This collection of interactive bus stops and billboards shows that companies are looking to engage with their customers on a more meaningful level. Instead of showing them images and text that are blindly glazed over while waiting for public transit, driving in a car or out walking, advertisements are grabbing people's attention in ways that are much memorable.
Whether that involves giving people a sample of the product being sold such as with a sunscreen-dispensing ad or offering a warmer shelter in the wintertime, there are a myriad of ways to make an impact. Some of these interactive bus stops and billboards are meant to raise people's awareness of important issues as well. Thus, making them stand out is even more important. Essentially, these shelters and billboards talk with customers instead of at them.
38 Interactive Bus Stops and Billboards
38
Phone-Enabled Violence Campaigns
Interactive Billboard by NCDV Allows Texters to 'Drag Him Away'
37
Ingenious Interactive Ads
These Interactive Ads for French Railways Encourage People to Travel
36
Connect-the-Dots Campaigns
The Jessie Ware 'Devotion' Billboard is Artistically Interactive
35
People-Warming Ovens
Caribou Coffee Bus Shelters Promote 'Hot 'n Wholesome' Menu
34
Heated Bus Shelters
'The Beach Look Good On You' Campaign Encourages New Yorkers to Vacation
33
Gaming Bus Stops
These Yahoo Bus Shelters Feature Video Games to Pass the Time
32
Advantageous Transit Shelters
The Solar Stop Will Entertain You Until Your Bus Arrives
31
Unwrappable Art Ads
The Leo Burnett and Arc Worldwide Art Institute of Chicago is Interactive
30
Privacy-Pushing Campaigns
The CBS Person of Interest Interactive Billboards are Borderline Creepy
29
Gigantic Outdoor Search Engines
The ‘Google Outside’ Display Screen Helps Tourists Fin
28
Instantly Shoppable Ads
Le Fast Shopping Lets You Scan an Ad, Buy & Receive Within 48 Hours
27
Framed Snapshot Billboards
A Camera-Shaped Ad Frames a Perfect Shot with the Canon EOS 1200D
26
Mind-Controlled Gaming Billboards
Mindpong Uses Interactive Billboard Advertising to Beat Cancer
25
LIfe-Saving Bus Ads
Public Health Bus Stop Campaign Asks Commuters to Help Save a Life
24
Uplifting Social Billboards
The Prigat Smile Stations Bring Happiness to Consumers
23
Foot-Powerd Transit Shelters
This Detroit LED Bus Stop Generates Energy from Pedestrian Pacing
22
Motivating Interactive Campaigns
Saucony's Athletic Ad Campaign Asks Users to Find Their Strength
21
Interactive McMarketing
McDonald's Pick 'n' Play Billboard Lets People Play for Free Food
20
Interactive Avatar-Making Billboards
McDonald's Little Piccadilly is an Interactive Advertisement
19
Digital Billboard Art Galleries
'Stockholm Is Your Canvas' Allows Citizens to Display Personal Art
18
Digital Driving Apps
The Screenreach 'Screach' Interactive Billboard Game was a UK Hit
17
Nightclub-Inspired Bus Shelters
The Disco Bus Stop Turns Waiting into a Groovy Experience
16
Scratch-Off Advertisements
These Ads Promote an Exhibit at the Museum of Contemporary Art Chicago
15
Bus Stop Photoshop Pranks
Erik Johansson Uses Adobe Photoshop Live To Prank Bus Stop Waiters
14
Surprise Bus Stop Ads
This Ad by Qualcomm Hilariously Showcases the Effects of Mobile Technology
13
Sunscreen-Dispensing Signage
This SunSmart Australia Campaign Encourages Skin Protection
12
Chic Cafe Bus Stops
The 'Station Diderot' is the European Bus System of the Future
11
Interactive Detachable Billboards
