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Virtual Storytelling

Traditional methods of storytelling are enhanced with VR innovations

Implications - The widespread applications of virtual reality technology are made more apparent to mainstream consumers through its integration into journalism and entertainment. While VR is still a seemingly inaccessible technology, innovative business-to-business partnerships have the potential to spur on a wider set of applications that can enrich daily life for the average consumer.
Workshop Question - How can you enhance seemingly insignificant aspects of your consumer's daily lifestyle?
Trend Themes
1. Virtual Reality Storytelling - As virtual reality technology becomes more mainstream, creative industries such as journalism and entertainment are incorporating it into the storytelling experience.
2. Virtual Reality for Lower-income Consumers - Partnerships between innovative businesses provide opportunities for lower-income consumers to have immersive experiences that would normally be inaccessible to them, such as attending sports events or visiting far-away locations.
3. Virtual Reality Journalism - The emergence of VR technology in journalism, including photojournalism and documentary filmmaking, is changing the way that consumers experience news and information.
Industry Implications
1. Entertainment - Virtual reality technology allows for immersive experiences in entertainment, including virtual reality sports events and virtual reality bedtime stories.
2. Journalism - Virtual reality technology is transforming the way that journalists tell stories, including the use of VR to document the experiences of refugees and to share the impact of the global water crisis.
3. Charitable Organizations - Virtual reality technology is particularly powerful as a storytelling tool for charities, allowing for immersive experiences that help to communicate important messages and inspire empathy for those in need.
4.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 44 Examples:
151,319 Total Clicks
Date Range:
Jun 15 — Aug 16
Trending:
Warm

Featured Examples

High-Tech Immersive News
High-Tech Immersive News
This Virtual Reality Film Documents the Experience of Children in War
The New York Times is producing its first-ever virtual reality film, and providing its readers with Google Cardboard headsets so that they can experience it. In collaboration with Google, the Times... MORE
Water Crisis VR Films
Water Crisis VR Films
charity: water's Virtual Reality Event Tells a Powerful Story About Water
As part of an effort to communicate just how important water is to our daily lives, ‘charity: water’ created a unique virtual reality event in New York City. The NYC exhibit featured... MORE
Heartbreaking VR Journalism
Heartbreaking VR Journalism
This Publication Uses VR Technology to Tell the Story of Refugees
The New York Times recently teamed up with Google to use VR technology to tell the story of refugees. In recent years, VR technology has been used for everything from fashion shows to campus tours.... MORE
Virtual Reality Sports Events
Virtual Reality Sports Events
The 2015 U.S. Open Will Be Streamed in VR Technology
Thanks to a recently announced partnership between FOX Sports and NextVR, the 2015 U.S. Open of golf will be broadcast for the first time using virtual reality technology in the history of broadcast... MORE
Virtual Reality Photojournalism
Virtual Reality Photojournalism
The Getty Images VR Database Will Be Accessible with Oculus Rift
The recently announced Getty Images VR platform is yet another example of the emergence of virtual reality technology in the realm of journalism. In an innovative move, Getty Images will begin... MORE
VR Storytelling Apps
VR Storytelling Apps
Samsung's Bedtime VR Stories Puts a High-Tech Twist on Storytelling
Samsung recently debuted a new app called Bedtime VR Stories that puts a high-tech twist on the bedtime storytelling tradition. While it is hard to replace real storytelling with technology, the new... MORE

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