From star-studded Pride campaigns to stigma-breaking operas, the July 2016 social good trends reveal a major focus on breaking down barriers and creating a community of inclusion.
Coinciding with the end of Pride Month, the July 2016 social good trends largely revolve around LGBTQ issues. In terms of products, brand such as Nike, American Apparel and even Absolut Vodka released rainbow-hued goods supporting the LGBTQ community.
Stemming from many of the issues raised during Pride Month, the July 2016 social good trends also included a great deal of campaigns centered around the theme of inclusion. For example, the 'We Are America' ad starring WWE American wrestler John Cena highlights the diversity of the American population. Similarly, a performance called the 'Sex Workers Opera' was created to break down damaging stereotypes about sex workers.
Top 75 Social Good Ideas in July
From Inclusive Pride Campaigns to Stigma-Breaking Escort Operas:
Katherine Pendrill — Jul 24, 2016 — Social Good
74
Pop-Up Emergency Shelters
These Emergency Shelters Provide Several Amenities for Refugees
73
Politically Charged Fashion
This Unconventional Collection Makes a Statement on Today's Politics
72
Celebrity Anti-Poaching Campaigns
Cara Delevingne Modeled Painted Photography for Animal Rights
71
Satirical Award Show Campaigns
This SatirAd Points Out The Narcissistic Nature of Award Ceremonies
70
Knitted Textile Pavilions
This Pavilion is Made Up of Luminescent Threads
69
Tradition-Protecting Sandals
This Company Aims to Restore An Ancient Shoe-Making Tradition
68
Educational Electronics Kits
Play Lab's Kits Encourage Children to Explore and Enjoy Electronics
67
Upcycled Plastic Shoes
Timberland is Creating a Line of Shoes from Recycled Plastic Bottles
66
Hunger-Combating Jewelry
This Charitable Initiative Trades Jewelry for Food
65
Zero-Electricity Coolers
A Bangladeshi Inventor Designed Affordable DIY Coolers for the Poor
64
Body Image Photo Campaigns
A Student Created Photos That Magnify Body Image Issues that Girls Face
63
Creative Story Trailers
The 'Storymobile' is an Art Project That Shares and Records Stories
62
Charitable Promotion Pranks
Matt Damon Raised Money for Safe Water and Sanitation Efforts
61
Family-Owned Coffee Brands
Pergamino Colombian Coffee is Working to Spread Fair Trade Practices
60
Educational Jewelry Initiatives
Tiffany & Co's 'Keys for a Cause' Initiative Empowers Saudi Women
59
Disney Character Photo Campaigns
Disney's #ShareYourEars Campaign Supported a Charitable Cause
58
Political Pride Collections
The 'Make America Gay Again' T-Shirts Celebrate Pride Month
57
Refugee Washing Kits
These Hygiene Kits Address Inhumane Conditions in Refugee Camps
56
LGBT Support Rings
This Ring Was Designed in Response to Homophobia in Romania
55
Identity Inclusive Games
The Sims 4 Update Diversified the Game's Gender Options
54
Pride-Celebrating Alcohol Bottles
The Absolut Mix Line Is a Collaboration Between Artists
53
VR Pride Parades
Google's 'Pride for Everyone' Captures Pride Celebrations in 360 Degrees
52
Transgender Athlete Covers
This New Cover of 'Women's Running' Features Trans Runner Amelia Gapin
51
Refugee Smartphone Charging Huts
The Project Elpis Solar Charging Station Provides Essential Power
50
Pop-Up Religious Buildings
These Buildings Will Accommodate All Religions in Refugee Camps
49
Accent-Ameliorating Chat Bots
ELSA is a Virtual Pronunciation Coach and Mobile App for Accents
48
Micro-Donation Apps
