These wild augmented reality innovations show how quickly this technology has progressed in the past year alone. 3D fashion, holographic business cards and QR code-embedded shirts add a human element to the concept of virtual reality. Similarly, interactive historical maps for tourists and fitting room visualizers for shoppers show the practical applications of augmented reality from a capitalist point of view.
See these and more augmented reality innovations above.
Implications - Augmented reality has proven to act as an intriguing avenue of exploration for many businesses. As a direct backlash toward the abundance of reality television programming, augmented reality innovations are a refreshing change. Businesses that create products that deviate away from reality are considered interesting and inventive.
55 Wild Augmented Reality Innovations
55
Avatar Toys
Augmented Reality Brings the World of Pandora Home
54
Augmented Reality Tattoos
Insane Holographic Skin Art by ThinkAnApp is Nerdalicious
53
Violent Interactive Billboards
An Augmented Reality Billboard for Raising Awareness
52
Infantile Smoking Campaigns
Raina Rocha Uses Pacifiers to Shock Smokers Into Quitting
51
Augmented Reality Television Apps
The Metamirror Takes TV to the Next Level
50
Augmented Reality Sneakers
Adidas Originals AR Game Pack Kicks Have AR Codes on the Tongue
49
Augmented Reality Tee Shirts
Squidder's E-Shirt Displays Hologram of Your Last Twitter Post
48
Augmented Reality Apps
The Parrot Ar. Drone is Mindblowing
47
Interactive Architecture
The N Building is Augmented Reality Inspired
46
Mobile Constellation-Finders
Pocket Universe iPhone App is Perfect for Informed Stargazing
45
Video Games in Reality
Nintendo Amusement Park Lets You Become Mario or Luigi
44
Virtual Makeup Mirrors
Shiseido Makeup Mirror Lets You Try on Cosmetics With Augmented Reality
43
Virtual Reality Meets Home Design
Metaio Technologies' Augmented Reality Software
42
3D iPhone Apps
Orange Telecom Israel Augmented Reality iPhone App
41
DIY Holograms
GE Uses Augmented Reality to Promote Solar & Wind Smart Grid Technology
40
Interactive Webcam Ads
Mini Cabrio Augmented Reality Campaign
39
Futuristic Lifestyle Forecasts
Frog Designs' 'Augmented Reality' Predicts Your 2020 Life
38
Augmented Reality Deaths
The WWF Tiger T-Shirt Brings Awareness to the Hunted Siberian Tiger
37
Pixelated Pirate Fashion
The Augmented Reality T-Shirt is One Clever Design
36
Brew Finder Apps
The Stella Artois 'Le Bar Guide' App Leads You to Your Favorite Beer
35
Time-Traveling Tourism
iTacitus' Augmented Reality Turns Phones Into Time Machines
34
Fitting Room Simulators
Try on Clothes With Tobi.com's Augmented Reality Dressing Room
33
Mangafied Resort Advertising
Ohnoya Hotel Says Yes to 'Love Plus'
32
Augmented Reality Contacts
Solar Powered LEDs for Your Eyeballs
31
Augmented Reality
Real And Virtual Actors In One Show
30
Augmented Reality Toys
Frantz Larsone's War Game Blends Video Games and Physical Toys
29
Reader-Controlled Magazines
The Esquire Augmented Reality Issue is an Interactive Experience
28
3D Baseball Cards
Topps Cards Put 3D Baseball Player Avatars on Your Computer Screen
27
X-Ray Walls (FOLLOW UP)
Out of Bounds by Chris O'Shea
26
Augmented Reality T-Shirts
T-Post 'Rock, Paper Scissors' Shirt Rocks
25
Augmented Reality Carvertisements
The 2011 Scion tC Game is as Real as it Gets
24
Augmented Reality Postage
Royal Mail Intelligent Stamp Hits UK With Video
23
Historic Info Apps
'Streetmuseum' Museum of London App Offers a New Perspective on the Old
22
Webcam-Ready Valentines
Hallmark Introduces Augmented Reality Greeting Cards
21
Virtual Interior Design
The iPhone Snapshop App Lets You Try Before You Buy
20
Augmented Reality Headphones
The Skullcandy Virtual Room is Sophisticated Online Shopping
19
Augmented Helipads
Doritos Creates Humongous Augmented Reality Pad
18
Subway Finder Apps
Acrossair Pinpoints the Location of the London Tube for iPhone
17
Augmented Reality Driving Apps
