This collection of interactive bus stops and billboards shows that companies are looking to engage with their customers on a more meaningful level. Instead of showing them images and text that are blindly glazed over while waiting for public transit, driving in a car or out walking, advertisements are grabbing people's attention in ways that are much memorable.
Whether that involves giving people a sample of the product being sold such as with a sunscreen-dispensing ad or offering a warmer shelter in the wintertime, there are a myriad of ways to make an impact. Some of these interactive bus stops and billboards are meant to raise people's awareness of important issues as well. Thus, making them stand out is even more important. Essentially, these shelters and billboards talk with customers instead of at them.
38 Interactive Bus Stops and Billboards

38
Phone-Enabled Violence Campaigns
Interactive Billboard by NCDV Allows Texters to 'Drag Him Away'

37
Ingenious Interactive Ads
These Interactive Ads for French Railways Encourage People to Travel

36
Connect-the-Dots Campaigns
The Jessie Ware 'Devotion' Billboard is Artistically Interactive
35
People-Warming Ovens
Caribou Coffee Bus Shelters Promote 'Hot 'n Wholesome' Menu
34
Heated Bus Shelters
'The Beach Look Good On You' Campaign Encourages New Yorkers to Vacation
33
Gaming Bus Stops
These Yahoo Bus Shelters Feature Video Games to Pass the Time
32
Advantageous Transit Shelters
The Solar Stop Will Entertain You Until Your Bus Arrives
31
Unwrappable Art Ads
The Leo Burnett and Arc Worldwide Art Institute of Chicago is Interactive
30
Privacy-Pushing Campaigns
The CBS Person of Interest Interactive Billboards are Borderline Creepy
29
Gigantic Outdoor Search Engines
The ‘Google Outside’ Display Screen Helps Tourists Fin
28
Instantly Shoppable Ads
Le Fast Shopping Lets You Scan an Ad, Buy & Receive Within 48 Hours
27
Framed Snapshot Billboards
A Camera-Shaped Ad Frames a Perfect Shot with the Canon EOS 1200D
26
Mind-Controlled Gaming Billboards
Mindpong Uses Interactive Billboard Advertising to Beat Cancer
25
LIfe-Saving Bus Ads
Public Health Bus Stop Campaign Asks Commuters to Help Save a Life
24
Uplifting Social Billboards
The Prigat Smile Stations Bring Happiness to Consumers
23
Foot-Powerd Transit Shelters
This Detroit LED Bus Stop Generates Energy from Pedestrian Pacing
22
Motivating Interactive Campaigns
Saucony's Athletic Ad Campaign Asks Users to Find Their Strength
21
Interactive McMarketing
McDonald's Pick 'n' Play Billboard Lets People Play for Free Food
20
Interactive Avatar-Making Billboards
McDonald's Little Piccadilly is an Interactive Advertisement
19
Digital Billboard Art Galleries
'Stockholm Is Your Canvas' Allows Citizens to Display Personal Art
18
Digital Driving Apps
The Screenreach 'Screach' Interactive Billboard Game was a UK Hit
17
Nightclub-Inspired Bus Shelters
The Disco Bus Stop Turns Waiting into a Groovy Experience
16
Scratch-Off Advertisements
These Ads Promote an Exhibit at the Museum of Contemporary Art Chicago
15
Bus Stop Photoshop Pranks
Erik Johansson Uses Adobe Photoshop Live To Prank Bus Stop Waiters
14
Surprise Bus Stop Ads
This Ad by Qualcomm Hilariously Showcases the Effects of Mobile Technology
13
Sunscreen-Dispensing Signage
This SunSmart Australia Campaign Encourages Skin Protection
12
Chic Cafe Bus Stops
The 'Station Diderot' is the European Bus System of the Future
11
Interactive Detachable Billboards
