-Focused Pizza Launches
Domino's Pizza Relaunches its Gen Z-Focused Emergency Pizza Promotion
Collaborative Auction Experiences
Hospitality Meets Collectible Art Through This Auction Event
British Culture-Honoring Luxe Fashion
The Burberry Summer 2024 Range is Unveiled During LFW
Music-Honoring Shirt Collections
Eton Presents a New Collection Celebrating the Beatles
Stylish Soda Pop-Ups
Poppi World Enticed Health-Conscious, Fashionable Visitors During NYFW
Fashion Lifestyle Pop-Up Events
Sundae School Hosts Their First Pop-Up in London
Retro-Inspired T-Shirt Capsules
YoungLA Embodies the 70s with Vintage Colored Tees
Apparel-Themed Pop-Up Cafes
UNIQLO Unveils its Spring/Summer LifeWear Collection and Coffee Pop-Up
Cartoon-Themed Performance Wear
Disney x lululemon Delivers Stylish Cartoon Activewear
Family-Honoring Festive Campaigns
JD Celebrates all Forms of Family in 2024 Xmas Family Campaign
Pop Culture Bars
Basic is Building a Sports Bar for Pop Culture Fans
Accessible Fashion Tours
The Walmart Style Tour Shares Personalized Color Analysis & Styling Tips
Artist-Inspired Lifestyle Collections
Dumbgood Releases a Range, Inspired by Paul Frank
Retro Family Photoshoots
Blue Bunny is Inviting Families to Pop-Up 90s-Themed Photoshoots
Collaborative Digital Coffee Campaigns
illy Launches its Digital Content Series 'Coffee Break'
Confident Fashion Rebranding Campaigns
Boohoo Launches the People Will Talk... Campaign
Flattering T-Shirt Capsules
Celebrity-Approved Label With Jéan Arrives with a New T-Shirt Capsule
Dressed-Up Breakfast Campaigns
Joe & the Juice Invites Customers to Get Chic for Breakfast
Colorful Kitchen Pop-Ups
Primal Kitchen Partners with Pintrest for a Special Initiative
Affordable Back-to-School Campaigns
Staples Canada Embraces the Theme of '90s Throwback Pricing
London-Inspired Sporty Campaigns
Nike Presents the Pulse of London Campaign Honoring the City
Rapper-Starred Streetwear Campaigns
Loyle Carner Stars in New Always Do What You Should Do Series
Playful Intergalactic Graphic Streetwear
Lorenz Presents its New Graphic Capsule for FW23
Olympic-Inspired Sportswear Collections
Chubbies Has Introduced a Team USA Capsule Series
Cheeky Self-Care Pillows
La-Z-Boy's Do Not Disturb Décor Supports Rest & Relaxation
Toy-Themed Film Figurines
The Funko Pop! Movies: Barbie Collection Has Four Styles
Otherworldly Summer-Ready Streetwear
Palace and Oakley Launch a Summer 2023 Capsule
Pride Skincare Pop-Ups
Kiehl's Celebrates Pride Month with a Pop-up Event at Stackt Market
Collaborative Pancake-Themed Streetwear
Holiday Inn Express x Mr. Eatwell Present a Custom Capsule
Collaborative Hotel Canvas Totes
W Hotels x Thomas Lélu Debut a Collection of Playful Accessories
Nostalgic Lip Balm Collections
Camp Burt Introduces its '84 Summer Merch Collection
Music-Inspired Campaigns
The New Pepsi Campaign Features Bad Bunny
Burger-Inspired Back-To-School Campaigns
Trill Burgers & LRG Clothing Debut a Line of Activations
Real-Time Trending Spot Features
Roadtrippers Introduces the Trending Spots Feature to Its App
Military-Inspired Outdoor Fashion
N.Hoolywood Releases the Test Product Exchange Service
Denim-Based Summer Fashion
A1 Denim Highlights Themes from the 90s for the SS23 Capsule
Pride-Honoring Bird Figurines
Target Dresses Up the Pride Birds to Celebrate this Month
Crafted Holiday Activations
Loews Hotels & Co will Offer Festive Pop-Ups and Seasonal Sips
Sporty All-pink Sneakers
PLEASURES x PUMA Embrace the Barbiecore Aesthetic
Comprehensive Apparel Brand Campaigns
Apparel Group Launches Its Expansive 'Summer-Time' Campaign
Exclusive Pop-Up Events
Brunette the Label Partners with Holt Renfrew for Exclusive Pop-Up Event
Pickleball-Themed Cosmetics Pop-Ups
MAC Hosted a Glow Play Summer Activation in Toronto
Language App Pop-Ups
Duolingo Hosted an Interactive Street Society Event in Soho
Vacation Rental Campaigns
Airbnb Debuts an Animated Ad That Celebrates Booking a Place to Yourself
Elevated Millennial Apparel
Petal & Pup Celebrates Ten-year Milestone with the Muse Collection
Comprehensive Summer Lifestyle Capsules
Jakks Pacific is Unveiling a New Lifestyle Collection
Celebratory Photo Collections
Sonic Editions Honors Black Icons with an Exclusive Photo Collection
Black Heritage-Inspired Campaigns
Converse Launches the Black Joy Campaign and Collection for 2024
Lightweight Summer Fashion Capsules
Drama Call Presents its Latest Collection for Summer
Celebrity-Backed Vacation Collections
Joe Fresh and Roxy Earle Launch a Vacation Capsule
Grande Shimmeering Runway Shows
Saint Laurent Presents its Summer 2024 Womenswear at PW
Harajuku-Inspired Slip-Ons
Vans Taps Guest Designers on the Harajuku Punk Design Series
Christmas-Inspired Summer Campaigns
Toys for Tots Supports Children with Christmas in July
Music Culture-Honoring Graphic Tees
Patta's Dance T-Shirt Celebrates the UK's Music Culture
Web-Based Word Game Celebrations
New York Times Games Honors Its1,000th Wordle Puzzle
Unique Crossword Events
The New York Times Games Celebrates the Anniversary of the Mini Crossword
Cultural Social Media Documentaries
Hulu Unveils the Black Lives Matter: A People's History Doc
Vibrant Celebrity Icon Collections
The 'Bedsure x Iconic Collection' Pays Homage to Marilyn Monroe
Mental Health Branding Initiatives
L.L.Bean Digitally Detoxed for Mental Health Awareness Month
Avant-Garde Apparel
PrettyLittleThing Announces New Collection with Brand Ambassador La La Anthony
April Fool's Lifestyle Collections
Nugget Introduced Its 'Most Trendiest - High Endiest' Line Yet
Libation-Joint Streetwear Collaborations
Places+Faces Teases its Upcoming Work with Havana Club