The Sendit App Engaged Gen Alpha on Valentine's Day
Laura McQuarrie — February 23, 2024 — Lifestyle
References: mediamulia.my
The Sendit app helps Gen Alpha connect through augmented reality experiences that differ from those offered on platforms like TikTok and Instagram, and it does so by allowing friends to interact virtually.
"Sendit is creating the first AR experiences that are truly interactive and social, and we're doing it at scale", says Hunter Rice, CEO and Founder of Iconic Hearts, "Sendit has taken the leap from static face morphing to fully dynamic and personalized experiences, making the focal point more about friends and less about the tech."
For Valentine's Day 2024, Sendit helped users take part in experiences like Choose Your Valentine, Love Island and Valentine's Applications. These interactive AR experiences serve as icebreakers, as well as playful tools for deepening relationships with others online.
"Sendit is creating the first AR experiences that are truly interactive and social, and we're doing it at scale", says Hunter Rice, CEO and Founder of Iconic Hearts, "Sendit has taken the leap from static face morphing to fully dynamic and personalized experiences, making the focal point more about friends and less about the tech."
For Valentine's Day 2024, Sendit helped users take part in experiences like Choose Your Valentine, Love Island and Valentine's Applications. These interactive AR experiences serve as icebreakers, as well as playful tools for deepening relationships with others online.
Trend Themes
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2. Scaled Social Engagement - Enabling large-scale social interactions through immersive AR platforms that prioritize friend connections over technology.
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Industry Implications
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3. Technology & App Development - Disruptive potential for tech companies to develop AR applications that prioritize social connections and personalized experiences.
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