These Interactive Billboards Give Away Free Summer Gear
10
Bookworm Bus Shelters
Read While You Wait for Transit at the Magazine Kiosk Bus Stop
9
Energy-Replenishing Drinks
Vitamin Water Installs Cellphone Chargers in Billboards
8
Motion-Activated Digital Displays
'Perception' Interactive Billboard Engages & Excites New Yorkers
7
Scannable Public Libraries
Projekt Ingeborg Seeks to Bring Classic Literature to Everyday Citizens
6
SAD-Combating Commuter Shelters
The Umea Bus Stops Helps Relieve Depression During Winter
5
Live Travel Billboards
The Takeoff by Transavia Makes Its Advertisement Absolutely Unmissable
4
Augmented Reality Bus Ads
The Pepsi MAX Ad Creates Shocking Scenes for People Waiting for Buses
3
Social Media-Sourced Billboards
The Scribe Billboard Features Artwork Based on People’s Tweets
2
Gender Discriminating Ads
The Facial Recognition Billboard is a Highly Interactive Campaign
1
Stress-Relieving Commuter Stations
'Antistress for Free' Lets Travelers Burst Bubbles for Relief
Related Ideas
Luxury Bag Pop Ups
Hermès Debuted a Designer Bag Installation Pop Up in Manhattan
Creative Ad Responses
Kiehl’s Response to Censorship Embraces Bold Creativity
Multifunctional Transport Buses
The Bubblic Public Imagines the Future of Public Transit
Experiential Luggage Events
The BÉIS Bloomingdale’s Takeover Featured a Human Claw Machine
Playful Billboard Campaigns
Dreamies Treats Unveil a Show-Stopping 3D Billboard Campaign
Technology-Driven Retail Spaces
ARK Visual Unveils Future Stores as an Immersive Retail Identity
Skincare Pop-Up Trucks
Neutrogena Canada will Host a Boost Bus in Toronto
Connection Platform Experiences
Facebook Debuts at Stagecoach to Target Younger Audiences
Sensory Outdoor Posters
Billie Introduced its Scratch-and-Sniff OOH Campaign
AI-Lead Car Ads
Ford Launched an AI Campaign Dubbed 'Be Surreal, Be Ford'
Clear In-Game Billboard Advertisements
SCS Software's Truck Simulator Uses Real-Life Advertising
Western Rodeo-Inspired Pop-Ups
The BÉIS Rodeo was an Interactive Stagecoach Pop-Up
College-Targeted Food Pop-Ups
Uber Hosts 'The One Shop' Across University Campuses
Cheeky Burger Billboards
The Habit Burger & Grill Humorously Calls Out Five Guys
90's Archival Footwear Pop-Ups
Dr. Martens Hosted a 'Buzz Bus' in NYC
Hands-Free Car Innovations
Ford Partnered with the British Deaf Association to Launch an Ad
Comedic E-Commerce Brand Spots
Instacart Unveiled a Teaser for its Super Bowl Commercial
Sniffable Deodorant Billboards
Sure's Out-of-Home Campaigns Invites Passersby to Take a Whiff
Parisian Airport Pop-Ups
Moët Hennessy's Paris Concept Event Featured Travel Exclusives
Groundbreaking AR Posters
Wall's Out-of-Home Ads Make AR Experiences Unmissable with WinDOOH Tech
Digital Debit Card Campaigns
Interac Introduces 'The Lost Wallet Board' Installation in Toronto
AI-Powered Advertiser Campaigns
Instacart Utilizes its Automation Tools for Universal Campaigns
Naturalistic Taco Stand Campaigns
Coca-Cola Launched a Street Photography Campaign in Norway
Purposeful Consumer-Focused Campaigns
IKEA's Sleepfluencers Campaign is a Clever Way to Give Back
In-Game Billboard Advertising
Gameloft Enables Partners to Advertise Natively in its Games
Airline Highlight Advertisements
Spirit Airlines 'More Fly' Campaign is A Fresh Take on Travel
Photosensitive Book Experiences
Fruittella's the Outside Book is a One-Of-A-Kind Campaign
Athletic Apparel Interactive Billboards
Gymshark Unveils the Shoplift Campaign Ahead of Sale
Humorous Payment Campaigns
Paypal's Latest Campaign Features Actor Will Ferrell
Personalized In-Flight Ads
United Airlines Kinective Media Offers Curated Travel
QSR Menu Billboard Campaigns
Burger King Shows Real Burger Sizes with Real Size Campaigns
Youth Metaverse Advertising Initiatives
Roblox Announced an Advertising Partnership with PubMatic
Seasonal Phone Booth Activations
Spotify's Q4 is Calling Urges Brands to Start Holiday Advertising
Futuristic Imaginative Design Concepts
Toyota Introduces the Unique E-Collection of Products
Gen Z-Centric Campaigns
Urban Outfitters' Shift Happens Campaign Has Three Phases
Iconic Character-Inspired Campaigns
Etsy's Christmas Ad Celebrates Personalized Gifting
Ice Cream Sandwich Pop-Ups
Chips Ahoy! Pop-Up to Serve Free Ice Cream in NYC
Nature-Reconnecting Outdoor Campaigns
Mammut Encouraged People to Reconnect with Nature
AI-Assisted Business Ads
Google Workspace's 50 States, 50 Stories Shares Small Businesses Using AI
Young Travellers-Targeting Campaigns
Progressive Insurance Has Introduced a New Campaign
Cheeky Coffee Ads
Starbucks' New Ads Celebrate Personal Connections Through a Modern Twist
Art-Promoting Campaigns
Beige Billboards Spark a Bold Call to Save Charlotte’s Art Scene
Marketer-Targeted Cereal Ads
Surreal's Out-of-Home Campaign Speaks to Marketers, Not Consumers
Customer-Starring Billboards
Bobbie's Campaign Spotlights Moms as "the OG Influencers"
Festive Advent Campaigns
Cadbury's 24 Out-of-Home Ads Represent the Countdown to Christmas
Authentication Awareness Pop-Ups
The RealReal Pop-Up Showcases Handbags at Dupe Store Installation
Unconventional Health Food Ads
RXBar is the Ultimate B.S. Blocker This New Year
Groundbreaking Public Transit Models
Argo Debuts a Vertically Integrated Smart Transit System
Experiential Marketing Campaigns
MIKE AND IKE, HOT TAMALES, and Marvel Team Up for Campus Tour
Adventurous Roadtrip Retail Campaigns
The Pilot Flying J 'See You Out Here' Campaign is Relatable
Innovative Outdoor Advertising Campaigns
Unilever's Dirt is Good Turns Billboards into Playgrounds
Traveling Fashion Showcases
The Guess Bus in Sydney is an Example of Experimental Marketing
Gamified In-Airport Activations
Haribo's Mobile Games Gives People of All Ages the Chance to Win
Cooling Bus Shelter Designs
EMT Madrid Spearheads the Quest for Comfortable Public Transportation
Feel-Good Ad Campaigns
Pella’s 'Make Life Brighter' Campaign Celebrates Home and Comfort
Pollution-Removing Murals
This Campaign Sucks by Dentsu Brings Awareness to London's Air Quality
Hands-Free Driving Campaigns
Ford UK's Social Campaign Shares Merch for the "Passenger Princess"
Shoppable CPG Ads
Instacart-Powered Shoppable Video Ads are Coming to YouTube
Distracted Driving Awareness Videos
Project Yellow Light's 'Love Story' Is a Wake-Up Call
QSR Summer Pop-Ups
McDonald's Mexico Launched a Summer-Themed Activation in Mexico
Hyper-Targeted Shoppable Posters
Glossier and Shop Launched Posters with Geo-Gated Location Tech
Visual Museum Campaigns
MoMA’s New Museum Campaign Transforms NYC into an Art Lover’s Paradise
Autonomous Interactive Shuttle Buses
The Coach Atoz Shuttle Bus by Disegno T9 is Communicative
Anthropomorphic Store Campaigns
IKEA's Short Social Films Promote Its Click-and-Collect Service
In-Game Advertising Services
StackAdapt Offers Engaging Game Advertising for its Clients
Gen Z Advertising Initiatives
Tubi Targets Younger Viewers with Ad Innovations at IAB NewFronts
Serum-Dispensing Billboards
The Inkey List's Hydrating Billboard Shares Free Hyaluronic Acid Serum
Immersive Virtual Pop-Ups
Benefit Launches Virtual 'Benemart' Concept for Holiday Shopping
Creator-Friendly Initiatives
Patreon Lights Up Times Square with Creator-Centric Billboard
Consumer Insight Engines
Buzzabout Delivers Real-Time Insights From Billions of Conversations
Co-Branded Custom Ads
Lexus and Universal Pictures Partner for the 'Experience OZmazing' Spot
Artfully DIY-Wrapped Minibuses
Volkswagen Presents the All-Electric ID.Buzz Microbus
Streetside Challenge Billboards
Gymbox Start Line Encourages Passersby to Try a Short Dash
Super Bowl Drive-Thru Commercials
Taco Bell Debuts Its Live Más Drive-Thru Cams Campaign
In-Store Audience Engagement Solutions
Social Shelf® Has a Novel Approach to Customer Engagement
Hopeful Technology Exhibits
Dialoghaus Hamburg Hosts Time Shift - Journey into Tomorrow
Anti-Distraction Workplace Displays
The 'Busy Bar' Communicates Silently with Colleagues
Miniature Billboard Ads
Little Canada's Mini Media Initiative Spotlights Brands on Tiny Billboards
Human Connection-Centric Campaigns
Etsy's New Ad Campaign Wants to Keep Commerce Human
Peeling Cheese Packaging Billboards
This Babybel Billboard is Inspired by the Product's Packaging
Monarch Butterfly-Inspired Digital Billboards
LG Electronics Expands Its Endangered Species Series
Travel-inspired Brand Campaigns
Michelin Launches the On the Road and Beyond! Campaign
Tech-Powered Business Solutions
Apple Business Connect Leverages the Brand's User Base
Minimizing Phone Usage Initiatives
Heineken's Latest Campaign Addresses Phone Use at Music Events
Mobile Collagen-Branded Trucks
Revive Collagen Boosts Engagement with Branded Mobile Truck
Late-Night QSR Vehicles
The Student Tour Campaign Shortens the Trip from the Club to Taco Bell
Engaging Isolation-Combatting Pop-Ups
LEGO Group Debuts the Interactive Le Florist Flower Truck
Humorous Playful Airline Campaigns
Spirit Airlines Adds Personal Space with the Seat Blocker
Stigma-Breaking Motherhood Billboards
Molly Baz and Bobbie Send a Message of Empowerment
Immersive Store Screens
Hays Travel Introduces Immersive Technology to Transform Holiday Planning
Real-Time Trending Spot Features
Roadtrippers Introduces the Trending Spots Feature to Its App
Artful Illusory Ads
giffgaff's Large-Scale Illusion Artwork Challenges Inattentional Blindness
Saucy High-Definition Screen Campaigns
Zaxby’s is Leveraging the Busy Black Friday Shopping Period
Comprehensive Travel Navigation Apps
Destination App Integrates Information from Over 800 Sources
Geo-Targeting Store Advertisements
Tesco Recommends Ads Based on a Shopper's Location in a Store
Singer-Themed Transit Takeovers
Sony and Olivia Rodrigo Take Over the New York City Transit
Sun Care Awareness Tours
Sun Bum Launches the 'Trust The Bum Tour'
Solution-Oriented Holiday Ads
Orange’s Holiday Ad Brings Families Together Over Smartphones
Large-Scale Digital Signage
TouchSource & Centennial Have Collaborated on a New Marketing Project
Scannable Skincare Murals
The Ordinary's Interactive Augmented Reality Mural Promotes Bodycare
Playful QSR Campaigns
Cossette Forms the New McDonald's Campaign to Closest Restaurant
Post-Holiday Retail Promotions
The One Stop Big Brands Low Prices Campaign is Packed with Savings
