Hi-tech eyewear innovations provide unprecedented viewing experiences
Implications - Earlier this year, Trend Hunter uncovered 'Hands-Free Tech,' innovative eyewear giving consumers extra functionality, whether it's connecting to social media or taking photos. Now, we're seeing even more hi-tech eyewear that provide display and projection features to create a completely enhanced and unprecedented viewing experience. These include everything from virtual reality contact lenses to bluetooth-enabled specs that can display images from your phone or tablet, all of which stand to transform the way today's media is delivered and digested.
Trend Themes
1. Wearable Display - With the advancement of hi-tech eyewear that provide display and projection features, there is an opportunity for brands to transform the way media is delivered and digested.
2. Virtual Reality - With the rise of VR technology and its integration into everyday gadgets, there is an opportunity to design and market products that tap into this vast and growing market.
3. Assistive Tech for the Visually Impaired and Hearing-impaired - The production of tech-centered eyewear like the Intelligent Goggles and Access Glasses is an opportunity to promote equality among all citizens and create new innovations to aid the visually impaired or hearing-impaired communities.
Industry Implications
1. Electronics - Companies that design, manufacture, and distribute innovative and cutting-edge gadgets and electronic devices with wearable display features, such as Olympus, Google, and Lumus, can meet the needs of today's gadget-savvy consumers.
2. Healthcare - Companies that promote and develop assistive technologies that aid the visually and/or hearing-impaired community, such as Innovega and Dual Eyewear, can gain loyal customers due to their commitment to promoting inclusivity and social responsibility.
3. Entertainment - The rise of VR technology and hi-tech eyewear projects like the Vergence Labs and the Google Glasses can create new market opportunities for entertainment companies and video bloggers seeking to produce and distribute content in new and innovative formats.
8 Featured, 60 Examples:
821,870 Total Clicks
Date Range:
Jan 12 — Jul 12
Trending:
Warm
Consumer Insight Topics:
