The Brew Dr. Uplift Sweet Mint is Certified Organic
Michael Hemsworth — November 10, 2021 — Marketing
References: brewdrkombucha & bevnet
The Brew Dr. Uplift Sweet Mint has been announced by the brand as an expansion of its Yerba Mate product line that will provide consumers with a refreshing option to choose when looking to quench their thirst and boost their energy.
The drink is crafted using certified organic ingredients such as Ecuadorian Yerba Mate along with Argentinian guayusa leaves, Chinese green tea and millions of probiotics. Each can of the drink is packed with 150mg of plant-derived caffeine and features a non-carbonated profile that doesn't need to be refrigerated.
Founder Matt Thomas commented on the new Brew Dr. Uplift Sweet Mint saying, "Fresh peppermint and sweet jasmine create the bright and refreshing boost in our new Uplift Sweet Mint flavor. This delicious, naturally energizing drink invigorates the mind while nourishing the body. And every sale generates a donation to vital social justice organizations.”
The drink is crafted using certified organic ingredients such as Ecuadorian Yerba Mate along with Argentinian guayusa leaves, Chinese green tea and millions of probiotics. Each can of the drink is packed with 150mg of plant-derived caffeine and features a non-carbonated profile that doesn't need to be refrigerated.
Founder Matt Thomas commented on the new Brew Dr. Uplift Sweet Mint saying, "Fresh peppermint and sweet jasmine create the bright and refreshing boost in our new Uplift Sweet Mint flavor. This delicious, naturally energizing drink invigorates the mind while nourishing the body. And every sale generates a donation to vital social justice organizations.”
Trend Themes
1. Organic Probiotic Teas - Opportunities to disrupt the tea industry with healthy, energizing teas that incorporate organic ingredients and probiotics.
2. Non-carbonated Energy Drinks - Opportunities to disrupt the energy drink market with non-carbonated beverages that offer the same energy boost without the unhealthy additives.
3. Socially Responsible Beverages - Opportunities to disrupt the beverage industry with socially responsible products that donate portions of their sales to social justice organizations.
Industry Implications
1. Tea Industry - The tea industry has an opportunity to disrupt itself by incorporating organic ingredients and probiotics into their products and offering healthy and energizing beverage alternatives to consumers.
2. Energy Drink Industry - The energy drink industry has an opportunity to disrupt itself by offering non-carbonated energy drinks that provide a healthier and more natural energy boost, rather than relying on unhealthy additives and ingredients.
3. Beverage Industry - Opportunities for the beverage industry to disrupt itself by offering socially responsible products that not only taste great but also contribute to important causes and movements.
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