These Interactive Billboards Give Away Free Summer Gear
10
Bookworm Bus Shelters
Read While You Wait for Transit at the Magazine Kiosk Bus Stop
9
Energy-Replenishing Drinks
Vitamin Water Installs Cellphone Chargers in Billboards
8
Motion-Activated Digital Displays
'Perception' Interactive Billboard Engages & Excites New Yorkers
7
Scannable Public Libraries
Projekt Ingeborg Seeks to Bring Classic Literature to Everyday Citizens
6
SAD-Combating Commuter Shelters
The Umea Bus Stops Helps Relieve Depression During Winter
5
Live Travel Billboards
The Takeoff by Transavia Makes Its Advertisement Absolutely Unmissable
4
Augmented Reality Bus Ads
The Pepsi MAX Ad Creates Shocking Scenes for People Waiting for Buses
3
Social Media-Sourced Billboards
The Scribe Billboard Features Artwork Based on People’s Tweets
2
Gender Discriminating Ads
The Facial Recognition Billboard is a Highly Interactive Campaign
1
Stress-Relieving Commuter Stations
'Antistress for Free' Lets Travelers Burst Bubbles for Relief
Related Ideas
Luxury Bag Pop Ups
Hermès Debuted a Designer Bag Installation Pop Up in Manhattan
Multifunctional Transport Buses
The Bubblic Public Imagines the Future of Public Transit
Skincare Pop-Up Trucks
Neutrogena Canada will Host a Boost Bus in Toronto
Marathon-Inspired NYC Pop-Ups
Bandit x ASICS Partner for a New Capsule and Immersive Experience
Technology-Driven Retail Spaces
ARK Visual Unveils Future Stores as an Immersive Retail Identity
Branded Interactive Parks
Birkenstock's Birkenfields Invited New Yorkers to Slow Down
AI-Lead Car Ads
Ford Launched an AI Campaign Dubbed 'Be Surreal, Be Ford'
Clear In-Game Billboard Advertisements
SCS Software's Truck Simulator Uses Real-Life Advertising
Ingenious De-Influencing Ads
Cuyana's De-Influencing April Fool's Campaign Highlights Greenwashing
College-Targeted Food Pop-Ups
Uber Hosts 'The One Shop' Across University Campuses
Hands-Free Car Innovations
Ford Partnered with the British Deaf Association to Launch an Ad
Beer-Pouring Party Billboards
JUBEL Made a Billboard That Pours Pints Invites People in to Party
Parisian Airport Pop-Ups
Moët Hennessy's Paris Concept Event Featured Travel Exclusives
Groundbreaking AR Posters
Wall's Out-of-Home Ads Make AR Experiences Unmissable with WinDOOH Tech
Digital Debit Card Campaigns
Interac Introduces 'The Lost Wallet Board' Installation in Toronto
Ketchup Dispenser Billboards
'Smack for Heinz' Helps Fans Complete Meals with a Favorite Condiment
Naturalistic Taco Stand Campaigns
Coca-Cola Launched a Street Photography Campaign in Norway
In-Game Billboard Advertising
Gameloft Enables Partners to Advertise Natively in its Games
Mobile Truck Gloss Pop-Ups
Glossier Brings Balm DotWorld Mobile Truck to NYC This Summer
Purposeful Consumer-Focused Campaigns
IKEA's Sleepfluencers Campaign is a Clever Way to Give Back
Disruptive Sun Care Pop-Ups
Sun Bum's Good Days Daily Bodega Inspires Refreshed Routines
Photosensitive Book Experiences
Fruittella's the Outside Book is a One-Of-A-Kind Campaign
Engaging Shelf Displays
Netvisual is Elevating In-Store Advertising with its Shelf Edge Displays
Hug-Activated Marketing Machines
UNIQLO France and The Pull Launch the Hug to Unlock Ad
Athletic Apparel Interactive Billboards
Gymshark Unveils the Shoplift Campaign Ahead of Sale
Humorous Payment Campaigns
Paypal's Latest Campaign Features Actor Will Ferrell
Personalized In-Flight Ads
United Airlines Kinective Media Offers Curated Travel