The Imaginyze App Helps You Drive Safer
16
Virtually Design Your Real Home
MyDeco
15
Augmented Reality Avatars
Sony Demos Face Recognition Technology Turns Gaming Into Real Life
14
Futuristic Auto Fixing
BMW, Ford & GM Use Augmented Reality for Car Maintenance
13
Overactive Consumerism Videos
Keiichi Matsuda's 'Augmented (hyper)Reality' Glimpses the Future
12
Modular Interlocking Cabinets
The Seletti Stack is a Colorful Personalized Solution
11
Gesture-Controlled UFOs
The Air Hog Vectron Wave UFO Flies by Your Command
10
Augmented Reality Watch Apps
The Nuevo Watches App Lets You Try it Before You Buy It
9
Augmented Reality Binoculars
The Bloody Haze Installation Provides a Unique View of Hong Kong
8
Augmented Reality Swimsuits
The ImediaC Swimsuit App Lets You Try Before You Buy
7
Augmented Reality Business Cards
James Alliban's Tech-Savvy Self-Promotion is Awesome
6
Virtual Tennis
Fanta Launches Interactive Gaming Campaign
5
Mini Music Bands
Chocolate and Tunes Collide with the Kit Kat Augmented Reality Campaign
4
Article-Locating Apps
The Rizla Augmented Reality Festival App is Perfect for Events
3
Pub-Finding Apps
Bulmers Cider Augmented Reality iPhone App Locates Your Next Brew
2
Augmented Reality Worlds
Keiichi Matsuda Shows Us the Future in 'Augmented City'
1
Augmented Reality Literature
'The Search for WondLa' Brings the 'Daily Prophet' to Life
Related Ideas
Conceptual AI-Powered Wearables
The Rabbit R1 AI Watch by Alisher Ashimov is Feature-Rich
Developer-Targeted AR Eyewear
The XREAL Light AR Glasses Connect to the User's Smartphone
Adaptable Sequin Dresses
Adobe Debuted Project Primrose at Adobe Max 2023
AR Beverage Launches
Monster Energy Revealed Fantasy Ruby Red in Augmented Reality
Augmented Reality Entertainment Systems
The XREAL Beam Pro is a Dedicated Device for AR
Ultralight Wire-Free AR Glasses
The INMO Air2 Wireless AR Glasses Offers an Immersive Experience
Discreetly Connected AR Sunglasses
Everysight Maverick AR Glasses Have a Sony microOLED Display
AR Retail Kiosks
BIG Digital and DeepAR Bring Mobile & Desktop Try-Ons to Store Settings
AI-Lead Car Ads
Ford Launched an AI Campaign Dubbed 'Be Surreal, Be Ford'
GenAI Eyewear Shows
Innovative Eyewear Launched the First Generative AI Fashion Show for Eyewear
Immersive 3D Fashion Exhibits
Portal:M x Virtual Fashion Exhibition Host a Phygital Experience
AI-Generated Real-World Transformations
AI-Artist Who Gives a Unique Design to Real Objects
Hybrid Experience VR Glasses
The 'Blend' XR Glasses Concept by Mingwan Bae is Interactive
GenAI Flip Phone Campaigns
Motorola's Styled with Moto Features AI-Generated Virtual Models
Virtual Holiday Shopping Experiences
Amazon Introduces a New Holiday Shop with 3D Technology
Groundbreaking AR Posters
Wall's Out-of-Home Ads Make AR Experiences Unmissable with WinDOOH Tech
Technology-Driven Retail Spaces
ARK Visual Unveils Future Stores as an Immersive Retail Identity
Novel AI-Generated Product Designs
Arcade Introduced a Transformative AI Product Creation Platform
Digital Footwear Experiences
Reebok Impact is a Next-Gen Shoe Experience with AI and Wearables
Emerging Technology Publications
New Society Has Launched Its Inaugural Book About Technology
AR Restaurant Packaging
White Castle Launches a New Augmented Borderland Experience
Interactive VR Styling Apps
'J.Crew' Launched a Closet Management and Shopping App for Vision Pro
Fluidless Scent-Releasing Facemasks
Hong Kong Researchers Developed a Smart Mask Using Wax Pads
Spatial Computing Glasses
Rokid's AR Lite Device is Intuitive, Comfortable and Wearable
AR-Enhanced Hair Dye Boxes
L’Oréal & Snapchat Brought an AR Packaging Experience to Walmart
Vacuum-Tracking AR Apps
This App Detects Areas Of the Floor That Were Missed During Vacuuming
AI-Enabled Smart Glasses Demonstrations
Vuzix® Will Lead Interactive Demonstrations at CES 2024
Augmented Reality Cleaning Innovation
AR Check Offers Automated Cleaning with AR
Educational Exploration Binoculars
