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Multi-Course Convenience

Seeking efficiency, consumers turn to pre-packaged family meals

Implications - Going beyond traditional menu options, food services are turning to multi-course deliveries for a more comprehensive dining experience. Offering set meals that are reminiscent of homemade cuisine, retailers are offering busy consumers, like families, the chance to indulge in traditional dishes in a more convenient, hassle-free manner.
Trend Themes
1. Family-focused Meal Kits - With a growing number of families looking for more ways to spend time together, meal kits like 'Green Chef Family' from organic meal kit delivery service Green Chef is a turning dinnertime into a collaborative effort opportunity for business professionals seeking to tap into the family market.
2. Same-day Meal Delivery Services - Meal kit delivery service providers, like Martha & Marley Spoon, offering same-day delivery in partnership with companies like Amazon Fresh is a disruptive innovation opportunity as customers are likely to prefer the most timely and efficient option.
3. Multi-course Convenience - Food services offering multi-course deliveries as a more comprehensive dining experience is a trend ripe for disruptive innovation in the food-services industry as customers continue to seek more comprehensive food options and experiences.
Industry Implications
1. Food Services - Food service businesses seeking to keep up with the demand for multi-course delivery meals are in the position to disrupt the industry in their own way by offering food options that are reminiscent of homemade meals in a convenient, hassle-free manner.
2. Meal Kit Delivery Services - Meal kits delivery services seeking to expand their market can innovate by creating family-friendly meal kits or partnering with same-day delivery services as market demand indicates a rise in popularity of such services.
3. At-home Date Night Kits - Businesses offering at-home date night kits have an opportunity to take advantage of the trend toward a more frugal approach to date night activities without sacrificing the experience entirely.
4.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 54 Examples:
122,104 Total Clicks
Date Range:
Dec 14 — Apr 17
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Frozen Chicken Dinner Kits
Frozen Chicken Dinner Kits
The 'Freezer to Plate' Meal Kits Simplify Dinner Prep for Busy Families
General Mills recently expanded its ‘The Good Table’ line to include a new dinner-time solution called ‘Freezer to Plate.’ For many busy families, there may not be enough... MORE
Family-Focused Meal Kits
Family-Focused Meal Kits
'Green Chef Family' Turning Cooking into a Fun Family Activity
The organic meal kit delivery service Green Chef, recently launched a new option called ‘Green Chef Family’ that makes cooking dinner a fun activity for the whole household. With a... MORE
Indian Cuisine Kits
Indian Cuisine Kits
SpiceCraft Boxes Supply Everything Needed to Make Indian Butter Chicken
Indian butter chicken is a classic dish that can now be quickly and easily be made with thanks to ready-to-make meal kits from SpiceCraft. These gluten-free meal-making kits are packed with high-... MORE
DIY Sushi Dinner Kits
DIY Sushi Dinner Kits
This DIY Sushi Rolls Kit is Perfect for an At-home Date Night
The DIY Sushi Rolls Kit is a perfect date night activity for anyone looking to save money with a romantic night at home. The kit includes sushi rice, rice vinegar, nori, sesame seeds, wasabi powder,... MORE
Romantic Dinner Kits
Romantic Dinner Kits
Style & Entertaining's Kit Supplies a Romantic Dinner for Two
Since the task of putting together a romantic dinner for two can be quite daunting, Style & Entertaining assembled a kit that settles what to eat and how to set the atmosphere. Some of the... MORE
Same-Day Meal Delivery Services
Same-Day Meal Delivery Services
Martha & Marley Spoon is Offering Quick Delivery Through Amazon
While Martha & Marley Spoon has already set itself apart as a provider of convenient, pre-portioned recipes from Martha Stewart herself, the meal kit delivery service is now making itself even... MORE

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