Creative Play Pop-Ups
The Sharpie Studio Offered Opportunities for Creativity at SXSW
QSR Menu Billboard Campaigns
Burger King Shows Real Burger Sizes with Real Size Campaigns
Multi-Sensory Flagship Stores
KATE Shibuya Offers Immersive Digital and Physical Experiences
Youth Metaverse Advertising Initiatives
Roblox Announced an Advertising Partnership with PubMatic
Seasonal Phone Booth Activations
Spotify's Q4 is Calling Urges Brands to Start Holiday Advertising
Interactive In-Store Ads
Visibubble Brings Mobile Messaging Capabilities to Store Shelves
Gen Z-Centric Campaigns
Urban Outfitters' Shift Happens Campaign Has Three Phases
Personalized Embroidery Pop-Ups
Battersea Power Station's Botanical Atelier Enhances Spring Style
Convention-Challenging AC Campaigns
Samsung's WindFree Ad Stars a Savvy Grandma-Fluencer
French Riviera-Inspired Designer Activations
Chanel Presents an Elegant Airport Pop-Up in Istanbul
Ice Cream Sandwich Pop-Ups
Chips Ahoy! Pop-Up to Serve Free Ice Cream in NYC
Nature-Reconnecting Outdoor Campaigns
Mammut Encouraged People to Reconnect with Nature
Young Travellers-Targeting Campaigns
Progressive Insurance Has Introduced a New Campaign
Architecture-Inspired QSR Ads
This New McDonald’s Campaign Encourages Eating at Home
AR Shopping Malls
American Express' Door to Shop Small Highlights 10 Small Businesses
Marketer-Targeted Cereal Ads
Surreal's Out-of-Home Campaign Speaks to Marketers, Not Consumers
Hydrating Outdoor Billboards
Gatorade's BPM Pay Panels Replenish Urban Athletees on the Go
Iconic Character-Inspired Campaigns
Etsy's Christmas Ad Celebrates Personalized Gifting
Authentication Awareness Pop-Ups
The RealReal Pop-Up Showcases Handbags at Dupe Store Installation
Scented Fast Food Billboards
McDonald's Set Up a French Fry-Scented Billboard
Adventurous Roadtrip Retail Campaigns
The Pilot Flying J 'See You Out Here' Campaign is Relatable
Festive Advent Campaigns
Cadbury's 24 Out-of-Home Ads Represent the Countdown to Christmas
Immersive Virtual Pop-Ups
Benefit Launches Virtual 'Benemart' Concept for Holiday Shopping
Smart Shopping Cart Ads
Instacart Unveiled Ads for Its AI-Powered Caper Carts
Creative Text-to-Infographic Tools
Infography Converts Blog Posts to Artistic Infographics
Cooling Bus Shelter Designs
EMT Madrid Spearheads the Quest for Comfortable Public Transportation
Gamified In-Airport Activations
Haribo's Mobile Games Gives People of All Ages the Chance to Win
Pollution-Removing Murals
This Campaign Sucks by Dentsu Brings Awareness to London's Air Quality
Hands-Free Driving Campaigns
Ford UK's Social Campaign Shares Merch for the "Passenger Princess"
Shoppable CPG Ads
Instacart-Powered Shoppable Video Ads are Coming to YouTube
Supersized Delivery Sweepstakes
DoorDash's Big Game Ad Shares Stuff from All the Ads with a Winner
Attention-Grabbing Retail Displays
Auo's Smart Shelf Displays Enhance the Customer Experience
QSR Summer Pop-Ups
McDonald's Mexico Launched a Summer-Themed Activation in Mexico
Hyper-Targeted Shoppable Posters
Glossier and Shop Launched Posters with Geo-Gated Location Tech
Visual Museum Campaigns
MoMA’s New Museum Campaign Transforms NYC into an Art Lover’s Paradise
Autonomous Interactive Shuttle Buses
The Coach Atoz Shuttle Bus by Disegno T9 is Communicative
Anthropomorphic Store Campaigns
IKEA's Short Social Films Promote Its Click-and-Collect Service
In-Game Advertising Services
