These examples of interactive retail show not only how innovative companies are becoming in order to attract new customers and maintain a strong relationship with existing ones, but also how they are responding to the heightened social aspect of everyday life. Social media, smart technology and more has raised the bar when it comes to certain interactions and in order to keep people's attention, more bang for one's buck is required.
From personalized experiences that making shopping easier to more exciting window displays that draw consumers like moths to a flame, these examples of interactive retail think outside of the box to increase foot traffic and, as a result, sales. Incorporating technology has never been more important.
31 Examples of Interactive Retail
From Immersive Sports Stores to Personalized Virtual Boutiques:
Meghan Young — Jul 23, 2014 — Business
31
Interactive Travel Agencies
The Addin Store Has Tourism Displays That Customize to Dream Vacations
30
Multimedia Retail Displays
This Woolworths Shop has In-Store Video Walls and LED Displays
29
High-Tech Retail Hubs
Harvey Nichols' Newest Retail Store Design Boasts Engaging Details
28
Interactive Retail Mirrors
Samsung's Mirror and Transparent OLED Makes Retail Visually Engaging
27
Interactive Shopping Signs
The Videotel System Helps Shop Owners Create Digital Signs
26
Interactive Tech Retail
The Intel Ultra Store is an Immersive Retail Experience in Beijing
25
Pop-Up Shopping Pods
The Nike+ Fuelstations
24
Yeti Storybook Window Displays
The Saks Fifth Avenue Holiday Window is an Interactive Experience
23
Extreme Interactive Shopping
The Garry Cohn 'Lifestyle Sports' Store Concept is Off the Wall
22
Interactive High-Tech Mannequins
teamLabHanger Created Virtual Mannequins That are Hanger-Signaled
21
Immersive Sports Stores
Adidas' 'HomeCourt' Stores Take Sports Retailing to the Next Level
20
Interactive Footwear Displays
Munich Sports' Interactive Displays Use RFID Technology
19
Boundary-Blending Retail Stores
NIKElab Merges the Online World with the Physical Realm
18
Open-Concept Jewelry Shops
Pandora's New Jewelry Store Design Increases Interaction
17
Interactive Digital Showrooms
Audi City Will Provide Customers With a New Buying Experience
16
Monstrous Interactive Retail
The Jou Jou Toy Store Gets Interactive with Branding
15
Interactive Window Shopping
Hi-tech Interactive Window Displays Will Change the Future of Retail
14
Sensory Hardware Shops
This Home Depot Retail Display is an Interactive Decor Guide for Visitors
13
Interactive Ballet Storefronts
Passersby Change Ballerina's Image in the Repetto Window Display
12
Interactive Golf Stores
The PGA TOUR Superstore Gives Shoppers an Interactive Golfing Experience
11
Interactive Storefront Displays
+rehabstudio Integrates Shopping with Technology
10
Interactive Fashion Factories
The New Balance Flagship Store in NYC is a Conveyor Belt of Style
9
Jigsaw Store Fronts
Atrium by Studio RHE Features Interlocking, Rotating Walls
8
Retail Recommending Booths
Inspiration Corridor Offers Fashion Suggestions and Helps Locate Items
7
Multi-Sensory Cognac Shops
Martell's Airport Spirits Store Promises an 'Art de Vivre' Experience
6
Digitized Detergent Displays
This Woolite Retail Display Informs and Intrigues Consumers
5
Entertaining Toy Shops
Hamleys Toy Shop in Moscow Displays Toys Like Amusements in a Theme Park
4
Musical Retail Displays
Calvin Klein Sound Installation Offers Customers an Audio Experience
3
Digitized Holiday Branding
This Target Retail Display by PERCH Features Interactive Elements
2
Connected Shoe Displays
PERCH Interactive's Digital Retail Display is Informative and Inspiring
1
Digital Holiday Donations
The eBay Give a Toy Store Lets You Donate Toys by Scanning
Related Ideas
Luxury Bag Pop Ups
Hermès Debuted a Designer Bag Installation Pop Up in Manhattan
Digital Brand-Made Arenas