The Spotfund App Lets You Make Small Donations to Charities
47
Confiscated Land Exhibits
This Project Shows the Struggles Faced in Urban Italian Areas
46
Co-Working Church Spaces
Tom Dixon Created a Shared Workspace for a Church
45
Braille Art Exhibitions
'Hope in Darkness' Introduces Peru's First Inclusive Art Show
44
LGBTQ-Inspired Athletic Clothing
Nike Has Come Out with Its 2016 BETRUE Collection
43
Stigma-Breaking Escort Operas
This Opera Fights Damaging Stereotypes for Sex Worker Rights
42
VR Sensory Overload Simulators
This Video Gives Viewers Insight On The Reactions Of Autistic Kids
41
Bulletproof Fashion Collections
This Bulletproof Clothing Raises Awareness for Gun Control Laws
40
Educational Empire-Building Games
'CivilizationEDU' Helps Students Think Critically About History
39
Disabled Drone Pilot Programs
LADAPT Fights Discrimination of Disabled People with Job Training
38
Humanitarian Video Game Festivals
The Games for Change Festival Links Gaming With Social Good
37
School Selection Services
InstiChoose Helps Parents Discover and Choose Schools For Their Children
36
LGBTQ-Friendly Picnics
The 'Queers for Dinner' Event Celebrates Pride Month in Toronto
35
Creative Education Platforms
'Crehana' is Like the Spotify of Creative Training
34
Charitable Credit Cards
The Charity Charge Card Provides Cash-Back Donations to
33
Medicine Delivery Drones
A Drone will Deliver Abortion Drugs in Ireland as a Form of Protest
32
Park-Celebrating Blankets
The Pendleton National Park Blanket Collection Celebrates 100 Years
31
Patriotic Pride Hats
These Hats Parody Trump's Campaign Slogan and Support the LGBTQ Community
30
Trafficking-Combatting Photo Apps
TraffickCam is Asking Travellers to Fight Sex Trafficking
29
Animated Anti-GMO PSAs
The 'Mr. Seed' Video Educates Consumers About Organic Seeds
28
Loanable WiFi Hotspots
The Toronto Public Library is Offering Affordable Low-Income WiFi for Rent
27
Sign Language Translators
This Technology for Deaf People Translates Voices Into Sign Language
26
Light Fruit Juices
One's 'Juiced Water' Combines Spring Water and Natural Fruit Juice
25
Islamic Storytelling Apps
The Sira App Educates Children On the Life Of Prophet Mohammed
24
Startling Real Estate Stunts
The Salvation Army Open House Spotlights the Issue of Poverty
23
Story-Rewinding Games
Episodic Video Game Life is Strange Lets Players Affect Previous Events
22
AIDS Awareness Apps
The Positive Project App Uses Selfies to Fight HIV Stigma
21
LGBT-Supporting Candy Initiatives
Skittles is Foregoing Their Rainbow to Support Pride in London
20
Charitable Hair Cuts
The 'Brave Cut' is Helping Romanian Women Who are Fighting Cancer
19
Empowering Skincare Ads
This SK-II Ad Fights Back Against China's 'Leftover Women' Stigma
18
Father's Day Fun Runs
The 'Do It for Dads Walk Run' Raises Funds for Prostate Cancer
17
Veteran Tech Camps
VETT is Empowering Veterans By Providing Technology Education and Support
16
Blossoming Donation Stations
NFC Wristbands Scanned at This Terminal Activate a Floral Animation
15
Humanitarian Advocacy Bots
UNICEF's Facebook Messenger Bot Offers a Place to Chat About Issues
14
Animal-Protecting Condoms
PETA Worked to Combat Animal Hunting with a Facetious Line of Condoms
13
Inclusive Pride Campaigns
The You Can Sit with Us Campaign Celebrates the Diversity of Pride Month
12
Peace-Inspiring Flash Mobs
The Ave Maria Flash Mob Discourages the Spread of Violence
11
Sewage-Sampling Robots
