'Cess' Designed a Typography Series That Surrounds Appetizing Dishes
Riley von Niessen — September 7, 2016 — Art & Design
'Cess' is a graphic design studio that's based in Madrid that recently released a variety of food letters that are deliciously mouth-watering to look at.
The company does this by infusing each of the food letters with a level of detail that makes them appear edible -- with the dripping icing of donuts and oozing caramel that's shown coming out of chocolate bars making the creations almost look too real to be digital. Cess is said to have made the food letters with two different types of software -- which are titled 'Zbrush' and 'Cinema 4D.'
Through these programs, the graphic design studio is able to generate an impressive variety of effects. In addition to those aforementioned, Cess manages to perfectly brown the edges of a fried egg on a pan and get the fuzzy skin of a kiwi just right -- these examples further reiterating the ability of the agency.
The company does this by infusing each of the food letters with a level of detail that makes them appear edible -- with the dripping icing of donuts and oozing caramel that's shown coming out of chocolate bars making the creations almost look too real to be digital. Cess is said to have made the food letters with two different types of software -- which are titled 'Zbrush' and 'Cinema 4D.'
Through these programs, the graphic design studio is able to generate an impressive variety of effects. In addition to those aforementioned, Cess manages to perfectly brown the edges of a fried egg on a pan and get the fuzzy skin of a kiwi just right -- these examples further reiterating the ability of the agency.
Trend Themes
1. Realistic Typography - Opportunity for 3D printing companies to explore realistic food typography for custom cake toppers and food decorations.
2. Food-infused Design - Branding agencies have the opportunity to incorporate edible elements in their designs to appeal to foodies and draw attention to food-related businesses.
3. Virtual Dining Experience - Restaurants and food delivery services can leverage realistic 3D food design to curate a virtual dining experience for customers at home.
Industry Implications
1. Graphic Design - Graphic design agencies can adopt 3D food design to create visually appealing and interactive food-related designs for their clients.
2. Food and Beverage - Food and beverage companies can integrate realistic food typography and design in their packaging and advertising to better market their products.
3. Event Planning - Event planning companies can explore the use of food typography and design to create unique and personalized catering options for their clients' events.
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