The New Savoursmith Potato Crisp Flavors are for Discerning Palates
Michael Hemsworth — September 29, 2016 — Lifestyle
References: savoursmiths & foodbev
Offering a wide array of new artisanal snack options for adults to enjoy, the Savoursmith potato crisps lineup just got a whole lot more foodie-oriented. The Savoursmith chips are created using fresh potatoes that are harvested from the brand's own farm and rapeseed oil.
The new Savoursmith crisp flavors include champers and serrano chili, parmesan and port, truffle and rosemary and even wagyu beef with honey and mustard. As one can see, the premium flavor profiles are much more specific than the traditional options currently on the market and will likely attract the attention of mature consumers and foodies.
The new Savoursmith potato crisp flavors were described by the brand's co-founders, Mike Russel Smith and Colette Cronje: "This is an exciting new venture for us, with the launch of Savoursmiths, we are bringing something original, fun and exciting to the UK snack market. Savoursmiths meets consumer demand by introducing an innovative and epicurean offering that is produced with the very finest ingredients -- potatoes and rapeseed oil harvested at the family farm, alongside luxurious international ingredients."
The new Savoursmith crisp flavors include champers and serrano chili, parmesan and port, truffle and rosemary and even wagyu beef with honey and mustard. As one can see, the premium flavor profiles are much more specific than the traditional options currently on the market and will likely attract the attention of mature consumers and foodies.
The new Savoursmith potato crisp flavors were described by the brand's co-founders, Mike Russel Smith and Colette Cronje: "This is an exciting new venture for us, with the launch of Savoursmiths, we are bringing something original, fun and exciting to the UK snack market. Savoursmiths meets consumer demand by introducing an innovative and epicurean offering that is produced with the very finest ingredients -- potatoes and rapeseed oil harvested at the family farm, alongside luxurious international ingredients."
Trend Themes
1. Artisanal Snack Options - The rise of artisanal snack options presents an opportunity for innovative brands to cater to discerning palates with unique flavor profiles.
2. Premium Flavor Profiles - The demand for premium flavor profiles in potato chips creates a disruptive innovation opportunity for brands to offer more specific and sophisticated options.
3. Mature Consumer and Foodie Market - Catering to the mature consumer and foodie market by offering premium adult potato chips can disrupt the traditional snack industry and attract a discerning customer base.
Industry Implications
1. Snack Food Industry - The snack food industry can capitalize on the trend of artisanal and premium flavor profiles to meet the evolving preferences of consumers.
2. Food Manufacturing Industry - Innovations in the food manufacturing industry can take advantage of the demand for unique and high-quality ingredients to create premium potato chip flavors.
3. Specialty Food Market - The specialty food market can embrace the opportunity to offer premium adult potato chips that cater to the discerning tastes of mature consumers and foodies.
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