These Robots May Help to Prevent Virus Outbreaks in Cities
10
Youth-Focused Pride Events
The Fruit Loopz Event Celebrates Queer and Trans Youth in Toronto
9
Informative Assault PSAs
The Cast of the Girls TV Series Released a PSA About Sexual Assault
8
Simplistic Gun Control Campaigns
Vox Promotes Change to Second Amendment by Noting Reload Times
7
Unclean Cooking Videos
The Awareness-Raising 'Dirty Dishes' Recipes are Made with Unsanitary Water
6
Wage Gap Alarm Clocks
The 79% Work Clock Highlights the Issue of Income Inequality
5
Social Good Test Drives
This Volkswagen Test Drive Does Good and Shows Off the Rugged Vehicle
4
Pride-Supporting Basketball Shirts
The NBA Supports Pride With LGBT-Inspired Basketball Shirts
3
Inclusive Patriotic Campaigns
'We Are America' Allows John Cena to Explain What Being American Is
2
Kid-Centered Environmental PSAs
The Government of Ontario Shows Who Climate Change is Affecting
1
Pride-Celebrating Basketball Shoes
Nike's 'Be True' Collection Pays Tribute to World Pride
Related Ideas
Graphic-Adorned Summer Fashion Collections
Boys Lie's June Collection Drop Was Stunning
Autism-Supporting Athletics Brands
Nike Partnered with the NBA for an Autism Awareness Campaign
Spontaneous Summer Picnics
Absolut Vodka & Sprite's HANGOUT-OF-HOME Inspires Unplanned Gatherings
Escapism-Inspired Candy Campaigns
Skittles Works with Creed Bratton on the 'MFFLP the Rainbow'
Mental Health Awareness Totes
ALDO and Kids Help Phone Join Forces on the HEARTTOTE
Pride-Celebrating Jewelry Collections
Olaeda Partners with Jamie Pandit for a Unique Collection
Cinematic Holiday Retail Pop-Ups
Bloomingdale's Announced a 'Wicked Good Holiday' Campaign
Ingenious De-Influencing Ads
Cuyana's De-Influencing April Fool's Campaign Highlights Greenwashing
Playful Pride-Inspired Candles
Candier Launches the 'Sounds Gay. Yay, I’m in Candle'
Expansive Pride Month Initiatives
The Latest Primark Pride Collection and Campaign are Inclusive
Inclusion-Focused Doll Collections
Barbie's New Doll and Capsule Celebrates the Visually Impaired
Limited-Edition Film-Inspired Apparel
Aerie Launched a Wicked Collection Featuring Thematic Colors
Hug-Inspired Olympics Campaigns
Coca-Cola's Summer Olympics Campaign was Inspired by True Events
Sporty Fashion Spring Campaigns
adidas Originals Introduces the 1000 Back Campaign
Pride Month Cosmetic Campaigns
Nivea Proud In Your Skin Was Created with PFLAG National
Caribbean Influencer Events
Toronto's Carnival Oasis 2023 Was a Celebration of Caribbean Culture
Inclusive Beauty Campaigns
The e.l.f. 'Judge Beauty' Campaign Will be Featured at Super Bowl 2024
Solstice-Inspired Fashion Campaigns
Bottega Veneta's Summer Solstice Capsule is Chic & Exquisite
Queer Beach-Themed Candles
VIGYL Reintroduces the Hanlan’s Candle for Pride Month
Fandom-Friendly Campaigns
WhatsApp & Netflix Unite for a Squid Game Fandom Celebration
Fast Food-Inspired Beachy Campaigns
Leo Burnett Italia Unveils a New Summery McDonald's Campaign
Pride Juice Packs
The Pressed Juicery Pride Pack Arrives in Time for Pride
Pride Month Candy Branding
The Limited-Edition Skittles Pride Packaging Celebrates Community
Complimentary Movement-Focused Workouts
Lululemon Commemorated World Mental Health Day
Global Handbag Campaigns
Coach's New 'Unlock Your Courage' Campaign Promotes Personal Expression
Sustainable Clothing Collections
New 'Regenration Nation' Collection is Inspired by Unity
Social Movement Medals
