Ramen-flavored foods highlight the pop cultural role of instant noodles
Implications - Instant noodle and ramen-flavored products are emerging that help to highlight its place in popular culture outside of the restaurant world and 'dorm room meal' stereotype. This progression highlights the new role that experience and preference is playing in defining new "flavors" that mimic familiar food dishes, rather than specific ingredients.
Workshop Question - What traditional experiences can you mimic in order to entice customers out of their comfort zone?
Trend Themes
1. Flavor Mashup - Bringing together the flavor of popular food items result in unique culinary experiences.
2. Sweet and Savory - Mixing sweet and savory ingredients in unusual food items creates a new taste experience.
3. Unexpected Ingredients - Using unexpected ingredients in traditional food items results in unexpected and novel food items.
Industry Implications
1. Food Industry - Experimentation with traditional food items can result in innovative culinary experiences.
2. Snack Industry - Expanding the range of traditional snacks to include new ingredients can result in unique taste experiences.
3. Beverage Industry - Incorporating non-traditional ingredients in the brewing process can result in exciting new flavor profiles.
6 Featured, 51 Examples:
184,884 Total Clicks
Date Range:
Dec 15 — Oct 17
Trending:
Mild
Consumer Insight Topics:
