The August 2024 drinking round-up showcases innovative fusions between alcoholic beverages and health benefits. Dr. Lara Devgan, for instance, partnered with American Bar to offer collagen-infused cocktails. Greek-inspired beverage brand Mataki, on the other hand, shines in the non-alcoholic beverage space with its new line of adaptogen-infused cocktails. Brands are also using innovative aesthetics to capture consumer attention like Dia De La Sirena's intricate mermaid-shaped bottle design, Magnotta Wines' Ugly Duck paper bottle packaging, or Misola Foods' compact easy-to-drink oat milks.
For those looking for unexpected flavor combinations, the August 2024 drinking list boasts the Goetze's Candy Company Inc. x Guinness Caramel Creams Ale. For connoisseurs of traditional craftsmanship, The Balvenie's single-malt scotch whiskies are always a great choice.
Top 100 Drinking Trends in August
99
At-Home Slushie Makers
The Ninja SLUSHi Makes Commercial-Grade Frozen Drinks at Home
98
Mermaid-Inspired Tequila Bottles
Dia De La Sirena Offers Its Tequila in a Mermaid-Shaped Bottle
97
Salt-Powered Hydration Brands
Cadence Introduces the First-Ever RTD Salt Hydration Beverage
96
Exclusive Olympic Beer Sponsors
Michelob ULTRA Backs Team USA at the Olympic and Paralympic Games
95
Streetwear-Inspired Beer Collaboration
Fat Tire and Vans Have Announced a Collaboration
94
Quirky Paper Wine Bottles
Magnotta Wines' Ugly Duck is Packaged in Fully Recyclable Paper
93
Health-Conscious Soda Lines
NO CAP! Soda Pop Presents an Alternative to Traditional Soft Drinks
92
AI-Driven Beverage Menus
Botrista Leverages AI & Machine Learning to Create Drink Menus
91
Kava-Infused Kanna Shots
Mitra9 Expands into Kanna Market with New Mango Sunrise Extract Shot
90
Blood Sugar-Supporting Tinctures
Apothékary is Launching Blue Burn™, a New Herbal Tincture
89
Soda-Inspired Guacamole Flavors
Avocados from Mexico® Has Partnered with Poppi for Pop-Guac
88
Anti-Hero Coffee Campaigns
Tim Hortons Embraces Deadpool & Wolverine in Its Marketing
87
Athlete-Backed Hydration Drinks
Lionel Messi Has Introduced Más+, a New Hydration Drink in Canada
86
Olympic-Themed Beer Campaigns
The Corona Cero 'For Every Golden Moment' Celebrates Paris 2024
85
Mountain Soda Campaigns
Mountain Dew's 'The Mountain Dude' Campaign to Feature a New Character
84
Vitamin Shot Stalls
Plenish Set Up a Little Shot Shop Staffed by Knowledgeable Kids
83
Flavorful Hop Product Lines
Abstrax Hops Has Introduced Omni Hop Profiles
82
Exclusive Whiskey Bottles
The Scotch Malt Whisky Society Released the Only Drop Whiskey Bottle
81
Filmic Cold Brew Cans
Coraline Cold Brew is a Special Edition of a Stumptown Coffee Award Winner
80
Music-Inspired Tequila Partnerships
EMPIRE is Partnering with León Y Sol Tequila
79
Fruity Energy Drinks
Tim Hortons Has Introduced a New Beverage Option — the Infusr™ Energy Drinks
78
Ready-to-Drink Matcha Lattes
Suntory is Rolling Out a Starbucks Chilled Matcha Brulee Latte
77
Co-Branded Candy-Flavored Ales
Goetze's and Guinness Partnered on the Caramel Creams Ale
76
Non-Alcoholic Running Beers
Tilray Launches a New Brand Called Runner’s High Brewing Company
75
Conservation-Focused Tequila Expressions
Costa Tequila Boasts a New Limited-Edition Blanco Tequila
74
3-in-1 Coffee Makers
The SharkNinja Ninja Luxe Café Makes Espresso, Drip Coffee & Cold Brew
73
Automated Beer-Brewing Systems
The iGulu F1 Home Brewing Machine Offers One-Click Functionality
72
Fiber-Based Recyclable Packaging
Mother Parkers Tea & Coffee Debuts New Eco-Friendly Packaging
71
Nutritious Shelf-Stable Milks
Chobani Super Milk is a Low-Fat Dairy Milk for People in Need
70
Indigenous Artisan Rum Bottles
Dictador's TOTEM Project Spotlights Meaningful Handcrafted Designs
69
Innovative Collagen-Infused Cocktails
Dr. Lara Devgan Scientific Beauty Partners with American Bar
68
Bubble-Free Hard Ice Teas
Surfside Introduced New Summer-Ready Flavors
67
Dragon-Themed Alcohol Collections
Vintage Wine Estates Unveils House of the Dragon Cider and Wine
66
Bar-Quality Canned Cocktails
Wonderland Cocktails Launched Five New Canned Refreshments
65
Mexican Tequila Brands
LALO is Launching a National See New Campaign
64
Fruity Alcoholic Teas
Local Beverages Iced Tea Seltzers are Available in Five Distinct Flavors
63
Fashionista-Crafted Banana Shakes
Erewhon Just Unveiled the Frankie & Djerf's Banana Cream Shake
62
Adaptogen-Infused Alcohol-Free Cocktails
Mataki Introduces a New Delicious Line of RTD Cocktails
61
Portable Hydrogen Water Generators
All-In Nutritionals Has Launched the Hydro Bottle +
60
Biotin-Infused Hair Growth Beverages
GORGIE is a Female-founded Better-for-you Energy Drink
59
Juice-Branded Summer Campaigns
Revl Fruits' 'Grow Up Never' Campaign Lets a Fan be a Waterpark VP
58
Entrepreneur-Made Non-Alcoholic Cans
Bonang Matheba Shares the New Non-Alcoholic Nectar Rosé Cans
57
Charitable Racoon-Inspired Beer
Streets of Toronto Has Introduced the Cheeky Raccoon Lager
56
Co-Created Web3 Vodkas
721 Vodka is Named After the Framework for Managing NFTs
55
Dual-Fruit Cocktail Mixers
Franklin & Sons Peach & Mango Works Well with Many Spirits
54
Easy-Drinking Oat Milks
Misola Foods is Japan's First Specialized Oat Milk Company
53
Quality Alcohol-Free Cocktails
Sakurafresh Taps Atmosphere Core to Unveil Non-Alcoholic Options
52
Single-Serve Popping Boba
Twrl Milk Tea Launched Instant Popping Boba in Portioned Sachets
51
Relaxation-Promoting Herbal Supplements
Jubi Brands Uses Kratom and Kava Shots in Its New Recipes
50
Sober Open-Air Establishments
Munich, Germany is Set to Open a Non-Alcoholic Beer Garden
49
Non-Alcoholic QSR Beverages
A&W Introduces Labatt's Budweiser Zero at its Restaurants
48
High-Performing Hydration Products
Essentia® Water Announces a Partnership with Natalie Achonwa
47
Smart Milk Frothers
The DREO BaristaMaker Makes Barista-Quality Latte Art and Creative Drinks
46
Refreshing Non-Alcoholic Beverages
The Mocktail Club Introduces the Latest Bali Breeze
45
French Show-Themed Wines
Lillet Teams Up with 'Emily in Paris' for Limited Edition Bottles.