StackAdapt Offers Engaging Game Advertising for its Clients
Virtual Pub Museums
Heineken Pub Museums Spotlight Important Cultural Locations
Fall-Ready Denim Campaigns
Pacsun Launched Its Interactive Better in Baggy Denim Campaign
Creator-Friendly Initiatives
Patreon Lights Up Times Square with Creator-Centric Billboard
Erectile Dysfunction Medication Ads
Phoenix Wants to Help Canadian Men ‘Rise Again’
AI Advertisement Additions
Meta Introduces a New Suite of AI-Powered Advertising Tools
Car-Specific Video Commerce
Audi and Bambuser Make a Significant Evolution in Business Strategy
Immersive Hybrid Billboards
Meta's Halloween Thrillboards Tease Immersive Meta Quest 3 Experiences
Connected Beer Jerseys
Miller Lite's Running of the Beer Ads Turns Fans into Walking Billboards
Co-Branded Custom Ads
Lexus and Universal Pictures Partner for the 'Experience OZmazing' Spot
Charged Phone Ads
Apple's 'Miss You' Ad Features a Personified Plug Longing for a Phone to Charge
Playful Creativity-Focused Campaigns
Sharpie® Launches the World is Your Canvas Tour
Artfully DIY-Wrapped Minibuses
Volkswagen Presents the All-Electric ID.Buzz Microbus
Adorable Holiday Campaigns
Burberry's Holiday Campaign Spotlights Dogs and Ducklings
Streetside Challenge Billboards
Gymbox Start Line Encourages Passersby to Try a Short Dash
In-Store Audience Engagement Solutions
Social Shelf® Has a Novel Approach to Customer Engagement
Record-Breaking AR Mirrors
Maybelline New York & FFFACE.ME Debuted a Large Interactive Experience
Saucy High-Definition Screen Campaigns
Zaxby’s is Leveraging the Busy Black Friday Shopping Period
Wasteful Shopping Billboards
Not On The High Street's Billboards Highlight a "Don't Gift Guide"
Human Connection-Centric Campaigns
Etsy's New Ad Campaign Wants to Keep Commerce Human
Peeling Cheese Packaging Billboards
This Babybel Billboard is Inspired by the Product's Packaging
E-Commerce Advertising Solutions
Reddit is Enhancing its Reach with the New Dynamic Product Ads
Accessible Subway QR Codes
Colorful QR Codes in New York's Subways Will Help People Navigate
Travel-inspired Brand Campaigns
Michelin Launches the On the Road and Beyond! Campaign
Tech-Powered Business Solutions
Apple Business Connect Leverages the Brand's User Base
Late-Night QSR Vehicles
The Student Tour Campaign Shortens the Trip from the Club to Taco Bell
Minimizing Phone Usage Initiatives
Heineken's Latest Campaign Addresses Phone Use at Music Events
Digital City-Inspired Art Works
New Digital Art is on Display in Grand Central Station
Co-Branded Digital Travel Hubs
The Corona Global Hub Spotlights Experiences Rooted in Nature
Responsible Alcohol Consumption Campaigns
Absolut's Call It a Night Campaign Promotes Safety
Shoppable Luxury Fashion Films
Louis Vuitton Delivers Resort 2024 with an Interactive Experience
Artful Illusory Ads
giffgaff's Large-Scale Illusion Artwork Challenges Inattentional Blindness
Comprehensive Travel Navigation Apps
Destination App Integrates Information from Over 800 Sources
Purposeful Gifting Pop-Ups
The Body Shop's Advent of Change Pop-Up Shares Gifts That Give Back
Geo-Targeting Store Advertisements
Tesco Recommends Ads Based on a Shopper's Location in a Store
Stigma-Breaking Motherhood Billboards
Molly Baz and Bobbie Send a Message of Empowerment
Recycled Ad Campaigns
Mars is Reusing Fan-Favorite Ads to Bring Attention to Climate Change
Whimsical Bright Creative Workspaces
Publicis Groupe's New Workspace is in New York's SoHo
