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Top 100 Branding Trends in December

From Mint-Scented Holiday Sweaters to Gaming Sneaker Collabs

— December 11, 2021 — Marketing
The top December 2021 branding ideas dive into a sense of comfort, uplifting and playfulness, and familiarity in the form of retro designs. From the release of historic NFTs to fun-focused skincare sets, brands are tapping into the joy of the season to promote positivity.

From festive coffee cups to limited-edition treats, brands tapped into the spirit of the season with memorable designs that delight the senses. While ORBIT released its own peppermint-scented holiday sweater, Hormel awakened senses with bacon-scented wrapping paper.

With designs focused on fun, hope and a sense of optimism, and messaging that promises a brighter year ahead after tumultuous times, brands are supporting the long-awaited reunions of friends and family members this holiday season.
6.8
Score
Popularity
Activity
Freshness
99
Sweetly Encouraging Candy Products
Sweetly Encouraging Candy Products
Swizzels Love Hearts Candy Sticks Come with Temporary Tattoos
<
98
Autumnal Peanut Butter Pies
Autumnal Peanut Butter Pies
Reese's Created a Supersized Version of a Peanut Butter Cup
<
97
Festive Celebration Chocolate Products
Festive Celebration Chocolate Products
The Chocolove Holiday Collection Includes Two Varieties
<
96
Meat-Free Mexican Cuisine Products
Meat-Free Mexican Cuisine Products
Barvecue Carnitas Offers a Versatile Option for Recipes
<
95
Convenience Store Cereal Bars
Convenience Store Cereal Bars
This Nature Valley Price-Marked Pack is Rolling Out in the UK
<
94
Romantic Beer Campaigns
Romantic Beer Campaigns
A Lockdown Love Story by Heineken Shares Optimism for Bars Reopening
<
93
Satisfying All-Season Ice Creams
Satisfying All-Season Ice Creams
These New Ekselence Ice Creams Come in Six Varieties
<
92
Festively Illuminated Gins
Festively Illuminated Gins
Raisthorpe Distillery Christmas Light-Up Gins Come in Three Flavors
<
91
Fiery Flavorsome Hot Sauces
Fiery Flavorsome Hot Sauces
Lola’s Fine Hot Sauce Maintains All-Natural, Vegan Recipes
<
90
Smoky Fruit-Forward Spirits
Smoky Fruit-Forward Spirits
Ritual Sister Smoked Pineapple Spirits are Perfect for Cocktails
<
89
Rich Plant-Based Almond Snacks
Rich Plant-Based Almond Snacks
Raw Chocolate Company Vegan Spiced Chocolate Almonds are Tasty
<
88
Caribbean Soda Mixer Campaigns
Caribbean Soda Mixer Campaigns
This Ting Marketing Campaign Targets Curious Mixologists
<
87
Bacon-Scented Wrapping Papers
Bacon-Scented Wrapping Papers
The Hormel Black Label Bacon Wrapping Paper Has a Porky Pattern
<
86
Consumer-Driven Candy Flavors
Consumer-Driven Candy Flavors
Fruittella Summer Fruits Have Been Expanded with a New Flavor
<
85
Cryptocurrency Coin Toss Giveaways
Cryptocurrency Coin Toss Giveaways
Dr Pepper and Mark Cuban Partner for the Bitcoin Toss
<
84
Exclusive Mascara Duos
Exclusive Mascara Duos
NARS' Double Climax Mascara Duo is Featured in Its Holiday Collection
<
83
Accessible New-School Wine Brands
Accessible New-School Wine Brands
My Favorite Neighbor Wines are Flavorful Yet Affordable
<
82
Superhero Popcorn Promotions
Superhero Popcorn Promotions
This Butterkist On-Pack Promotion Celebrates Spider-Man: No Way Home
<
81
Recyclable Pet Food Pouches
Recyclable Pet Food Pouches
This Monomaterial Pet Food Packaging is Highly Recyclable