44
Exquisite Single-Malt Scotch Pairings
The Balvenie Enhances Summer Celebrations with Class
43
Exclusive Tequila Sorbets
Tipsy Scoop x Mia Campo Tequila Drop Watermelon Margarita Sorbet
42
Sensory-Rich Wine Experiences
Dancing is a Modern Wine Brand with a Striking Visual Aesthetic
41
Additive-Free Tequila Expressions
Madre Mezcal's Madre Tequila Emphasizes Agave Flavors
40
Non-Alcoholic Electrolyte Cocktails
SMASHD Captivated Millennials & Gen Z with Its Debut Campaign
39
Cannabis-Infused Spirits
Viral Spirit Nowadays Launches at Pop-Up Grocer in NYC
38
Zingy Tajin-Themed Beverages
Nékter Juice Bar and Tajín Collaborate on a Fusion of Freshness
37
Paris Olympics Smoothie Offerings
Smoothie King Celebrates the Olympics with a One Day $5 Deal
36
Sherbert-Flavored Energy Drinks
Dutch Bros Has Added a Sherbet Rebel Drink to Its Summer Lineup
35
Retailer-Exclusive White Wines
The Porta 6 Winemaker’s Selection White Wine is Arriving at Tesco
34
2000s TV Series Cocktails
Rachel Bilson Reprises O.C. Role for 21SEEDS' Serving Summer Campaign
33
Canned Bamboo Beverages
Juno Bamboo Water Makes a Centuries-Old Natural Remedy Ready to Drink
32
Tropical Seltzer Staycations
Topo Chico Hard Seltzer and Airstream Present the 'Stayman Islands'
31
Organic Indian Black Teas
Trader Joe's Organic Assam Golden Black Tea Has a Bold, Malty Flavor
30
Wine-Paired Snack Chips
Made for Drink and Brancott Estate Partnered for New Snacks
29
Carton-Packaged Milk Vodkas
Black Cow Pure Milk Vodka Now Comes in a Milk Carton Packaging
28
Cereal-Topped Cinnamon Milkshakes
This Cinnamon Toast Crunch Milkshake Comes with Cereal on Top
27
Specialty Instant Coffees
The Good Ritual's Instant Coffee is Enhanced with Calming L-Theanine
26
Healthy Soda Launches
Sidekick Soda Debuts at PopUp Grocer in NYC
25
Eco-Friendly Biodegradable Straws
WinCup's phade® Straws are Reaching Milestones
24
Collagen Meal Replacements
Oatler Glow Combines Dark Chocolate, Collagen Tripeptide & Soy Protein
23
Experiential Tea Pop-Ups
The House of Caramelised Biscuit Immersed Guests in a New Brew
22
Twist-to-Mix Espresso Martinis
DRNXMYTH's Double-Chambered Bottle Separates Alcohol & Ingredients
21
Candy-Topped Vanilla Shakes
MOOYAH is Serving a Sweet New Summer Candy Crush Shake
20
European Wine Stores
Thatcher’s Wine Recently Launched Its First Store in Los Angeles
19
Portable Boba-Style Beverages
JOYBA® Bubble Tea Is Designed for On the Go Consumption
18
Restaurant-Convenience Store Expansions
Pump & Pantry Expands Quiznos Partnership with 48 Stores
17
Organic Protein-Packed Functional Beverages
REBBL Updates Its Highly Sought-After Protein Line
16
Energizing Cannabis Shots
Squier's Specialty Elixirs Has Launched the GO-Time Elixir
15
Patriotic Olympic Cocktail Menus
Bar Louie Just Launched Its 'Living the Ameri-Can Dream' Campaign
14
Cooling Mint-Flavored Teas
Birchall Tea's Green Tea & Mint Provides a Refreshing and Cooling Taste
13
Summery Fruit-Infused Mocktails
Grimaldi’s Pizzeria Has New Drinks Like the Purple Twilight Fizz
12
Artisan Campsite Cocktail Books
'Campfire Cocktails' by The Coastal Kitchen Features 100 Recipes
11
Strategic QSR Tea Expansions
HTeaO Expands with New Stores in Louisiana and Missouri
10
Premium Espresso Martini Cans
CAFÉ SOLO's Espresso Martini Features Multi-Award-Winning Liqueur
9
Mutant Superhero Gin Bottles
Aviation American Gin Launches Exclusive Wolverine Gin Bottle
8
Sugar-Free Flavored Sodas
Cove Soda Options Contain 1 Billion Probiotics for Gut Health
7
Summer-Ready Free Beverage Promotions
