Travelers overcome anxieties with apps that offer unique safety features
Implications - When it comes to travelling, particularly overseas, there are certain anxieties that can be hard to overcome, prompting individuals to turn to apps and mobile technology to help sooth those fears. Using apps to help protect passports and ease in-flight fears, consumers are extending mobile usage beyond entertainment to necessity.
Trend Themes
1. Mobile Passport Scanning - Mobile apps that allow travelers to scan passports with their phone cameras provide a disruptive innovation opportunity for airport security management.
2. Smart Luggage Locks - Smart luggage locks that offer one-touch access through NFC-enabled synced smartphones and tablets provide a disruptive innovation opportunity for the travel industry.
3. Anxiety-reducing Airline Apps - Mobile apps designed to reduce anxiety in individuals who have a fear of flying provide a disruptive innovation opportunity for the air travel industry.
Industry Implications
1. Airport Security Management - Airport security management can benefit from mobile apps that allow travelers to scan passports with their phone cameras.
2. Travel Accessories - Smart luggage locks that offer one-touch access through smartphones and tablets provide a new potential market in travel accessories.
3. Airline Industry - Anxiety-reducing airline apps designed for individuals who have a fear of flying provide a new market opportunity for the airline industry.