The Conceptual 'BINO' Mixed Reality Device Works in Many Ways
AI-Connected Sports Glasses
The QIDI Vida AR HUD Display is Built for Active Lifestyles
AR Locker Rooms
Snapchat and Selfridges Created a Pop-Up for Virtually Trying on Sports Kits
Classroom-Ready AR Eyewear
The Adventure Whale AR Glasses by SHS Shih are Child-Focused
AI-Generated QR Codes
Coca-Cola Created Enhanced QR Codes with Musical & Visual Elements
Interactive In-Store Ads
Visibubble Brings Mobile Messaging Capabilities to Store Shelves
Visualized Audio AR Glasses
The XRAI Glass Enables the Wearer to See Conversations in Real Life
Immersive Sports Engagement Solutions
Sportradar Expands Its Partnership with the NBA
AI Virtual Try-On Tools
Outfit Changer AI Represents the Future of the Fashion Industry
Tech-Driven Sexual Wellness
Experience the Future of Intimacy
Three-Dimensional Mixed-Reality Displays
Looking Glass Unveils the New 3D Glass Displays
Luxury Spatial Computing Apps
Balenciaga Rolled Out a Storefront App for the Apple Vision Pro
AR Retailer Haircare Experiences
Walmart Beauty Virtual Try-On Now Includes Hair Color Products
AI-Augmented Retail Checkouts
This Checkout Solution Helps Prevent Theft and Scanning Errors
AI Travel Campaigns
Away's Extraordinary Is Out There Uses AI to Show Real-World Destinations
Touch-Reactive VR Experiences
Presence In Bed by Annabelle Schneider Blurs Phygital Worlds
AI Retail Wearables
Augmodo SmartBadges Track Tasks and Inventory in Real Time
AR Shopping Malls
American Express' Door to Shop Small Highlights 10 Small Businesses
Multi-Sensory Education Devices
The Conceptual 'Squashy' VR Education Device Has a Tactile Form
Developer-Targeted AR Glasses
The XREAL Air 2 Ultra Creates Next-Gen Mixed-Reality Experiences
NFC-Enabled Face Stickers
Shu Uemura's Limited-Edition Stickers Create Digital Content
AR-Powered Try-On Rooms
Snapchat Unveils a New AR Locker Room at Selfridges Oxford Street London
Augmented Reality Stores
Zero10 is Debuting Its AR Store Prototype at Viva Technology in Paris
Interactive Phygital Hoodies
Beyond Dropped Three Hoodies with Physical & Digital Elements
Magazine-Integrated QR Features
ARCADE Launches the ELLE x Clarks Shoe Visualiser and Experience
Mixed-Reality Wellness Apps
Alo Moves XR Creates Immersive Fitness Experiences on Meta Quest 3
Connected AR Beauty Packaging
Dermatologica Uses Augmented Reality for its Immersive Packaging
Advanced Contextual Awareness Wearables
The Humane Ai Pin Connects Users Without Smartphones
AR-Revived Premium Art Projects
Musée de Louvre and Snapchat Presents the Egypt Augmented Project
Historic Fashion Try-Ons
The Design Museum's London Fashion Exhibition Integrates AR Mirrors
Immersive VR Shopping Apps
Mytheresa Worked with Obsess on New Apple Vision Pro App
AI-Enhanced QR Codes
Mary Srl Has Introduced a Groundbreaking Update to Its QR Code Barcode App
Virtual Reality Education Products
Meta is Launching a New Quest Product to Enhance Classrooms
Sculptural AR Installations
Revolut's Platinum Portal Shares the Benefits of a Luxury Card
Advanced Adaptive Retail Experiences
Walmart Unveiled New Retail Technologies at CES 2024
Augmented Outerwear Mirrors
Ugg's Flagship Highlights Cold Weather Apparel with a Zero10 Mirror
Mixed-Reality Shopping Apps
StockX Launched an Immersive Way to Shop with the Apple Vision Pro
Memory-Making AR Experiences
Rokid Celebrated Dads This Father's Day with AR & AI
Luxury AR Packaging Solutions
Mytheresa Released App-Controlled Innovative Product Packagings
Spatial OS AR Headsets
The Apple Vision Pro Headset Runs the visionOS Operating System
Holographic Health Concierges
Immertia Created an AR Assistant for One A Day's Packaging
AR Piano Previews
Roland AR Helps Shoppers Find the Right Piano with Augmented Reality
3D Product Visualization Services
Herman Miller and Design Within Reach Tap 3D Cloud™ by Marxent
Size-Replicating Try-On Technologies
Google Shopping Debuts Virtual Dress Try-Ons in the U.S.