Athletic Brewing Company is Handing Out Its Run Wild IPA
6
Alcohol-Free Beer Capsules
Fieldwork Brewing Unveils Multiple New Non-Alcoholic Options
5
Exclusive Cityscape Tequilas
The Loft Brooklyn Collection by Clase Azul Tequila Pays Homage to NYC
4
Cirtusy Probiotic Sparkling Beverages
This Tangerine Probiotic Sparkling Beverage is Gut-Friendly
3
English Canned Wines
The Uncommon's Still Wine Collection Spitlights UK-Grown Grapes
2
Co-Branded Craft Colas
Jones Soda Launched Craft Cola & Craft Zero Cola with Nitrocross
1
Renaissance-Muse White Wines
Robilant Creates Renaissance Design for Winebow’s Flora Lisa
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Mermaid-Inspired Tequila Bottles
Dia De La Sirena Offers Its Tequila in a Mermaid-Shaped Bottle
Anti-Hero Shoe Collections
adidas Partners with Marvel to Release a Deadpool and Wolverine Line
S'mores Flavored Coffee Expansions
Dunkin' is introducing the Tornado Twist SPARK'D Energy Drink
Salt-Powered Hydration Brands
Cadence Introduces the First-Ever RTD Salt Hydration Beverage
Exclusive Olympic Beer Sponsors
Michelob ULTRA Backs Team USA at the Olympic and Paralympic Games
Collectible Cosplay Condiments
Heinz Styled Ketchup and Mustard to Look Like Deadpool & Wolverine
Cosmic-Inspired Ready-to-Drink Cocktails
Joshing Cocktails Launches Cosmic Tale™ and Unicorn Tale™
Dedicated Chai Tea Makers
The Loka Chai Maker is Easy, Convenient and Clean to Use
Kava-Infused Kanna Shots
Mitra9 Expands into Kanna Market with New Mango Sunrise Extract Shot
LED Can Concepts
The Pepsi Smart Can Has a Flexible HD Display & Sound System
Instant-Coffee Dessert Kits
The NESCAFÉ Affogato Kit Arrives in Time for National Ice Cream Day
Hug-Inspired Olympics Campaigns
Coca-Cola's Summer Olympics Campaign was Inspired by True Events
Action Movie Pop-Up Cafes
The Deadpool & Wolverine Pop-Up Cafe is Coming to Tokyo
Break-Encouraging Soda Branding
The Diet Coke Break Campaign Includes Customized Cans
Non-Alcoholic Running Beers
Tilray Launches a New Brand Called Runner’s High Brewing Company
Bubbly Kava Beverages
Melo's Non-Alcoholic Canned Drinks Share the Calming Qualities of Kava
Bubble-Free Hard Ice Teas
Surfside Introduced New Summer-Ready Flavors
Dragon-Themed Alcohol Collections
Vintage Wine Estates Unveils House of the Dragon Cider and Wine
Portable Wine Pouches
Medly's Wine Pouches are Lightweight, User-Friendly and Freshness-Preserving
Bar-Quality Canned Cocktails
Wonderland Cocktails Launched Five New Canned Refreshments
Tea-Sourced Caffeine Energy Drinks
These New King Kongin Energy Drinks Come in Three Flavors
Adventure-Inspired Fashion Collections
Vineyard Vines Has Announced a New Collaboration with Jeep
Artist Painting-Adorned Bottles
An Absolut Vodka Bottle is Adorned by an Andy Warhol Painting
Adaptogen-Infused Alcohol-Free Cocktails
Mataki Introduces a New Delicious Line of RTD Cocktails
Romantic Champagne Cocktails
Emily in Paris' Chamère is Now Available in Ready-to-Drink Formats
Golden Olympics-Inspired Coffees
Costa Coffee Golden Caramel Drinks Mark the 2024 Olympic Games
Country-Conjoining Beer Can Designs
Heineken Spotlights One Shared Star Motif on its Cans
Entrepreneur-Made Non-Alcoholic Cans
Bonang Matheba Shares the New Non-Alcoholic Nectar Rosé Cans
Cafe-Inspired Instant Coffees
Nescafé Gold Blend Instant Coffee Now Comes in Two New Flavors
Quality Alcohol-Free Cocktails
Sakurafresh Taps Atmosphere Core to Unveil Non-Alcoholic Options
Whimsical Uplifting Soda Campaigns