Realistic Bus Simulators
Bus Simulator Real Offers an Immersive Bus Driving Experience Globally
Hard-To-Read Health Campaigns
A Specsavers Campaign Encourages Movie-Goers to Check their Sight
Friendship-Focused Election Campaigns
Flash Pack Has Introduced The Friendship Bus
Inclusive Voting Campaigns
The Body Shop Worked with Apathy is Boring to Improve Voter Turnout
Celebrative BIPOC Campaigns
Toyota Launches its 'You Can't Stop My Drive' Campaign
Innovative Digital Signage
Creative Realities Enhances Fan Engagement & Outcomes with New Signage
Language App Pop-Ups
Duolingo Hosted an Interactive Street Society Event in Soho
Interactive Ad Tools
Create Interactive Ads for More Engagement and Installs with PlayBuild
Digital Retail Mapping Solutions
Living Map Installs Screens at Metrocentre Shopping Centre
LED Stop Arm Extensions
BusGates Emphasizes School Bus Safety with a New Bus Feature
Dynamic Auto Marketing Campaigns
Hyundai Promotes Its Electrical Vehicle Line-up
Outdoor-Inspired Beer Spots
Busch Light's 'Circles' Ad Stars Ross Chastain and The Busch Guy
Ball Game-Promoting Urban Initiatives
London Sport and Saatchi & Saatchi Run 'More Ball Games'
Creative Sun Safety Installations
Giant Beach Installation is a Reminder to Practice Sun Safety
Dedicated Electric Vehicle Stations
ChargeStop Works in the Growing EV Market in Canada
Advanced Retail Campaign Kiosks
Freeosk and Place Exchange Partnered for Integrated Campaigns
Gamified Shopping Experiences
Browse Booster Rewards Coupons for Product Views
Emotionally Engaging Holiday Advertisements
Teleflora Captured Attention with The Power Of Wishes
Interactive Image Mapping
Image Mapping Lets Businesses Create Designs Seamlessly
Greeting Card Kiosks
Ink'd Greetings Help Customers Create Customized Well-Wishes
Unskippable Instagram Ad Updates
Instagram Tests Ads That Can't Be Skipped
Urban-Inspired Bag Campaigns
côte&ciel's Latest Editorial Campaign is Dubbed Rhythms of Transit
Tech-Enabled Ice Cream Trucks
Alsies Reimagined a Nostalgic Experience for the 21st Century
Mango-Scented Newspaper Ads
Swiggy Instamart Launched a Scented Campaign in the Times of India
Advertising Demand-Side Platforms
Yahoo Launched Yahoo Creative to Help Advertisers
Automated Transit Buses
Vicinity Motor Corp. Deploys Its Electric Bus in Michigan
Ad Inspiration Archives
Nobody Reads Ads Showcases Print and Outdoor Ads With Notable Success
Car Safety-Promoting PSAs
The Ad Council and NHTSA Have Launched a New Never Happens Campaign
Student-Targeted Trip Promotions
Busbud will Offer Seven Students a Year of Free Transportation
Debunking AI Apps
BSBot Helps Publicis Clients Tell the Truth About AI from Fiction at Cannes
AR Merchandising Tools
Instore Activation Enhances Trade Marketing With Real-Time AR Solutions
Retail Boosting Citywide Initiatives
Aberdeen is Bringing Back its 'Shop Aberdeen' Initiative
Humorous Losers-Focused Campaigns
Miller Lite Introduces the League Losers Billboards
Decentralized Ad Platforms
City 17 Turns Everyday Screens Into Revenue-Generating Ad Displays
Blood Center Campaigns
Markham Yard Releases the Blood Center Campaign to Inspire Donations
Interactive Image Tools
Interactivity Studio Makes Static Images Dynamic With Links and Media
Social Media Visibility Boosting
Instagram hashtags is a Free Service to Enhance Your Instagram
Poster Creation Templates
MakePoster Offers a Range of Design Options to Cater to Various Needs