The 'BriefMe' App Helps Users Stay Politically Informed on the Go
Katherine Pendrill — August 21, 2015 — Tech
References: itunes.apple & bustle
'BriefMe' is a clever news app that helps users stay politically informed while on the go. While many consumers like to know what is going on in the world, the sheer amount of information out there can be extremely overwhelming. This app uses an advanced scoring system to help users track down the most popular and relevant news stories.
The app works by giving users a list of the top 10 news stories each day. These stories are chosen based on their BriefMe score, which is based on the amount of likes, comments and shares that a topic has received. If 10 stories is still too much information, users can enable push notifications that will alert them to the top three news stories each day. The app is ideal for busy workers who are still interested in staying politically informed.
With many consumers already using their mobile devices to read the latest news, this app provides an easy way to sort through large amounts of information.
The app works by giving users a list of the top 10 news stories each day. These stories are chosen based on their BriefMe score, which is based on the amount of likes, comments and shares that a topic has received. If 10 stories is still too much information, users can enable push notifications that will alert them to the top three news stories each day. The app is ideal for busy workers who are still interested in staying politically informed.
With many consumers already using their mobile devices to read the latest news, this app provides an easy way to sort through large amounts of information.
Trend Themes
1. Personalized News Curation - The 'BriefMe' app uses an advanced scoring system to curate personalized news content based on user preferences and popularity, offering disruptive innovation opportunities in the news aggregation industry.
2. Mobile News Consumption - The popularity of the 'BriefMe' app highlights the growing trend towards consuming news on mobile devices, indicating disruptive innovation opportunities for mobile news platforms and app developers.
3. Streamlined Information Overload - The 'BriefMe' app addresses the problem of information overload by presenting users with a concise list of the most popular and relevant news stories, opening up disruptive innovation opportunities in information filtering and organization solutions.
Industry Implications
1. News Aggregation - The 'BriefMe' app's personalized news curation system presents disruptive innovation opportunities in the news aggregation industry by offering a more tailored and efficient way of consuming news.
2. Mobile News Platforms - With the rise of mobile news consumption, there are disruptive innovation opportunities for mobile news platforms to enhance user experience, engagement, and accessibility, as demonstrated by the 'BriefMe' app.
3. Information Filtering Solutions - The 'BriefMe' app's streamlined approach to tackling information overload creates disruptive innovation opportunities in the development of efficient and effective information filtering solutions for individuals and businesses.
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