Nike Partners with EA Sports to Create a New Stadium in FC 25
Recruitment Metaverse Shops
IKEA on Roblox Merges Virtual Gaming and Real-World Job Opportunities
Next-Gen Sneaker Stores
Foot Locker's Store of the Future Concept is Bolder and Easier to Shop
AR Retail Kiosks
BIG Digital and DeepAR Bring Mobile & Desktop Try-Ons to Store Settings
Immersive 3D Fashion Exhibits
Portal:M x Virtual Fashion Exhibition Host a Phygital Experience
GenAI Shopping Assistants
Shopping Muse Supports Michael Kors US Website Visitors
Parisian Airport Pop-Ups
Moët Hennessy's Paris Concept Event Featured Travel Exclusives
Experiential Intimates Spaces
Knix Opens Immersive Retail Location at Premium Shopping Centre
Virtual Holiday Shopping Experiences
Amazon Introduces a New Holiday Shop with 3D Technology
Novel AI-Generated Product Designs
Arcade Introduced a Transformative AI Product Creation Platform
Selective Retail Pop-Ups
'Woolrich Black Label' by Todd Snyder is Taking a New Retail Approch
Digital Footwear Experiences
Reebok Impact is a Next-Gen Shoe Experience with AI and Wearables
5g-Enabled Retail Showcases
Singtel is Surpassing Consumer Expectations with 5G Retail
Engaging Shelf Displays
Netvisual is Elevating In-Store Advertising with its Shelf Edge Displays
Interactive VR Styling Apps
'J.Crew' Launched a Closet Management and Shopping App for Vision Pro
Athletic Apparel Interactive Billboards
Gymshark Unveils the Shoplift Campaign Ahead of Sale
Revitalized Shopping Destinations
Foot Locker's Home Court is a Basketball-Inspired Retail Space
Personalized In-Flight Ads
United Airlines Kinective Media Offers Curated Travel
Retail Store Revamps
H&M Updates Shopping Experience with Luxe, Tech-Savvy Store in London
AR Locker Rooms
Snapchat and Selfridges Created a Pop-Up for Virtually Trying on Sports Kits
Multi-Sensory Flagship Stores
KATE Shibuya Offers Immersive Digital and Physical Experiences
Virtual Try-On Services
SpreeAI is Making Significant Strides in the Fashion Industry
Phygital Beauty Store Experiences
Sephora's Store of the Future Locations are Immersive
Interactive In-Store Ads
Visibubble Brings Mobile Messaging Capabilities to Store Shelves
Immersive Sports Engagement Solutions
Sportradar Expands Its Partnership with the NBA
AI-Powered Virtual Closets
Stylitics' Products Support Next-Gen Personalized Shopping
Culturally Rich Sports Stores
adidas' New 'Home of Sport' Flagship Features Unique Digital Tools
Tech-Driven Sexual Wellness
Experience the Future of Intimacy
GenAI Virtual Shoppers
Cindy by Imaginuity Boots Online and In-Store Foot Traffic
Three-Dimensional Mixed-Reality Displays
Looking Glass Unveils the New 3D Glass Displays
AI Beauty Shopping Experiences
Revieve x Google Cloud Launch the Next Gen AI Advisor Series
Shoe Retailer AI Apps
SuperStep Partnered with 'IMSHOP' to Create a Convenient Mobile App
AR Retailer Haircare Experiences
Walmart Beauty Virtual Try-On Now Includes Hair Color Products
AI-Augmented Retail Checkouts
This Checkout Solution Helps Prevent Theft and Scanning Errors
Content-Inspired Physical Retail Experience
Netflix House Creates a Space for Fans to Buy Merch
Premium Athleticwear Pop-Ups
Reigning Champ Announces Pop-Up in Toronto’s Yorkdale Centre
Physical Metaverse Merchandise Stores
Roblox will Sell Physical Goods with Shopify
AI Retail Wearables
Augmodo SmartBadges Track Tasks and Inventory in Real Time
Retro Video Game Stores
Gamestop is Opening 'Retro' Locations to Sell Used Games
AR Shopping Malls
American Express' Door to Shop Small Highlights 10 Small Businesses
Digital Travel Retail Experiences
Clarins Debuted an Initiative at the Airport in Hainan, China
Small-Format Department Stores
Macy’s Unveils Plan to Open Up to 30 Small-format Stores
Immersive Gondola Displays
ColourPop is Getting a New Immersive Makeover at ULTA
Immersive Entertainment Venues
Netflix Houses Feature Eateries, Experiential Activities & More