Coca-Cola Unveils It's Magic When The World Comes Together
Summer-Themed Energy Drinks
These New CELSIUS Flavors are Perfect for Beach and Poolside Enjoyment
Sober Open-Air Establishments
Munich, Germany is Set to Open a Non-Alcoholic Beer Garden
Women-Specific Olympic Partnerships
Glossier Partners with Team USA for Women's Basketball
Expansive Summertime Cafe Refreshments
The Tim Hortons Summer Drinks Menu Has Two New Drinks
Refreshing Non-Alcoholic Beverages
The Mocktail Club Introduces the Latest Bali Breeze
Summer Iced Energy Drinks
Starbucks Adds New Refreshing Iced Energy Drinks to its Permanent Menu
Non-Alcoholic Electrolyte Cocktails
SMASHD Captivated Millennials & Gen Z with Its Debut Campaign
Energy Drink-Infused Cafe Drinks
PJ's Coffee Red Bull Infusion Drinks Come in Two Flavor Options
Anniversary-Commemorating Gins
The Renais Édition Anniversaire is a Special Edition Gin
Visual Beer Brand Identities
Grolsch Has Unveiled a New Visual Brand Identity in Canada
Retailer-Exclusive White Wines
The Porta 6 Winemaker’s Selection White Wine is Arriving at Tesco
Antihero Escape Rooms
Aviation Gin Distillery Creates a 'Deadpool & Wolverine' Game Space
Spicy Pear Cocktails
Pear Bureau Northwest & Tajín Concocted a Recipe for National Cocktail Day
Handcrafted Dirty Soda Refreshments
Hopdoddy Burger Bar Dirty Sodas Come in Five Flavors
Italian Lifestyle Non-Alcoholic Campaigns
Charles Leclerc Joins Peroni Nastro Azzurro 0.0%
Golden Olympic Burrito Promotions
Chipotle Has Brought Back Team Chipotle for the Paris Olympics
Organic Indian Black Teas
Trader Joe's Organic Assam Golden Black Tea Has a Bold, Malty Flavor
Carton-Packaged Milk Vodkas
Black Cow Pure Milk Vodka Now Comes in a Milk Carton Packaging
Healthy Soda Launches
Sidekick Soda Debuts at PopUp Grocer in NYC
Sporty Ice Cream-Themed Activations
The Häagen-Dazs Flavour Club is Coming to the UK
Produce-Flavored Juice Menus
Snooze A.M. Eatery Introduces the 'Juicery by Snooze' Menu
Everyday Athlete Skincare
Rugby Olympian Ilona Maher Launched Medalist for Female Athletes
Twist-to-Mix Espresso Martinis
DRNXMYTH's Double-Chambered Bottle Separates Alcohol & Ingredients
Bean-Free Coffee Alternatives
Voyage Foods Launched Bean-Free Coffee for Foodservice Clients
Dualistic Small-Batch Tequilas
Tequila Cayéya Unveiled El Diablo’s Elixir & The Spirit of an Angel
Casual Enjoyment Bottled Wines
Nice Wines Introduced Full-Sized, Full-Strength Wine in Bottles
3-in-1 Portable Espresso Brewers
Have a Coffee Anywhere with Brevoy Portable Espresso Maker
Indulgent Canned Martini Cocktails
Cutwater Spirits Boasts Two Ready-to-Drink Martinis
Mexican QSR Partnerships
Good 2 Go Partnered with Rusty Taco to Expand Customer Access
Thematic Dragon-Inspired Timepieces
Kross Studio Releases a House of the Dragon Watch Collection
Patriotic Olympic Cocktail Menus
Bar Louie Just Launched Its 'Living the Ameri-Can Dream' Campaign
Premium Espresso Martini Cans
CAFÉ SOLO's Espresso Martini Features Multi-Award-Winning Liqueur
Naturally Infused Bourbons
Five Springs Infused Bourbon Debuted for the "Bourbon Curious"
Sugar-Free Flavored Sodas
Cove Soda Options Contain 1 Billion Probiotics for Gut Health
Summer-Ready Free Beverage Promotions
Athletic Brewing Company is Handing Out Its Run Wild IPA
Wine-Flavored Cooking Stocks
The Knorr Wine Stock Pots Eliminate the Need to Buy or Open a Bottle
Exclusive Cityscape Tequilas
The Loft Brooklyn Collection by Clase Azul Tequila Pays Homage to NYC
Sundae-Flavored Chocolate Candies
