Toys that encourage physical play integrate a monitoring component for parents
Implications - The youth generation is more engaged with their devices than any generation before them. This creates concern among parents for their children's physical well being; as a response, toys that encourage physical play are integrating a monitoring component. The gamification component appeals to digital-age children, while tracking alleviates the concerns of parents.
Workshop Question - How can your product both solve a problem and educate customers?
Trend Themes
1. Connected Play - Toys and games that incorporate digital connectivity through hardware or software for kids to play with, while opening up new opportunities for parents to monitor and engage with playtime.
2. Augmented Reality (AR) - Innovations in AR technology that enable digital experiences blended with physical objects creating immersive, creative play and innovative educational opportunities.
3. Physical Gamification - A combination of physical activities and gamification that make use of digital connectivity to encourage interactive play and healthy physical activity for children.
Industry Implications
1. Toy Industry - Combining traditional toys with modern technology-driven solutions can create highly immersive play that maximizes children's physical and cognitive development.
2. Fitness Industry - Wearable technology and gamification in workouts can create an immersive and fun environment to encourage healthy lifestyle habits.
3. Education Industry - AR technology and other gamified learning experience can be integrated with traditional educational systems to create a more engaging and effective way of learning.
4 Featured, 36 Examples:
106,778 Total Clicks
Date Range:
Jan 17 — Apr 18
Trending:
Warm
Consumer Insight Topics:
