The Loacker Winter Edition Range Includes Three Flavors
Michael Hemsworth — November 22, 2021 — Marketing
References: loackerusa & candyindustry
The Loacker Winter Edition range is being launched by the brand as a first for the US market that will provide consumers with a way to enjoy the flavors of the festive season in a distinctly crispy way.
The crispy wafer products will come in Loacker Classic and Quadratini varieties in three flavors including Cinnamon, Gingerbread and Orange Speculoos. Each of the treats are take on a classic winter flavor and are achieved without artificial flavors, preservatives or added colors to ensure the utmost attention to quality.
VP of Marketing at Loacker USA Jenny Fernandez commented on the new Loacker Winter Edition range saying, "We are excited to debut our new flavors. Our delicious wafers are sure to become seasonal favorites."
The crispy wafer products will come in Loacker Classic and Quadratini varieties in three flavors including Cinnamon, Gingerbread and Orange Speculoos. Each of the treats are take on a classic winter flavor and are achieved without artificial flavors, preservatives or added colors to ensure the utmost attention to quality.
VP of Marketing at Loacker USA Jenny Fernandez commented on the new Loacker Winter Edition range saying, "We are excited to debut our new flavors. Our delicious wafers are sure to become seasonal favorites."
Trend Themes
1. Winter-themed Flavored Food and Beverage Products - Opportunity to innovate and launch new seasonal products that capitalize on the winter/holiday season hype.
2. Natural and High-quality Ingredient-based Products - Opportunity to cater to the demand for natural and high-quality ingredients and remove the use of artificial flavors, preservatives, and colors.
3. New Product Launches for the US Market - Opportunity to introduce new products to the US market that cater to the consumers' taste preferences and seasonal trends.
Industry Implications
1. Food and Beverage Industry - The food and beverage industry can innovate and launch new products that appeal to consumers' taste preferences and seasonal trends.
2. Confectionery Industry - The confectionery industry can develop new products that capitalize on the winter/holiday season hype and use natural and high-quality ingredients.
3. Retail Industry - Retail companies can introduce new winter-themed products to their shelves and capitalize on the seasonal hype to attract consumers.
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