Consumers infuse holiday ingredients into unexpected foods for approachability
Implications - While holidays like Thanksgiving offer warm and hearty meals, the allure of alternative, more indulgent recipes can often deter picky eaters. Making traditional meals more approachable, consumers are infusing holiday ingredients like turkey and cranberries into dishes reminiscent of fast food and snacks, combining the warmth of seasonal goods with more familiar and indulgent food shapes.
Trend Themes
1. Holiday Ingredient Pairings - Consumers are infusing holiday ingredients into unexpected foods, creating unique pairings for traditional meals.
2. Upscale Fast Food - Traditional recipes are being reinvented by bloggers and restaurants.
3. Unconventional Pastries - Restaurants and bakeries are experimenting with savory ingredients in typically sweet treats.
Industry Implications
1. Food and Beverage - Innovative ingredient pairings paired with traditional holiday favorites introduce new and exciting items to restaurant menus.
2. Hospitality - Upscale fast food trends could introduce new hotel and restaurant concepts, where fast food is combined with upscale ingredients.
3. Bakery - Bakery professionals can experiment with savory flavors in classic pastries, creating new treats for holiday enthusiasts.