Immersive Hybrid Billboards
Meta's Halloween Thrillboards Tease Immersive Meta Quest 3 Experiences
Color-Blasting AR Games
Samsung's Can You Beat the Box is an Exclusive Digital Game
AI Fashion Photography
Adstronaut AI Creates Stunning eCommerce Images for Fashion Brands
Web3 Fashion Show Initiatives
Runway Magazine Launches Re-Inventing the Runway
AR Fashion Creations
The ETERNITEE AR Platform Enhances Consumer Interaction
Spatial Content Creation Systems
Sony Corporation Boasts an Xr Head-mounted Display & Controllers
Sleek AR Lifestyle Headsets
OPPO's Air Glass 3 Improves Experiences Using AI Technology
Collaborative Professional AR Headsets
The Almer Arc 2 Captures the User's Viewpoint with a Camera
Programmable QR Code Tags
Openscreen's Cloud Tags Help Users Digitize Their Lives
In-Store Audience Engagement Solutions
Social Shelf® Has a Novel Approach to Customer Engagement
AR Selfie Booths
BBC's Pop-Up Booth Lets Passersby Try on Augmented Reality Animal Masks
Immersive Holographic Zoos
Hologram Zoo Lets Visitors Interact with Animals Like Never Before
AR Watch Try-Ons
Perfect Corp. and TIMEZ Created a Digital Experience for Luxury Watch Shopping
Record-Breaking AR Mirrors
Maybelline New York & FFFACE.ME Debuted a Large Interactive Experience
AR-Powered Furniture Lenses
Google Search Now Supports AR-Based Ikea Furniture Try Outs
Superhero-Themed AR Sodas Cans
Coca-Cola's Marvel Universe Packaging Boasts Immersive Features
Cyclist-Targeted AR Eyewear
LAWK ONE AR Glasses are Connected with 99.9% UV-Blocking Lenses
Uplifting AR Wine Labels
C. Mondavi & Family's Aviana Collection Shares an Interactive Experience
Digital Map AI Enhancements
Google Maps Update Brings AI-Powered Exploration Tools
Virtual Reality Design Apps
'Live Home 3D' from BeLight Software Uses VR for Home Renovations
Scannable NFC Business Cards
The OVOU Smart Business Card Sends Users to a Custom Link
Immersive Virtual Television Experiences
Television for Apple Vision Shapes the Future of TV
Immersive EdTech Platforms
Discovery Education's Sandbox AR Platform Surpassed 1 Million Downloads
2D-to-3D Jewelry Try-Ons
Perfect Corp.'s Newest Virtual Try-On Technology Empowers Jewelry Brands
Try-On E-Commerce Solutions
Zero10 Launches the New AI-Enabled Try-On Tools for E-Commerce
Augmented Reality Wine Bottles
DeBortoli's AR Sinister Wine Enhances the Consumer Experience
AR Infrastructure Lenses
This Augmented Reality Lens Reveals Innovation Everywhere in NYC
AI-Generated Selfies
DreamBooth Creates Realistic Images Based on a Set of Photos
Portable Holographic Displays
Looking Glass Go Shares Memories as 3D Holograms, Not Photos
AI Clothing Try-Ons
Google's AI Shopping Feature Shows How Apparel Looks on Real Models
AR Furniture Testing Features
Pinterest Lets Users View Virtual Furniture in their Homes
Interactive AR Experiences
The Sendit App Engaged Gen Alpha on Valentine's Day
AI Virtual Staging
Real Estate Agents Can Effortlessly Enhance Listings with Virtual Furnishings
Digital Professional VR Headsets
This Office VR Headset Concept by Simon Ljungblahd is Intuitive
