Reflecting an interest in maker culture, brands offer DIY gaming options
Implications - Consumers continue to be interested in creating and designing products for themselves, seeking out DIY experiences to create everything from clothing to home decor. Inspired by this shift, toy brands are offering up products that allows players to put their creativity to use by creating their own face-to-face games. Adding an entirely new element to game products, this shift is reflective of an increasing desire for extreme personalization and an opportunity to collaborate on products.
Workshop Question - How can you involve your customer in the creation of products?
Trend Themes
1. DIY Gaming - As consumers continue to desire personalized experiences, and an opportunity to collaborate on products, they seek out DIY Gaming experiences.
2. 3D Printing - The emergence of 3D printers, and the ability to create game pieces at home, has provided consumers with the opportunity to personalize their gaming experience like never before.
3. Board Game Resurgence - With the increasing number of new board game releases, there is a clear evolution in consumer desires toward creating and designing their very own board game designs for a game that is entirely their own.
Industry Implications
1. Toy & Game Industry - The growth in popularity of DIY gaming experiences can lead to new market opportunities within the toy and game industry.
2. Technology Industry - The increased use of 3D printing and digital tools to create gaming pieces and experiences presents growth opportunities within the technology industry.
3. Education Industry - As DIY gaming experiences can stimulate creativity and enhance problem-solving skills, creating gaming experiences that are also educational presents opportunities within the education industry.
5 Featured, 39 Examples:
123,024 Total Clicks
Date Range:
Feb 16 — May 17
Trending:
Warm
Consumer Insight Topics:
