This Service Provides Recipes for Large Families
Katherine Pendrill — October 15, 2015 — Lifestyle
References: marleyspoon & foodbev
'Marley Spoon' is a subscription service that provides recipes for large families. For many busy families, finding time to eat a meal together can be extremely challenging. This recipe box delivery service is specifically designed to help families enjoy a delicious meal at home.
Although Marley Spoon was initially targeted at single consumers with busy schedules, the company soon noticed a large number of families taking advantage of the service. In order to accommodate its changing customer base, Marley Spoon began providing recipes for large families. Now the service provides a weekly box plan that family members can customize to meet their specific needs and dietary preferences. Each box features fresh ingredients and family-friendly recipes that are designed to please children and adults alike.
The new service provides a hassle-free dinner solution for busy families.
Although Marley Spoon was initially targeted at single consumers with busy schedules, the company soon noticed a large number of families taking advantage of the service. In order to accommodate its changing customer base, Marley Spoon began providing recipes for large families. Now the service provides a weekly box plan that family members can customize to meet their specific needs and dietary preferences. Each box features fresh ingredients and family-friendly recipes that are designed to please children and adults alike.
The new service provides a hassle-free dinner solution for busy families.
Trend Themes
1. Family-friendly Recipe Subscriptions - Opportunity for subscription-based recipe services to cater to the needs of large families and provide customized meal plans.
2. Meal Delivery for Busy Families - Opportunity for meal delivery services to offer convenient and time-saving meal solutions specifically designed for busy families.
3. Customized Meal Plans - Opportunity for companies to offer personalized and customizable meal plans that cater to the specific dietary preferences and needs of families.
Industry Implications
1. Subscription Services - Disruptive innovation opportunities for subscription-based services that provide meal plans and recipes for large families.
2. Meal Delivery Services - Disruptive innovation opportunities for meal delivery services that cater to the needs of busy families by providing ready-to-cook or pre-prepared meals.
3. Food and Beverage Industry - Disruptive innovation opportunities for companies in the food and beverage industry to create and market family-friendly meal solutions.
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