Ideas
Explore the world's #1 largest database of ideas and innovations, with 480,597 inspiring examples.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,008 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,008 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,233 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 480,597 cutting edge ideas.

Plant-Powered Egg Replacers

Clean the Sky - Positive Eco Trends & Breakthroughs

Plantible Foods' Rubi Whisk is an Egg Replacer Made with Duckweed

— June 27, 2023 — Lifestyle
Plantible Foods recently introduced Rubi Whisk as its first product and it takes the form of a plant-based egg replacer for baked goods, gluten-free products, pasta and much more. This plant-based egg alternative is made from a highly sustainable aquatic plant called duckweed, also known as the water lentil.

This product is said to outperform the versatility of conventional eggs by being able bind, emulsify and foam, as well as retain moisture and offer solubility. This product is also neutral in color and taste, and it's free from allergens.

Plantible Foods is introducing Rubi Whisk to the world with Sweet Meresa's, its first partner, and through the vegan bake shop, consumers will get a taste of egg-free macarons. "In over a decade of formulating vegan baked goods, I haven’t found a protein solution that works nearly as well as Plantible’s ingredients do, says Maresa Volante, founder of Sweet Maresa’s, "Not only do their protein ingredients work better than any other plant-based ingredient on the market, but they essentially function just like egg whites in my macarons."
Trend Themes
1. Sustainable Egg Replacements - The use of renewable plant-based alternatives as egg replacements presents an opportunity for sustainable and environmentally friendly baking.
2. Versatile Plant Protein Ingredients - The development of plant-based protein ingredients that can bind, emulsify, foam, retain moisture, and offer solubility opens up possibilities for innovative food product formulations.
3. Allergen-free Egg Alternatives - The creation of allergen-free egg substitutes provides a safe and inclusive option for individuals with food allergies or dietary restrictions.
Industry Implications
1. Food & Beverage - The food and beverage industry can explore the use of sustainable egg replacements to create a new range of plant-based products and cater to a growing vegan and allergen-sensitive consumer base.
2. Plant-based Protein - The plant-based protein industry can leverage versatile plant protein ingredients to create innovative and functional food products that cater to the increasing demand for sustainable and healthy alternatives.
3. Bakery & Confectionery - The bakery and confectionery industry can capitalize on allergen-free egg alternatives to develop a wide range of egg-free baked goods, such as macarons, that appeal to both vegan and allergen-conscious consumers.
5.5
Score
Popularity
Activity
Freshness