Colorfully Immersive Retail Experiences
Al-Jawad Pike Designs a Athletic Propulsion Labs Store
Social Commerce Platforms
21 Buttons is a Social Fashion Shopping Network
AR-Powered Try-On Rooms
Snapchat Unveils a New AR Locker Room at Selfridges Oxford Street London
Interactive Phygital Hoodies
Beyond Dropped Three Hoodies with Physical & Digital Elements
Magazine-Integrated QR Features
ARCADE Launches the ELLE x Clarks Shoe Visualiser and Experience
Luxury Department Store Takeovers
Burberry and Harrods Offer an Immersive Shopping Experience
Authentication Awareness Pop-Ups
The RealReal Pop-Up Showcases Handbags at Dupe Store Installation
Immersive Intimate Brand Pop-Ups
The Knix Pop-Up in Yorkdale Shopping Centre is Exciting
AI-Enhanced Shopping Experiences
Coveo’s Collaboration with Shopify Seeks to Streamline Shopping
Live Shopping Flagships
Outlandish's Santa Monica Location Supports Live Social Media Shopping
AI-Enhanced Grocery Apps
Instacart Unveiled a Suite of AI Features Coming to its Mobile App
Refreshed Retail Initiatives
Target is Improving its Customer Experience Journey in 2024
Smart Shopping Cart Ads
Instacart Unveiled Ads for Its AI-Powered Caper Carts
Gamified In-Airport Activations
Haribo's Mobile Games Gives People of All Ages the Chance to Win
Tech-Centric Automotive Retailers
Mercedes-Benz Kelowna Unveils a Futuristic Showroom Concept
Retail Rage Rooms
Miista's Rage Room Invites NYC Customers to Destroy and Express Emotions
Immersive Virtual Pop-Ups
Benefit Launches Virtual 'Benemart' Concept for Holiday Shopping
AI-Powered Retail Tools
Walmart is Introducing a New Series of AI Tools for Customer Experience
Interactive Cosmetics Retail Stores
Watsons Upgrades its Stores for Gen Z and Gen Alpha Consumers
Immersive VR Shopping Apps
Mytheresa Worked with Obsess on New Apple Vision Pro App
Localized Retail Experiences
UNIQLO Sherway Blends Japanese Tradition with Toronto Culture
Attention-Grabbing Retail Displays
Auo's Smart Shelf Displays Enhance the Customer Experience
AI Shopping Customization Tools
The Zegna X Experience Merges AI Technology & Traditional Retail
Futuristic Interactive Retail Designs
Telefónica Reopens the Espacio Movistar in a Skysraper
Hyper-Personalized AI Campaigns
Tesco's Stronger Starts Uses AI to Recognize Customers by Name
Home Decor Concept Stores
Fable will Offer Simplistic Possibilities with its New Retail Location
Advanced Adaptive Retail Experiences
Walmart Unveiled New Retail Technologies at CES 2024
Augmented Outerwear Mirrors
Ugg's Flagship Highlights Cold Weather Apparel with a Zero10 Mirror
Mixed-Reality Shopping Apps
StockX Launched an Immersive Way to Shop with the Apple Vision Pro
Immersive Fashion Retail Destinations
URBAN REVIVO Opens Its Flagship Store in Malaysia
Virtual Interactive Shopping Experiences
Appy Pie Endpoint Launches Suite of Virtual Try-On APIs
AI-Powered Marketing Tools
This E-Commerce Tool Uses Customer Data to Project Reward Impacts
Anthropomorphic Store Campaigns
IKEA's Short Social Films Promote Its Click-and-Collect Service
Immersive Flagship Tech Stores
Bang & Olufsen Inaugurates Its Flagship Store on New Bond Street
Luxury AR Packaging Solutions
Mytheresa Released App-Controlled Innovative Product Packagings
Enhanced Omnichannel Experiences
Lightspeed Commerce Addresses Challenges in Retail & Hospitality
Tech-Driven In-Store Events
Dyson Launches an Interactive Event at Harrods Department Store
Spatial Computing Shopping Apps
'Alo Yoga' Debuted a New App for the Apple Vision Pro
Shoppable Travel Storefronts
Expedia Travel Shops Make It Easy to Book Recommended Getaways
Holographic Health Concierges
Immertia Created an AR Assistant for One A Day's Packaging
Experiential Airline Stores
The Emirates World Travel Store Features Lounge Displays
Size-Replicating Try-On Technologies
Google Shopping Debuts Virtual Dress Try-Ons in the U.S.