The Openness Medal by Samsung Invites Gen Z to Share Challenges
Pride Month Technology Products
The Apple 2024 Pride Collection Boasts Neon Colors
Data-Driven QSR Campaigns
Burger King's BK Unwrapped Reveals Customers' 2024 Ordering Preferences
Nudist-Themed Sporty Fashion Campaigns
PUMA and NOAH Join Forces on a New Collection
Empowering Pride-Themed Apparel
The Love For All Kinds Capsule Collection is Now Live
Artist Edition Tequila Boxes
Tequila Don Julio is Declaring A Summer of Mexicana with Music & More
Sustainability-Driven Fashion Campaigns
pitusa's Sustainability Campaign Focuses on Reducing Waste
Inclusive Fragrance Campaigns
The 'Where Will They Take You' Campaign Highlights Influencers
Inclusive Fashion Runways
The Runway of Dreams Foundation Returns for New York Fashion Week
Wellness-Promoting Employee Initiatives
DICK'S Sporting Goods Debuts the Summer of Sport Challenge
Whimsical Uplifting Soda Campaigns
Coca-Cola Unveils It's Magic When The World Comes Together
Celebrative Holiday Apparel Campaigns
Old Navy Unveiled 'Love is in the House'
Inclusive Hair-Styling Campaigns
Dove's #MyHairAMiModo Campaign Supports Cultural Latina Hair
Celebrity-Fronted Fashion Campaigns
The New Calvin Klein Campaign Features Many Celebrities
Sports-Themed Beauty Kits
NYX Partners With New York Liberty
Dog-Focused QSR Campaigns
The Hot Dog on a Stick Dog Days of Summer Campaign Treats Pooches
Influencer-Crafted Gin Cocktails
These Tanqueray Gin Holiday Drinks Celebrate Canadian Traditions
QSR Summer Pop-Ups
McDonald's Mexico Launched a Summer-Themed Activation in Mexico
Vibrant Pride Month Makeup
The Makeup Revolution Beam Bright Rainbow Highlighter is Easy to Use
Tennis Champion Beauty Campaigns
Naomi Osaka Advocates for Maybelline's 'Brave Together Program'
Mental Health Makeup Campaigns
The Make a Rare Impact Campaign Will Donate 100% of Sales
Scannable Snack Charity Campaigns
This Pringles Movember Campaign Updates the Brand's Mascot
Experiential Social Clubs
Marshalls' Good Stuff Social Club Empowers & Connects Women
LGBTQ Youth-Benefiting Doughnuts
Voodoo Doughnut's Pride Bar Doughnut Supports It Gets Better
Mental Health Snack Initiatives
Pringles Relaunched a QR Design for Exclusive Movember Tubes
Pride Month Perfume Packaging
These Jean Paul Gaultier Perfume Bottles Showcase Keith Haring Art
Kindness-Promoting Beverage Campaigns
Culture Pop Soda Partners with Point Guard Derrick White
Humanitarian-Inspired Luxe Fashion Campaigns
Prada Presents In Conversation with a Flower for FW23
Footballer-Backed Global Campaigns
Pepsi Unveils the 'Where There's a Ball There's a Way' Campaign
Music-Inspired Retail Campaigns
Macy’s is Launching Its Summer’s Greatest Hits Campaign
Chic Multi-Colored Lockers
Mustard Made Partners with Josh and Matt for the Rainbow Standard
Swedish Streetwear Campaigns
Axel Arigato Launches its Festive 2024 Campaign
Artful Diverse Gaming Backgrounds
The Xbox Celebrates Collection Honors Cultural Heritage
Pride Month Nail Polishes
The Sally Hansen x Pride Limited Edition Collection Supports GLAAD
Diverse Community Creator Programs
The Champion Creators Program Harnesses Diverse Expression
Pride-Themed Acne Treatments
Peace Out Skincare Debuted a Special Edition of Its Acne Healing Dots
Integrated Influencer Marketing Platforms
SocialTalk Helps Users Discover, Track, and Connect
Do-Good Pizza Taste Tests
The Good Tastes Better Social Experiment Sees Purpose Impact Perception
Fighting Championship-Inspired Partnerships