<
80
Crispy Extra-Creme Sandwich Cookies
Crispy Extra-Creme Sandwich Cookies
Oreo Thins Extra Stuf Cookies Boast Additional Creme Filling
<
79
Vegan-Friendly Chickpea Snacks
Vegan-Friendly Chickpea Snacks
BRAVE Roasted Chickpeas Now Come in Three New Flavors
<
78
Plant Fiber Supermarket Packaging
Plant Fiber Supermarket Packaging
This Silphie Packaging is Made with Locally Grown Material
<
77
Holiday Themed Marshmallow Treats
Holiday Themed Marshmallow Treats
The Peeps Holiday Candy Collection is Sweetly Themed
<
76
Creamy Caramel Plant-Based Liqueurs
Creamy Caramel Plant-Based Liqueurs
Dirty Cow Caramel Bombshell Cre*m Liqueur is 100% Vegan
<
75
Halloween Flick-Inspired Coolers
Halloween Flick-Inspired Coolers
This Drinks Cooler is Inspired By a Classic Disney Holiday Film
<
74
Festively Shaped Baking Chocolates
Festively Shaped Baking Chocolates
Hershey’s Holiday Baking Shapes Enhance Holiday Treats
<
73
Minty Energizing Probiotic Teas
Minty Energizing Probiotic Teas
The Brew Dr. Uplift Sweet Mint is Certified Organic
<
72
Holiday Beauty Delivery Services
Holiday Beauty Delivery Services
Benefit Cosmetics Teamed Up with Uber Eats to Delivery Products
<
71
Special Holiday-Edition Lipsticks
Special Holiday-Edition Lipsticks
NARS Launches a Special Holiday-Ready 2021 Cosmetic Collection
<
70
Holiday Dessert-Flavored Cereals
Holiday Dessert-Flavored Cereals
The Kellogg's Mince Pie Flavor Wheats are Arriving at Sainsbury's
<
69
Rejuvenating Post-Social Drinks
Rejuvenating Post-Social Drinks
The Bounce Back Replenishment Drink is Consumed Before Bed
<
68
Peppermint-Scented Holiday Sweaters
Peppermint-Scented Holiday Sweaters
The ORBIT Smooching Sweater Includes a Gum Dispenser
<
67
Streamlined Seasonal Cafe Branding
Streamlined Seasonal Cafe Branding
The Tim Hortons Seasonal Packaging is Whimsical Yet Minimal
<
66
High-Quality Bacon-Flavored Vodkas
High-Quality Bacon-Flavored Vodkas
The Baller Chilli Bacon Vodka is Perfect for Bloody Marys
<
65
Accessible Men's Haircare Products
Accessible Men's Haircare Products
These PompStyl Haircare Products Come in Four Varieties
<
64
Savory Oat-Based Lunch Meals
Savory Oat-Based Lunch Meals
These Oat Made Convenience Meals Come in Pouches and Pots
<
63
Cooling Wintergreen Candy Canes
Cooling Wintergreen Candy Canes
The BRACH'S Wintergreen Candy Canes are a New Take on a Classic
<
62
Exclusive Theme Park Snacks
Exclusive Theme Park Snacks
The Tokyo Disney Resort Pocky are Exclusively Available in Japan
<
61
Festively Themed Cosmetic Products
Festively Themed Cosmetic Products
The Love Beauty and Planet Products Celebrate the Holidays
<
60
Premium High-Proof Cocktails
Premium High-Proof Cocktails
Golden Rule Spirits Cocktails Come in Two Flavor Options
<
59
Ornament-Inspired Cosmetic Packaging
Ornament-Inspired Cosmetic Packaging
The Laura Mercier Loose Setting Powder Comes in Three Colours
<
58
Winter Wellness Supplement Products
Winter Wellness Supplement Products
These New Alurx Gummy Supplements Come in Three Varieties
<
57
Vegan-Friendly Sandwich Toppers
Vegan-Friendly Sandwich Toppers
The Squeaky Bean Cured Meat Style Slices Come in Three Options
<
56
Revamped Pizza Chain Branding
Revamped Pizza Chain Branding
Papa John's Unveils "Better by Design" Logo and New Brand Identity
<
55
Festive Grocery Store Coffees
Festive Grocery Store Coffees
These Nestlé Starbucks Coffees are Limited-Edition
<
54
High-Quality Introductory Wines
High-Quality Introductory Wines
Liquid Diamond Sauvignon Blanc is an Approachable New Option
<
53
Scalp-Focused Haircare Products
Scalp-Focused Haircare Products
The Curls’ Hair Under There Collection is Wig and Weave-Focused
<
52
Crunchy Candy Bar Cereals
Crunchy Candy Bar Cereals
Reese's Puffs Cluster Crunch Cereal Offers a Textural Experience
<
51
Baked Good-Inspired Chocolates
Baked Good-Inspired Chocolates
The Cadbury Hot Cross Bun Bar is Arriving for Easter 2022
<
50
Holiday-Themed Hot Sauce Dispensers
Holiday-Themed Hot Sauce Dispensers
The Frank's RedHot Buffalo Wing Sauce Dispenser is Festive
<
49
Casserole-Themed Sweaters
Casserole-Themed Sweaters
Green Giant is Hosting an Ugly Casserole Sweater Giveaway
<
48
Gen Z-Targeted Hard Seltzers
Gen Z-Targeted Hard Seltzers
Three Fold Hard Seltzer Comes in Three Flavors
<
47
Uplifting Holiday Campaigns
Uplifting Holiday Campaigns
Louis Vuitton x Stacy Martin Celebrate Holidays in a New Campaign
<
46
Functional Sprayable Supplements
Functional Sprayable Supplements
These New SuperMush Functional Supplements Come in Three Options
<
45
Artisan-Inspired Cake Baking Mixes
Artisan-Inspired Cake Baking Mixes
Theses Carr’s Flour Cake Mixes Come in Five Flavor Options
<
44
Winter Imagery Beer Packaging
Winter Imagery Beer Packaging
These Budweiser Holiday Cans are Limited-Edition
<
43
Recycled Glass Gin Bottles
Recycled Glass Gin Bottles
Gordon’s Gin Unveiled a New Eco-Focused Glass Bottle Design
<
42
Squeezable Plant-Based Cheeses
Squeezable Plant-Based Cheeses
Primula Perfectly Plant is Easy to Spread and Enjoy
<
41
Crypto-Branded Sports Stadiums
Crypto-Branded Sports Stadiums
The Staples Center Will Be Renamed the Crypto.com Arena This Xmas
<
40
Expansive Fruit Juice Collections
Expansive Fruit Juice Collections
The Ocean Spray Fruit Juice Range Has Been Expanded at Walmart
<
39
Nutritious Bean-Based Snack Products
Nutritious Bean-Based Snack Products
Tarwi Foods is Launching a Lupin Bean-Based Product Range
<
38
Holiday Flavored Wafer Treats
Holiday Flavored Wafer Treats
The Loacker Winter Edition Range Includes Three Flavors
<
37
Clean Ingredient Protein Bars
Clean Ingredient Protein Bars
BodyBar Protein Comes in Three Flavor Options
<
36
Soda Brand Film Cameras
Soda Brand Film Cameras
The Pepsi x Retrospekt Camera Revives 1990s Style
<
35
Holiday-Themed Baked Goods
Holiday-Themed Baked Goods
'Pinkbox' Releases Limited Edition Lineup of Holiday Snacks
<
34
Chocolatey Dark Lager Beers
Chocolatey Dark Lager Beers
The Leinenkugel Chocolate Dunkel is Arriving for Winter
<
33
AR Menswear Campaigns
AR Menswear Campaigns
BoohooMan Launched Its First Augmented Reality Campaign for Black Friday
<
32
Playful Holiday Moisturizing Sets
Playful Holiday Moisturizing Sets
Burt's Bees Boasts a Number of Compact and Affordable Gift Sets
<
31
Secret Garden-Inspired Lipstick Set
Secret Garden-Inspired Lipstick Set
clé de peau's Garden of Splendor Boasts the Lipstick Mini Set
<
30
Virtual Brand-Backed Christmas Campaigns
Virtual Brand-Backed Christmas Campaigns
Coca-Cola Partners with Cameo for Virtual Santa Visits
<
29
Fast Food-Inspired Vodkas
Fast Food-Inspired Vodkas
Arby's is Releasing Flavored Vodka Inspired by Crinkle & Curly Fries
<
28
Lunar New Year Scotches
Lunar New Year Scotches
The Johnnie Walker King George V Lunar New Year Tiger Edition is Premium