Inventive Retail Strategies
H&M is Working to Localize Its Shopping Experience
AI-Enabled Retail Partnerships
Sainsbury’s and Microsoft Partnered to Elevate Shipping Experiences
Web3 Fashion Show Initiatives
Runway Magazine Launches Re-Inventing the Runway
Phygital Fashion Retail Experiences
Macy's mstylelab Digital Shopping Platform is Immersive
Influencer-Led Virtual Shops
Walmart Launches the New Walmart Realm Digital E-Commerce Experience
AR Fashion Creations
The ETERNITEE AR Platform Enhances Consumer Interaction
Communication-Based Immersive Exhibitions
Intuit Mailchimp and Design Museum Present Email is Dead
In-Store Audience Engagement Solutions
Social Shelf® Has a Novel Approach to Customer Engagement
Record-Breaking AR Mirrors
Maybelline New York & FFFACE.ME Debuted a Large Interactive Experience
Product Exploration Retailer Tools
These New Instacart Discovery Tools Connect Brands to Retailers
Immersive Virtual Television Experiences
Television for Apple Vision Shapes the Future of TV
Advanced In-Store Media Solutions
Ephex Aims to Enhance the Retail Experience Through Technology
Try-On E-Commerce Solutions
Zero10 Launches the New AI-Enabled Try-On Tools for E-Commerce
Interactive AI Product Demos
DemoDazzle Creates AI Interactive Demos with Human-Like Avatars
Social Shopping Networks
Stage TEN Empowers Creators to Build Their Own Live Shopping Channel
3D Beauty Shopping Experiences
Benefit Cosmetics and Obsess Team Up on a 3D Shopping Experience
Imaginative Shopping Platforms
Walmart Realm Shares Influencer-Curated Shopping Environments
Rewarding AI Shopping Apps
The ShopUp App Revolutionizes In-Store Shopping with AI Data
Gamified Shopping Carts
Instacart Unveils New Updates to its Smart Shopping Carts
Virtual Eyewear Retailer Experiences
Walmart Optical Virtual Try-On is Available Online
Exploratory Art Exhibits
The Saga of the Department Stores Exhibit Explores Shopping’s Evolution
Updated Pet Store Concepts
Pets at Home Unveils New Interactive Screens at its Relaunched Location
Shoppable Luxury Fashion Films
Louis Vuitton Delivers Resort 2024 with an Interactive Experience
Next-Generation Mall Campaigns
Simon's Meet Me @themall Targets Gen Z Shoppers
Omnichannel Automotive Services
Automotive Mastermind has Adapted to Modern Consumer Patterns
Geo-Targeting Store Advertisements
Tesco Recommends Ads Based on a Shopper's Location in a Store
3D-Powered Furniture Retailer Networks
The 3D Cloud Network Introduces a Streamlined Solution
Small-Format Retailers
Nordstrom’s Small-Format Strategy 'Closer to You' is Expanding Until 2025
Camera Gear Product Displays
GoPro Has Announced a Significant Retail Expansion at Best Buy
Virtual Shopping Assistants
Firework's AVA is a Digital Human That Enhances E-Commerce with AI
AI-Guided Selling Tools
Threekit's AI Guided Selling Lets Buyers Interact with an AI-Powered Agent
QR Code Shopping Assistants
Nintendo Implemented Icecat Tech to Enhance In-Store Shopping
Active Lifestyle Retailer Ranges
The Sports Edit on M&S Now Features Reebok and Puma
Self-Guided Cannabis Retail Experiences
BLAZE ECOM Revolutionizes In-Store Cannabis Retail
Immersive Soccer Player Experiences
The Messi Experience Lets Visitors Interact Through AI
Innovative Digital Signage
Creative Realities Enhances Fan Engagement & Outcomes with New Signage
Conversation-Encouraging Retail Spaces
PlayLab Inc Creates a Flagship Store for MadHappy
Gridded Immersive Retail Experiences
Studio Lotus Designs the New Ekaya Banaras Retail
Personalized Retail Media Networks
Thrive Market Collaborates with Instacart on a New Network
Multi-Brand E-Commerce Expansions
Multiple Grocers are Adapting Instacart's Storefront Pro Tool
Advanced Retail Campaign Kiosks
Freeosk and Place Exchange Partnered for Integrated Campaigns
Gamified Shopping Experiences
Browse Booster Rewards Coupons for Product Views
Gaming Experience-Enhancing Innovations
Inspired Entertainment, Inc. Debuts New Gaming Innovations
Flashlight Experience Stores
Olight Combines In-Store Shopping Experience with Digital Tools
Interactive Image Mapping
Image Mapping Lets Businesses Create Designs Seamlessly
AI-Powered Search Features
Shop Premium Outlets Enhances its Online Shopping with AI-Powered Tools
Visual Merchandising Planning
Visulon Inc.'s is a Cloud-Based Enterprise Solutions Platform
Efficiency-Driven Digital Ad Solutions
ShopLiftr is Revolutionizing Digital Advertising
Virtual Retail Solutions
Simbe's Store Intelligence™ Solutions Provide Results on a Global Scale
Retailer-Backed Holiday Experiences
J. Crew Launches a New AI-Powered Holiday Experience
Video Call Shopping Services
Apple's Specialist over Video Service Enhances Personalization
Immersive Virtual Bookstores
Shepherd Let's Book Lovers Browse Virtual Shelves to Discover Books
3D Asset-Focused Retail Solutions
Best Home Furnishings Works with 3D Cloud on New Shopping Tools