Video game enthusiasts adopt blunt gamer decor for outward expression
Implications - As gamer culture grows in momentum due to consumer involvement both online and in the media, a desire to outwardly display those interests through decor and aesthetics is on the rise. Boldly representing their admiration for classic video games and characters, consumers are trading in contemporary designs for more outlandish alternatives. These examples illustrate a shift toward a more confident and expressive gaming culture.
Workshop Question - Consider categories that are adjacent to yours, how can your brand be represented in an area that you don't currently dominate?
Trend Themes
1. Retro Gaming Aesthetics - Gamers are increasingly adopting retro gaming aesthetics in their decor.
2. Personalized Gaming Spaces - There is a growing trend toward personalizing gaming spaces with immersive decor and furnishings inspired by video games.
3. Video Game-themed Accessories - Video game-themed accessories such as scented candles and window blinds are becoming increasingly popular among gamers.
Industry Implications
1. Gaming and Entertainment Industry - Companies in the gaming and entertainment industry can capitalize on the trend toward retro aesthetics and personalized gaming spaces by developing immersive gaming experiences and customizable decor products.
2. Home Decor Industry - The home decor industry can target the growing demand for video game-themed decor and accessories by creating products that cater specifically to gamers with designs inspired by classic video games.
3. Retail Industry - Retailers can tap into the trend toward video game-themed accessories by selling merchandise such as scented candles and roller blinds that cater to gamers and video game enthusiasts.
5 Featured, 44 Examples:
335,649 Total Clicks
Date Range:
Jun 13 — Jun 15
Trending:
Warm
Consumer Insight Topics:
