Healthy snacks are reinvented with a pea protein base
Implications - With consumers becoming skeptical about the long-term effects of synthetic protein ingredients, many are opting for reinvented snack staples made with a base of pea protein. This shift highlights the experience of the wellness consumer of one of continual improvement guided by an insatiable thirst for knowledge.
Workshop Question - What new innovations key to the health and wellness movement can you incorporate into your product offering?
Trend Themes
1. Pea Protein - Synthetic protein ingredients are being replaced by plant-based protein alternatives like pea protein.
2. Cauliflower Reinvention - Cauliflower is being utilized to reinvent classic comfort foods to appeal to more health-conscious consumers.
3. Environmentally-friendly Production - More food companies are seeking to reduce their environmental impact through more sustainable production practices.
Industry Implications
1. Food Manufacturing - Food manufacturers can incorporate plant-based protein alternatives and cauliflower to create new, innovative products that appeal to health-conscious and environmentally-conscious consumers.
2. Snack Foods - There is a growing demand for healthier snack food options that use plant-based protein, cauliflower, and are environmentally-friendly.
3. Plant-based Foods - The trend towards using plant-based ingredients in food products continues to grow, providing opportunities for innovation in the industry.