3D-Powered Furniture Retailer Networks
The 3D Cloud Network Introduces a Streamlined Solution
Spa-Like AR Filters
Garnier's Vitaverse Immerses Beauty Lovers in a Serene Spa Setting
AR Driving Games
Dodge Created an Augmented Reality Driving Game Targeting Younger Drivers
AR Home Decor Apps
Auki Labs' 'McKenna' Uses Spatial Computing to Simulate Physical Places
Motivational AR Packaging
RXBAR's No B.S. Motivator Experience Enhances Packaging with Holograms
Virtual Shopping Assistants
Firework's AVA is a Digital Human That Enhances E-Commerce with AI
AR Pizza Menus
Hungry Howie's Uses AR to Promote a Secret Pizza Menu
Scannable Skincare Murals
The Ordinary's Interactive Augmented Reality Mural Promotes Bodycare
AR Try-On Technologies
Nextech3D.ai Intends to Acquire Designhubz to Expand Its E-Commerce Prowess
Industry-Leading VR Headsets
HTC is Returning to The VR Industry with a New Gaming Headset
Innovative Digital Signage
Creative Realities Enhances Fan Engagement & Outcomes with New Signage
AR-Enabled Advent Calendars
The Lindt TEDDY Augmented Reality Advent Calendar is Interactive
Advanced Printing Techniques
BrandMyDispo Has Introduced Printing Techniques for Custom Mylar Bags
AI-Enhanced Map Softwares
Google Maps Announced a Suite of AI-Powered Enhancements Coming to Maps
Virtual AI Offices
MetaWork Lets Employees Collaborate Via Digital Avatars
Mixed Reality Storytelling
Storytelling XR Redefines Real-Time VFX for Content Creators
Digital Audio-Visual Exhibitions
'Future Shock' by 180 Studios and FACT Magazine is Online
AR 3D Model Apps
Arrea is an AR app for iPhone That Lets Users Explore Augmented Reality
Interactive AR Galleries
Chips Ahoy's Happy By Design Campaign Spotlights Multicultural Artists
AR-Powered Brand Experiences
Marcolin Debuts an AR Experience for Employees and Customers
AR-Powered Shopping Apps
Walmart Releases a New Augmented Reality Feature for its iOS Application
Amusement Park QR Readers
Intercard Launches the New Digital Kiosks with QR Code Readers
Empowering AR Applications
Black Radiance is Unveiling a New Augmented Reality App for Black Women
Retailer-Backed Holiday Experiences
J. Crew Launches a New AI-Powered Holiday Experience
Reimagined Impressionist Paintings
AT&T Partners with Smartify to Highlight 5G Technology and AR
AR-Powered Architecture Apps
'PLNAR' Helps Users Plan Home Development with AR Augmentation
Artistic QR Codes
QR Artwork Directory Creates QR Codes That Boost User Engagement
Holographic Video Game Characters
Proto Uses ProtoHologram to Create a Digital Mario
Casual MR Gaming Companies
'MixRift' Raised over $1.6M to Fund its Mixed Reality Game Development
Augmented Reality Microscope Prototypes
Google Prototypes an ARM with the Department of Defense
App-Facilitated VR Integrations
WhatsApp's New Update Includes VR Integration with Meta Headsets
AR-Powered Football Cards
Sorare Launches the AR-Equipped 3D Digital Football Player Cards
AR Ruler Apps
This App Uses AR to Measure Any Distance with One's Phone
Avatar-Centric Gaming Activities
Interactive New Meta Quests are Added to the Horizon Worlds