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Upcycled Snacking

Food brands use upcycled ingredients in standard snack items

Trend - The waste that the food industry produces is being mitigated somewhat by brands in this space that are using the growing popularity of upcycled ingredients, in the snack items they offer. Made with produce and animal products that would otherwise go to waste, these items make people feel better about their consumption habits.

Insight - The consistency of certain daily routines by consumers inevitably results in global issues like resource depletion and waste production. Climate change and pollution is now top of mind for a growing group of consumers who understand how their daily habits impact the environment, and they're now seeking out brands that will aid them in the process of living more sustainably.
Workshop Question - How could your brand help consumers implement small but impactful sustainable practices in their day-to-day?
Trend Themes
1. Upcycled Ingredients - Brands in the food industry are using upcycled ingredients in snacks to mitigate waste production and appeal to consumers interested in sustainable living.
2. Nutrient-dense Snacks - Snack brands are developing products with an emphasis on providing nutrition to health-focused consumers.
3. Sustainable Packaging - Brands in the snack industry are using recyclable materials for packaging to appeal to environmentally conscious consumers.
Industry Implications
1. Food and Beverage - The food industry is introducing new product lines that use upcycled ingredients and sustainable packaging to promote sustainable practices.
2. Packaging - The packaging industry is investing in sustainable practices with new materials to appeal to the consumer demand for environment-friendly food packaging.
3. Health and Wellness - The health and wellness industry is promoting the importance of nutritious snacking and encouraging snack brands to develop nutrient-dense, better-for-you offerings.
5.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
8 Featured, 65 Examples:
83,548 Total Clicks
Date Range:
Feb 18 — Jan 21
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Crunchy Upcycled Plantain Snacks
Crunchy Upcycled Plantain Snacks
The Barnana Plantain Chips are Fried in Coconut Oil
The Barnana Plantain Chips have been unveiled by the brand as a new lineup of snacks that are crafted from upcycled plantains to make the most of what might otherwise go to waste. The snacks are... MORE
Upcycled Vegetable Trail Mixes
Upcycled Vegetable Trail Mixes
Dirt Kitchen Makes Savory Dried Vegetable Trail Mix Snacks
Dirt Kitchen makes the most of upcycled fruits and vegetables to create products like dried vegetable trail mix and chips that are crispy, full of flavor and satisfying. The brand’s Green... MORE
Sustainable Food Waste Chips
Sustainable Food Waste Chips
Confetti Fine Foods Creates Artisan Veggie Chips Without Additives
Confetti Fine Foods is a Singapore-based snack brand specializing in home-style vegetable chips that replace preservatives with simple ingredients while helping to eliminate food waste. Founded by... MORE
Artisanal Upcycled Crackers
Artisanal Upcycled Crackers
Pipcorn's Heirloom Snack Crackers are Made with Upcycled Corn Flour
Leftover corn flour from Pipcorn’s Heirloom Cheese Balls is used to make the newest product from the better-for-you snack brand, Heirloom Snack Crackers. The Cheddar, Sea Salt and Everything... MORE
Upcycled Cauliflower Crisps
Upcycled Cauliflower Crisps
Nudie Snacks Makes Cauliflower Snacks That Reduce Food Waste
Nudie Snacks’ new Cauliflower Crisps are made with 40% cauliflower grown in Scotland that help to reduce food waste, as the snacks are actually made from fresh yet “wonky” produce... MORE
Repurposed Grain Puffs
Repurposed Grain Puffs
These Snack Puffs are Made with Upcycled ReGrained SuperGrains
ReGrained recently rebranded its snack bars, which are made with the nutritious grains created when beer is brewed, and it will soon be adding to its innovative product portfolio with snack puffs.... MORE
Upcycled Tortilla Chips
Upcycled Tortilla Chips
Kazoo Restaurant Style Tortilla Chips are Made with Corn Germ
Kazoo Snacks’ Restaurant Style Tortilla Chips are made with corn germ, a by-product of chip processing that often goes to waste or sometimes gets used as animal feed. In an 11-ounce bag of the... MORE
Grain-Free Upcycled Snacks
Grain-Free Upcycled Snacks
LesserEvil's Sun Poppers Use Upcycled Watermelon & Pumpkin Seeds
Sun Poppers are one of the newest snacks from LesserEvil Healthy Brands and they are made with upcycled watermelon and pumpkin seeds that are puffed. With three grams of plant-based protein per... MORE

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