New Amsterdam Vodka Launched UFC-Inspired Initiatives
Patriotic Olympic Cocktail Menus
Bar Louie Just Launched Its 'Living the Ameri-Can Dream' Campaign
LGBTQ+ Business-Supporting Programs
The Daylight App and Civil Jewelry are Rewarding LGBT Spending
Philanthropic Cosmetic Brand Initiatives
Kiehl’s Open Doors Supports LGBTQ+ Homeless Youth
Colorful Kitchen Pop-Ups
Primal Kitchen Partners with Pintrest for a Special Initiative
Charitable Pride Month Burgers
Honest Burgers Brooklyn Stonewall Inn Edition is Available Now
London-Inspired Sporty Campaigns
Nike Presents the Pulse of London Campaign Honoring the City
Inclusive Diamond Campaigns
Pandora's Diamonds for All Campaign Features Diverse Icons
Prideful Sprinkle-Topped Shakes
Shake Shack Unveils the New Pride Shake Ahead of Pride Month
Brand-Boosting Social Media Contests
Iconic Beverage Group Debuts the Iconic Agua Challenge
Olympic-Inspired Sportswear Collections
Chubbies Has Introduced a Team USA Capsule Series
Denim Pride Collections
Levi's Releases Its Pride Collection Called Rainbow Rodeo
Social-First Car Campaigns
Škoda's Reddit Car Share Amplified the Voices of Passionate Fans
Social Soda Mixer Campaigns
Level Up With 7UP Inspires Gen Z and Millennial Consumers
Beauty Brand Contributions
Ivy Beauty contributed $20,000 to Build NYC for Juneteenth
Body Positivity Campaigns
Body Proud's #noBODYlikeyou Removes the Pressure to Look a Certain Way
Athlete Hair Campaigns
Schwarzkopf Professional's Up Your Hair Game Celebrates a Product Relaunch
Empowering Beauty Campaigns
UNice & EBeauty Launch Unice Pink Love — Empowering Pink Warriors
Inclusive Beauty Brands Initiatives
Annabelle Cosmetics Debuts 'Pride and Beauty for Everyone'
Artist-Remixed Summertime Drinks
The Sonic Drink Remix Campaign Stars Four Musicians
Influencer-Led Mascara Campaigns
Milani Cosmetics and The Lipstick Lesbians Struck a Partnership
Football-Honoring Vibrant Jerseys
Lovers FC Launches a New Jameson Collection of Jerseys
Kindness-Promoting Marketing Campaigns
Once Upon a Coconut Launches 1 Million Acts of Kindness
Pride-Themed Performance Socks
MoveActive is Celebrating Pride 2024 with Love Wins
Irreverent Ethical Soap Campaigns
Pure Rush Soap's New Ad is a Fresh Take on Sustainable Branding
Social Justice Desert Campaigns
Ben & Jerry's 'Make Some Motherchunkin' Change' Campaign Debuted
LGBTQ Employee Programs
Intuit India's Partnership with Leading With Pride Supports LGTBQ Workers
Hockey Hero-Celebrating Campaigns
The Crown Royal Celebrates Canada's Unsung Hockey Heroes
Diversity-Promoting Beauty Campaigns
e.l.f. Cosmetics Releases a Thought-Provoking Message
Collaborative Social Good Spirits
Good Deeds Whiskey Batch #2 Benefits the Stepup Foundation
Star-Led Luxury Fashion Campaigns
PRADA's Re-Nylon Collection Welcomes Renowned Actors
College Campus Haircare Campaigns
African Pride and Impressions of Beauty Partnered on a Campaign
Athlete-Centric Bingo Campaigns
The 'Share Your Bingo Moment' Campaign Spotlights Olympic Legends
LGBTQ+ Vodka Sodas
Gay Water is Destigmatizing the Word "Gay"
Youth Movement Competitions
The PLEZi Absurdly Good Games Encourages Summer Activity
Inclusive Cafe Drinkware
Starbucks Japan Cold Cup Tumbler No Filter Supports the LGBTQ+ Community
Back-To-School Sporty Campaigns
JD's Start Fresh Campaign Celebrates Today's Youth Culture
Pride Month Campaign Extensions
Nivea Proud In Your Skin Campaign Was Extended
Pride-Celebrating Cannabis Gummies
