Chefday! Brings Raw Foods to Doorstep to Create Delicious Meals
Meghan Young — January 10, 2013 — Lifestyle
Expanding one's cooking expertise by watching the Food Network day in and day out is good and all, but the Chefday! service points out that if the fridge is missing the ingredients needed to tackle new dishes, all if for naught. Thanks to Chefday!, that will no longer be a problem, at least for ambitious New Yorkers.
The Chefday! service provides all the kitchen pickings needed to create five star restaurant worthy meals right to the orderer's doorstep. In addition to that, Chefday! has step-by-step videos hosted by prominent New York chefs such as a Iron Chef finalist, Michelin star chef and an underground Brooklyn chef so that those ingredients don't go to waste.
A Brooklyn start-up, Chefday! will have amateurs whipping up stir-fried green bean vermicelli and parmesan veal milanese in no time.
The Chefday! service provides all the kitchen pickings needed to create five star restaurant worthy meals right to the orderer's doorstep. In addition to that, Chefday! has step-by-step videos hosted by prominent New York chefs such as a Iron Chef finalist, Michelin star chef and an underground Brooklyn chef so that those ingredients don't go to waste.
A Brooklyn start-up, Chefday! will have amateurs whipping up stir-fried green bean vermicelli and parmesan veal milanese in no time.
Trend Themes
1. Ingredient Delivery Services - Opportunity to disrupt the grocery and meal-kit delivery industry by offering a specialized service that provides only the required ingredients for specific recipes.
2. Online Cooking Classes - Opportunity to provide online cooking classes with step-by-step guiding videos by notable chefs to encourage customers to try new recipes using the delivered ingredients.
3. Virtual Meal Planning Assistance - Opportunity to create a virtual meal planning assistant that suggests recipe ideas based on the ingredients a customer already has, and suggests additional ingredients needed to cook desired meals.
Industry Implications
1. Grocery Delivery - The grocery delivery industry should consider adding specialized ingredient delivery services to cater to the needs of customers who are interested in exploring new recipes but do not want to buy unnecessary items.
2. Meal-kit Delivery - The meal-kit delivery industry should consider offering shorter subscription plans that allow customers to try new recipes without having to commit to long-term services.
3. Online Cooking Education - The online cooking education industry should consider partnering with ingredient delivery services to offer cooking classes and recipe suggestions for brand new customers.
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