Milkybar Rowntree’s Jelly & Ice Cream Arrives This Summer
Non-Alcoholic Fruity Spritzers
VITIS Unveils a New Non-Alcoholic Sauvignon Blanc and Shiraz Rosé
English Canned Wines
The Uncommon's Still Wine Collection Spitlights UK-Grown Grapes
Non-Alcoholic Scottish Gins
The Ben Lomond Non-Alcoholic Botanical Spirit Has Crisp Bitterness
Non-Alcoholic Burger Combos
A&W Restaurants Now Offer Budweiser Zero in Burger Combos
Peanut Butter-Branded Gymnastic Events
Skippy® Partners with Dominique Dawes and Chellsie Memmel
Alcohol-Free Sparkling Wines
French Bloom Debuts La Cuvée 2022 as a Non-Alcoholic Sparkling Wine
Zero-Proof Craft Tequilas
La Planta Reposado Tequila Alternative is Made with Button Mushrooms
Non-Alcoholic Craft Beer Initiatives
Kit NA Brewing Launches Have a Kit, Share a Kit
Sustainably Produced Canadian Seltzers
City Seltzer Offers Flavorful Non-Alcoholic Sparkling Water
Sippable Summer Pale Lagers
BJ’s Restaurants Just Added a New Cool Tricks IPL
Patriotic Blended Refreshments
The FiiZ Firecracker Freeze Celebrates Independence Day
Drive-In Chains Drink Expansions
Sonic's New Line Flavorista Favorties Boasts Six Flavors
Spreadable Non-Alcoholic Aperitifs
This Aperol-Flavored Marmelade is a Cocktail-Inspired Treat
Festival Season Beer Ranges
The Fierce & Friends Beer Range is Exclusively Available at ALDI
Chinese-Inspired High Teas
Cathay Pacific Celebrates a Milestone Along with Shangri-La Toronto
Aromatic French-Style Aperitifs
Botivo's First Limited-Edition Launch Pays Homage to Pastis
Artistic Storytelling Whiskeys
The TBWC Limited Edition Core Selection Now Includes New Releases
Buttery Cold Cafe Drinks
PJ's Coffee Southern Butter Pecan Drinks Come in Two Options
Mindful Drinking Wellness Courses
The National Academy of Sports Medicine Debuts Mindful Drinking
Balanced Cannabis Seltzers
Sipz THC Seltzer Has 2mg of THC and 2mg of CBD
Rapper-Backed Smoothie Kiosk Expansions
2 Chainz and Smoothie King Partner Up to Open a Kiosk
Beignet-Inspired Vodka Products
Beignet Vodka Embodies the Cultural Essence of New Orleans
Flagship Spirit Distilleries
CoreBev Opens Connecticut Distilling in Waterbury, Connecticut
Adaptogen-Based Cocktail Packs
Elta Ego Unveils a New Adaptogen-Infused Beverage Lineup
Parent-Honoring Olympic Campaigns
Molson'a Campaign Honors the Parents of Team Canada Athletes
Beer-Enhancing Oil Hop Extracts
Yakima Chief Hops Launched HyperBoost™, a High Oil Hop Extract
Snacking-Friendly Pickle Products
These New Mrs Elswood Products Come in Two Options
Non-Alcoholic Craft Beers
Mascot Brewery's Stuntin' is Available in Unique Summery Flavors
Alcohol-Free Sampler Boxes
Sober(ish) Officially Unveils the Sober(ish) Sampler
Non-Alcoholic Rosé Wines
Bodvár No. 0 Caters to the Mindful Preferences of Younger Drinkers
Island Nation-Inspired Rums
These New Lazy Dodo Rums Come in Three Fruit-Forward Flavors
Patriotic Fruit-Packed Pancakes
IHOP Red, White & Blueberry Pancakes Celebrate the Fourth ofJuly
Minimally Processed Egg Alternatives
Revyve Powdered Egg Substitute Uses Spent Brewer's Yeast
Fantasy-Series Inspired Eyewear
DIFF Eyewear x House of the Dragon Collection is Uniquely Detailed
Summery Butter Pecan Beverages
PJ's Coffee is Serving Up a New Butter Pecan Velvet Ice Drink
$1 Pizza Slice Deals
7-Eleven Celebrates Its Birthday by Offering Ultra-Affordable Pizza
Hearty Summer Sandwich Lineups
Denny's New Summer of Sandwiches Menu Features a Trio of New Dishes
Warm Weather Plant-Based Shakes
The Nékter Juice Bar Summertime Shakes are a First for the Brand