Midweek Friday Pride Gummies Support an LGBTQ+ Resource
2SLGBTQI Demetia Awareness Campaigns
'Help Us Remain' Emphasizes the Need for Dementia Support
LGBTQ-Supporting Beer Cans
'Alchemist Beer' Debuted a New IPA and 'Just Say Gay' Packaging
Inclusive LGBTQ+ Events
LA Pride Collaborates with Let's Party L|P to Present Pride is Universal
Celebratory Stonewall Beers
The Stonewall Inn IPA from the Brooklyn Brewery is Arriving in the UK
Mental Health-Focused Brand Initiatives
Maybelline New York Partners with WHO Foundation
Athlete-Backed Mental Health Campaigns
The Love, Your Mind Campaign Aims to Support Mental Health
Black Heritage-Inspired Campaigns
Converse Launches the Black Joy Campaign and Collection for 2024
International Awareness-Bringing Events
Illumina Recently Ran Its Steps Against Cancer Campaign
Empowering Visual Content Campaigns
Getty Images and Hiki Launches #AutisticOutLoud
Joy-Inspired Beauty Campaigns
Ulta Beauty Launches the Joy Project, a Ground-Breaking Study
Grande Shimmeering Runway Shows
Saint Laurent Presents its Summer 2024 Womenswear at PW
Pride Month Popcorn Snacks
These Popcorn Shed Pride Month Products Come in Two Chromatic Options
Corporate Inclusion Transformations
Walmart Leads Major Shift in Corporate Diversity Strategies
Disaster Relief-Supporting Pr Initiatives
Publicity for Good Supports Hurricane Helene Relief
Community Sweepstake Initiatives
Verizon Celebrates Hispanic Heritage Month with a Sweepstakes
Christmas-Inspired Summer Campaigns
Toys for Tots Supports Children with Christmas in July
Music Culture-Honoring Graphic Tees
Patta's Dance T-Shirt Celebrates the UK's Music Culture
Activism-Focused Apparel Capsules
Aéropostale and Global Citizen Launch a New Apparel Collection
Prideful Cider Retail Kits
These Strongbow Pride Kits Help Retailers Get Ready for the Event
Inclusive Book Campaigns
Indigo is Celebrating Freedom to Read Week by Spotlighting Book
Awareness-Raising Airline Campaigns
American Airlines Has Partnered with Stand Up to Cancer
Inventive Charity Initiatives
Spark Financial's Annual Charity Initiative is for Autism Awareness
Mental Health Branding Initiatives
L.L.Bean Digitally Detoxed for Mental Health Awareness Month
Slogan-Detailed Graphic Tee Capsules
Soho Yacht Club Suggests to Do Something Nice Today
Fitness Club Pride Collaborations
Equinox Announces its Exhibition and Benefit Auction
Vibrant Summery Skate Streetwear
Always Do What You Should Do Drops a NOAH Collection
Inclusivity-Centric Back-To-School Campaigns
Sistema Launched a Back-To-School Survey
Cocktail-Inspired Togetherness Activations
Smirnoff's Global Connectivity Initiative Launched
Love-Centric Public Service Announcements
Ad Council & R/GA Debut the Love Has No Labels Campaign
Heritage Month Sports Campaigns
ESPN's 'Somos' Campaign Celebrates Hispanic Sports Icons
Fundraising Pride Art Installations
TD Installs Pride Gate to Fundraise
Pride-Inspired Social Initiatves
La Roche-posay Hosted Its 4th Annual 'Pride in Dermatology' Event
Blood Center Campaigns
Markham Yard Releases the Blood Center Campaign to Inspire Donations
Mental Health Community Engagement
OOt Social Health Recently Launched Its Application
Senior-Friendly Pride Campaigns
misterb&b and Les Audacieuses et Les Audacieux Target Seniors
Musical Heritage Month Campaigns
Spotify Celebrates Latinx Heritage Month with "Estamos Ready"
Pride-Themed Rainbow Donuts
Crosstown x Chef John Whaite Support Homeless LGBTQIA+ Young People