Ideas
Explore the world's #1 largest database of ideas and innovations, with 470,884 inspiring examples.
Trend Reports
Discover why 1,271 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 312,251 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,271 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 312,251 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,215 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 470,884 cutting edge ideas.

Personalized Press

Media platforms opt for custom, individually tailored features

Implications - Modern media brands are opting for a customized, bespoke approach to news dissemination and consumption. This is an ideal format for the millennial demographic, a set accustomed to tailored products and services that cater to the individualistic tendencies associated with them. News companies benefit in turn from specialized content that expands brand horizons while also meeting a demand for unique content.
Workshop Question - How could your brand utilize personalization as a way to simplify the consumer experience?
Trend Themes
1. Customized Media - Modern media brands are opting for a customized, bespoke approach to news dissemination and consumption.
2. Personalized News Aggregation - There is an emergence of apps and platforms that create a more personalized news feed based on what is relevant to you and your interests.
3. Custom Content Curation - Companies like Flipboard and BBC+ are creating apps that allow users to select news categories of interest to streamline their news consumption.
Industry Implications
1. Media - Media companies can explore designing custom content that expands brand horizons while also meeting a demand for unique content.
2. Technology - Developers can create new apps using smart technologies to personalize news aggregation and curation.
3. Publishing - Publishers can invest in creating personalized versions of their publications, with PaperLater's reformatting service as an example.
3.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
7 Featured, 56 Examples:
92,002 Total Clicks
Date Range:
Jun 14 — Oct 16
Trending:
Mild

Featured Examples

Custom News Creation Tools
Custom News Creation Tools
The Criticl Platform Lets Users Create Their Own Journalistic Content
The Criticl platform embraces and endorses the age-old concept of the citizen journalist. By way of the digitized system, members can create accounts and publish news content that will in turn rise... MORE
Curated Morning News Apps
Curated Morning News Apps
The 'Refinery29 This AM' App Features Curated News Stories
The ‘Refinery29 This AM’ is a new app that provide a selection of curated news stories on fashion, politics, celebrity news and current events. The app was designed by Refinery29, which... MORE
Curated Digital Magazines
Curated Digital Magazines
Flipboard Bought Ultravisual to Improve the Digital Magazine Experience
Flipboard is an app that allows users to accumulate content from their favorite blogs, online publications and social streams, so that they can create a personalized magazine. In a move to improve... MORE
Curated News Apps
Curated News Apps
‘Nuzzel’ is a New App That Shows Users What Articles Their Friends are Reading
If you feel like you never have time to go through everything in your daily news feed, the new curated news app called ‘Nuzzel’ may be the perfect solution for you. The app helps to filter... MORE
Curated News Apps
Curated News Apps
The News Republic App Draws Content From Over a Thousand Sources
If you’re in the market for a new curated news app to help you stay in touch with the latest breaking news and events pertinent to your immediate surroundings as well as the world at large,... MORE
Personalized Printed Papers
Personalized Printed Papers
Startup PaperLater Reformats Online Articles Into Print News For You
Some would argue print news is a dying medium with the advent of the 24 hour news cycle on cable television and the ability to immediately release information through social media. However,... MORE
Customizable News Apps
Customizable News Apps
The Latest BBC News App Helps You Access Curated News
BBC+ is a brand new BBC news app that well and truly embraces the ethos of customization by making it easier than ever for lovers of the British broadcasting service to get the most out of its many... MORE