AI-Powered CCTV Systems
Amazon Unveils a New Emotion-Detecting AI Software for Train Passengers
Reality-Bending Car Ads
CarGurus Ad Features Melting Lego and Gourmet Chef Toddlers
Scannable Skincare Murals
The Ordinary's Interactive Augmented Reality Mural Promotes Bodycare
Playful QSR Campaigns
Cossette Forms the New McDonald's Campaign to Closest Restaurant
Inclusive Voting Campaigns
The Body Shop Worked with Apathy is Boring to Improve Voter Turnout
Hard-To-Read Health Campaigns
A Specsavers Campaign Encourages Movie-Goers to Check their Sight
Innovative Digital Signage
Creative Realities Enhances Fan Engagement & Outcomes with New Signage
Friendship-Focused Election Campaigns
Flash Pack Has Introduced The Friendship Bus
Language App Pop-Ups
Duolingo Hosted an Interactive Street Society Event in Soho
Hyper-Local Gym Ads
GymBox's Made for London Life Ads Juxtapose City Living and Gym-Going
Redesigned Unifying Transit Terminals
Foster + Partners Renovates the NY Midtown Bus Terminal
Dynamic Auto Marketing Campaigns
Hyundai Promotes Its Electrical Vehicle Line-up
Dedicated Electric Vehicle Stations
ChargeStop Works in the Growing EV Market in Canada
Advanced Retail Campaign Kiosks
Freeosk and Place Exchange Partnered for Integrated Campaigns
Creative Sun Safety Installations
Giant Beach Installation is a Reminder to Practice Sun Safety
Painting-Immersive Photo Exhibits
Abelardo Morell Presents the New Ground Exhibition
Interactive AR Galleries
Chips Ahoy's Happy By Design Campaign Spotlights Multicultural Artists
Gamified Shopping Experiences
Browse Booster Rewards Coupons for Product Views
Interactive Image Mapping
Image Mapping Lets Businesses Create Designs Seamlessly
Unskippable Instagram Ad Updates
Instagram Tests Ads That Can't Be Skipped
Mango-Scented Newspaper Ads
Swiggy Instamart Launched a Scented Campaign in the Times of India
Advertising Demand-Side Platforms
Yahoo Launched Yahoo Creative to Help Advertisers
Efficiency-Driven Digital Ad Solutions
ShopLiftr is Revolutionizing Digital Advertising
Automated Transit Buses
Vicinity Motor Corp. Deploys Its Electric Bus in Michigan
Bar Cart Mascots
Tito's New Ad Series Features an Anthropomorphic Bar Cart with Mixology Skills
Car Safety-Promoting PSAs
The Ad Council and NHTSA Have Launched a New Never Happens Campaign
Billboard-Transformed Tent Shelters
Wunderman Thompson Morocco Creates the Life-Saving Outdoors
Student-Targeted Trip Promotions
Busbud will Offer Seven Students a Year of Free Transportation
Debunking AI Apps
BSBot Helps Publicis Clients Tell the Truth About AI from Fiction at Cannes
Solution-Oriented Holiday Ads
Orange’s Holiday Ad Brings Families Together Over Smartphones
Subtle Marketing Pop-Ups
FOMO Nudge Encourages Users to Buy with Subtle Pop-Ups
Interactive Mapping Solutions
Mapplic Turns Static Images Into Engaging Maps
Provocative Eco Screensavers
Planet-Saving Screen Savers Encourage Switching Off Devices
Grocery Store Ad Spots
Morrisons, the UK Supermarket Chain, Celebrates Its Low Pricing in This Ad
Blood Center Campaigns
Markham Yard Releases the Blood Center Campaign to Inspire Donations
Location-Based Photo Sharing
Harbor Creates Personalized Picture Albums Through location Sharing
Social Media Visibility Boosting
Instagram hashtags is a Free Service to Enhance Your Instagram
Poster Creation Templates
MakePoster Offers a Range of Design Options to Cater to Various Needs