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Collaborative Narrative

Choice-based storytelling engages children through confidence-boosting

Implications - Giving children a chance to have some flexibility and control of the narrative presented to them in character-driven stories sends a powerful message to young Gen Zs that their decisions have implications and make an impact on the story's final outcome. This not only fosters critical thinking and confident decision making early on, it also encourages young minds to become more invested in the narratives that they’ve contributed to.
Workshop Question - How can your company more effectively engage its consumers in its offerings, in a way that enhances consumer investment in your brand?
Trend Themes
1. Collaborative Narrative - Children-centric narratives that offer choice-based decision-making opportunities are becoming increasingly popular in learning.
2. Chat-based Interactive Storytelling - Chatbots and messaging platforms offer creative environments for interactive and collaborative storytelling.
3. Hyper-expressive Chat Interfaces - Messaging apps that allow users to communicate through visual elements, games and emotions, are transforming the way people interact with one another.
Industry Implications
1. Edtech - Innovations in collaborative narrative and interactive reading apps can be adopted in the education industry to encourage personalized learning.
2. Gaming - Games that leverage empathy and experiential play are becoming increasingly popular, with opportunities for new storytelling formats and disruptive innovation.
3. Social Media - Chat-based storytelling and interactive apps can be leveraged in social media networks to enrich communication experiences and foster creativity.
2.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 50 Examples:
68,055 Total Clicks
Date Range:
Sep 15 — May 17
Trending:
Mild
Consumer Insight Topics:

Featured Examples

Collaborative Story Apps
Collaborative Story Apps
The 'TaleAStory' Lets Users Create their Own Tale One Line at a Time
Going in a different direction than other story apps out there, the ‘TaleAStory’ app works by enabling and fostering collaboration between users. Friends can utilize the ‘... MORE
Chat-Based Adventure Games
Chat-Based Adventure Games
'Humani: Jessie's Story' is Told Through the Facebook Messenger App
There are several choose-your-own-adventure style games that can be experienced in a text-only format, but ‘Humani: Jessie’s Story’ is a unique one that unfolds through Facebook... MORE
Empathy-Based Video Games
Empathy-Based Video Games
This Battle Game Lets Players Fight Monsters or Make Friends With Them
At first, ‘Undertale’ seems to be a typical battle game, albeit one with abnormally adorable graphics. Like so many role-playing games, it follows a child on her adventure through an... MORE
Interactive Reading Apps
Interactive Reading Apps
'Amazon Rapids' Gets Kids Interested in Reading Through Text Messaging
It can be difficult to get kids interested in reading when their mobile devices offer irresistible games and features, but Amazon Rapids is a reading app that gets kids interested in stories but... MORE
Hyper-Expressive Chat Apps
Hyper-Expressive Chat Apps
The Chaatz App Allows You to Incorporate Comic Strips and Games
Chaatz is an innovative new chat app that is designed to make chat-based communications a whole lot more immersive by helping you move beyond text, emojis and GIFs. What’s great about this... MORE
Adventure Story Bots
Adventure Story Bots
Sequel Stories Uses Facebook Messenger for Choose-Your-Own-Adventure Stories
Sequel Stories is making the most of Facebook Messenger bots by creating interactive choose-your-own-adventure story experiences for users of the social network’s app. By engaging the... MORE

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