Related Examples

Comprehensive News Apps
Comprehensive News Apps
The UnityWord App Features Very Powerful Filters and Personalization Tools
Bias-Recognizing News Apps
Bias-Recognizing News Apps
'Contempo' Recognizes and Sorts Political Biases in News Stories
Localized Business News Apps
Localized Business News Apps
The Economyloop App Helps Business Travelers Access Relevant News
Language-Inclusive News Apps
Language-Inclusive News Apps
The New York Times' New App Caters to Spanish-Speaking Readers
Swipe-Rewarding News Apps
Swipe-Rewarding News Apps
The Planet GoGo Lock-Screen App Rewards Swiping and Reading Activity
Multimedia-Encoding News Apps
Multimedia-Encoding News Apps
The Mobile Viewpoint App Helps Journalists Share Quality Content
Virtual News Apps
Virtual News Apps
The New Tennessean App Includes 360-Degree News Videos
Crowdsourced News Apps
Crowdsourced News Apps
The Sidewire Platofrm Offers News Written by Top Newsmakers in the Industry
Competitive Gaming News Apps
Competitive Gaming News Apps
The Yahoo Esports App is Designed to Keep Gamers in the Loop
Bias-Eliminating News Apps
Bias-Eliminating News Apps
News Aggregation App Perspecs Offers Three Outlooks on Every Story
Dialoging News Apps
Dialoging News Apps
The Quartzz App Delivers News to Consumers in the Form of a Conversation
Conversational News Apps
Conversational News Apps
The Quartz App Offers Conversational News Consumption
Low-Bandwidth News Apps
Low-Bandwidth News Apps
The Al Jazeera Audio App Broadcasts Audio From Television Broadcasts
Personalized News Apps
Personalized News Apps
This Mobile News App is Targeted Towards iOS Users
Customized Genetic News Apps
Customized Genetic News Apps
The Genome Compass App Offers Relevant Gene Sequencing Information
Summarized News Apps
Summarized News Apps
Pipes Provides Straight-Forward News by Describing an Article's 4 Main Points
Educational News Apps
Educational News Apps
This App Supplies Users with Articles That Support Lifelong Learning
Hyper-Local News Platforms
Hyper-Local News Platforms
This App Curates News Stories Based on a User's Exact Location
Personalized News Apps
Personalized News Apps
The SmartNews App Allows Users to Access Current News Based on Preferences
play_circle_filledMinimalist News Apps
Minimalist News Apps
'Birdy' is an App That Presents Relevant News Stories to You
Succinct Political News Apps
Succinct Political News Apps
The 'BriefMe' App Helps Users Stay Politically Informed on the Go
Audible News Apps
Audible News Apps
'NewsCast' is a Handy News-Reading App That Dictates Breaking Stories
News Streaming Platforms
News Streaming Platforms
The Watchup Apps Brings Curated Television Reporting to Smartphones
Encrypted Social Apps
Encrypted Social Apps
'Minds' is a Secure Social Network That Puts Privacy at the Forefront
World Coverage Apps
World Coverage Apps
The Apple News App is an Updated Version of Its Original Newsstand
Customizable Sports News Apps
Customizable Sports News Apps
This Breaking Sports News App Leverages Social Media News Feeds
Social Media Curation Apps
Social Media Curation Apps
The Hushbook App Lets You Unfollow Facebook Friends By Swiping
Streamlined News Feed Apps
Streamlined News Feed Apps
The Paper iPhone App Filters One's Social Media Notifications
play_circle_filledInspiring Newsfeed Apps
Inspiring Newsfeed Apps
Apollo Muse is a RSS App Dedicated to the Best Tech, Design and Art News
Streamlined Political Apps
Streamlined Political Apps
The iCitizen App Allows You to Target Your Interests
Uncustomized News Apps
Uncustomized News Apps
This Content Discovery Engine Finds Articles Outside of Your Filter Bubble
Momentary Music Matching
Momentary Music Matching
Spotify Serendipity Pairs Online Listeners From Around the Globe
News Viewing Devices
News Viewing Devices
The FlipIt Frame Aims to Change the Way People Consume News Stories
Magnified Search Engines
Magnified Search Engines
QWER.RE is a Service for the Visually Impaired
Illusory Kitchen Ads
Illusory Kitchen Ads
This Creative Newspaper Advertisement Hides a Kitchen in Text Blocks
3D-Printed Earthquake Visualizations
3D-Printed Earthquake Visualizations
This 3D Earthquake Depiction Was Printed on a Set of Tiles
Animal News Apps
Animal News Apps
The Dodo's App Shares Stories About Animal Welfare from Around the World
Digital Sketchpad Apps
Digital Sketchpad Apps
Morpholio Board 2.0 Lets You Curate and Share Your Design Visions
Video Soundtrack Apps
Video Soundtrack Apps
The Zoe Social Networking App Lets You Add Soundtracks and Filters to Videos
play_circle_filledPinboard Messaging Services
Pinboard Messaging Services
Pinterest Introduces a Photo Messaging Feature for Social Pinning
play_circle_filledMosquito Repellent Newspapers
Mosquito Repellent Newspapers
Sri Lankan Mawbima Used Citronella-Laced Ink For Dengue Prevention
Tablet Photo Viewer Apps
Tablet Photo Viewer Apps
Retro by Tiny Whale is a Handy Instagram Viewer for iPad
90s Newspaper Site Makeovers
90s Newspaper Site Makeovers
Amazon Music UK Goes Way Back in Time to Pay Tribute to Oasis
Consumer-Generated Content Platforms
Consumer-Generated Content Platforms
Offerpop's Activate Boosts Loyalty with User Creations
Digital Conversion News Apps
Digital Conversion News Apps
The Peekster App Converts Paper News to Digital News
Custom Radio News Apps
Custom Radio News Apps
Newsbeat Converts Text-Based News Stories to Voice-Read Audio Stories
People-Powered Newspaper Headlines
People-Powered Newspaper Headlines
These Newspaper Headlines Show What People-Run News Looks Like
New Media Stat Infographics
New Media Stat Infographics
This Infographic Charts the Changes in News Media Online
Categorically Designed News Apps
Categorically Designed News Apps
Facebook has Announced the Paper App for Readers
Printed Tweet Newspaper Ads
Printed Tweet Newspaper Ads
CBS Films Took Out a Full Page New York Times Ad for a Single Tweet
Audio News Apps
Audio News Apps
The Umano App Features Top Headlines Read by Professional Voice Actors
Mobile News Consumption Graphics
Mobile News Consumption Graphics
The Rasmussen College Study Shows How Students Stay Informed
Publishing Woe Charts
Publishing Woe Charts
The 'Death of Print' Infographic Tells a Tale of the Digital Age
Corporate Comparison Graphs
Corporate Comparison Graphs
The 'Instagram vs. The New York Times' Infographic is Shocking
Twittering News Apps
Twittering News Apps
Smartr iPhone App is a Beautiful News Reader for Twitter
Bookifying Wikipedia
Bookifying Wikipedia
Rob Matthews Prints 2,559 'Featured Articles' on 5,000 Pages