Mediterranean foods and flavors are made with plant-based ingredients
Trend - Mediterranean foods are increasingly being offered with plant-based ingredients, with everything from frozen CPG products to restaurants that make Mediterranean dishes experimenting with veganism.
Insight - Alternative foods have become more popular not just among people with dietary restrictions, but those who seek out more nutritious ingredients in their food and beverage purchases. Now, brands from around the world are experimenting with plant-based eating in order to cater to a broader range of consumers.
Insight - Alternative foods have become more popular not just among people with dietary restrictions, but those who seek out more nutritious ingredients in their food and beverage purchases. Now, brands from around the world are experimenting with plant-based eating in order to cater to a broader range of consumers.
Workshop Question - How is your brand reaching consumers with varying needs and preferences?
Trend Themes
1. Plant-based Eating - As more people look for healthier and sustainable alternatives, plant-based eating has become increasingly popular in the food industry, offering opportunities for brands.
2. Meat Alternatives - Brands are experimenting with meatless mixes and vegan proteins, presenting an opportunity for food companies to appeal to a wider range of consumers seeking meat alternatives.
3. Sustainable and Automated Agriculture - Fifth Season's AI-powered, local agriculture methods and Sabra's sustainable salads signify an increasing trend towards sustainability and automation within agriculture, opening up potential business opportunities for eco-friendly and technologically innovative food companies.
Industry Implications
1. Food and Beverage - Many of the trends relate to food and beverage, offering opportunities for food companies to cater to consumers seeking healthier, more sustainable, and convenient options.
2. Restaurant and Hospitality - The trend towards meat alternatives and plant-based eating presents opportunities for restaurant and hospitality providers to provide plant-based dishes and menu options.
3. Sustainability and Agriculture - The trend towards sustainable and automated agriculture presents an opportunity for eco-friendly and technologically innovative food companies to lead the way in implement environmentally responsible practices.