<
27
Branded Sweatpant Overalls
Branded Sweatpant Overalls
The Corona Hard Seltzer Swoveralls are Comfortable and Festive
<
26
Customizable Leather Bags
Customizable Leather Bags
The Jacket Maker Allows Personalization of Material, Color & Embroidery
<
25
Collaborative Winter Boots
Collaborative Winter Boots
Dr. Martens and Goodhood Released a New Boot for their FW2021 Lineup
<
24
Branded 80s-Era Instant Cameras
Branded 80s-Era Instant Cameras
Retrospekt Launches Retro Pepsi x Polaroid Instant Camera
<
23
Gin-Filled Christmas Baubles
Gin-Filled Christmas Baubles
The Gravity Drinks Light-Up Gin Liqueur Baubles are Festive
<
22
Luxurious Splendor-Inspired Holiday Lines
Luxurious Splendor-Inspired Holiday Lines
clé de peau's Garden of Splendor is Head-Turning
<
21
Dance-Centric Vodka Martini Ads
Dance-Centric Vodka Martini Ads
Grey Goose Launches the New 'Vive Le Martini' Campaign
<
20
Immersive Pop-Up Martini Bars
Immersive Pop-Up Martini Bars
Grey Goose Launches Duet, a Pop-Up Cocktail Bar and Martini Kit
<
19
Colorful Kombucha Branding
Colorful Kombucha Branding
'Kombrewcha' Remodels Its Signature Cans with Vibrant, Sporty Colors
<
18
AR-Enabled NFT Football Hunts
AR-Enabled NFT Football Hunts
State Farm Launches First-Ever NFT with Accompanying AR Activation
<
17
Upcycled QSR Fashion
Upcycled QSR Fashion
The A&W Thrift Store Collection is Entirely Made from Salvaged Garments
<
16
Luxury Fashion Company NFTs
Luxury Fashion Company NFTs
Givenchy Has Debuted Its First-Ever NFT Art Collection
<
15
Gaming Sneaker Collabs
Gaming Sneaker Collabs
Xbox is Celebrating Its 20th Birthday with adidas in New 'Forum' Sneaker
<
14
Beverage-Branded Retro Refrigerators
Beverage-Branded Retro Refrigerators
SMEG Teams up with Coca-Cola to Launch Stylish Refrigerators
<
13
Eco-Friendly Private Brand Products
Eco-Friendly Private Brand Products
The Field & Future by H-E-B Product Line is Expansive
<
12
QSR-Branded Clothing Lines
QSR-Branded Clothing Lines
Dunkin' Launches Exclusive Line of 2021 Holiday Merchandise
<
11
Movie-Inspired Clothing Lines
Movie-Inspired Clothing Lines
William Murray Golf Announced a New Nostalgic Holiday Collection
<
10
Heritage Beer NFTs
Heritage Beer NFTs
Budweiser's One-of-a-Kind Budverse Cans Were Generated with Archived Content
<
9
Holiday-Themed Beauty Products
Holiday-Themed Beauty Products
'Lush' Embraces the Holidays with New Sustainable Product Line
<
8
Branded Gaming Consoles
Branded Gaming Consoles
'Xbox' and 'Gucci' are Teaming Up for Fashionable Consoles and Apparel
<
7
Luxurious Candle Bundles
Luxurious Candle Bundles
Snif's Bundle Kit Features Three Unique Candles
<
6
Christmas Tree Snack Cakes
Christmas Tree Snack Cakes
Little Debbie Chocolate Christmas Tree Cakes are Arriving Now
<
5
Natural Nicotine-Free Dopamine Drinks
Natural Nicotine-Free Dopamine Drinks
Krave Kicker Helps Smokers Make it Past Cravings
<
4
Retro Sci-Fi Cereal Boxes
Retro Sci-Fi Cereal Boxes
Netflix & General Mills Created Three Stranger Things Cereals
<
3
Athlete-Inspired High-Performance Activewear
Athlete-Inspired High-Performance Activewear
lululemon Launches Its Team Canada Apparel Line
<
2
Seasonal AR Coffee Packaging
Seasonal AR Coffee Packaging
The Nescafé Gold Blend Winter Design Edition Jar is Interactive
<
1
Sophisticated Gaming Furniture
Sophisticated Gaming Furniture
The Hendrick's Gin Gaming Chaise is Opulently Finished
<