Tech innovations offer informative nutrition programs for children at home
Trend - Food programs for children, whether they're interactive or passive, are leveraging technology and media to better inform children on everything from farming and cooking, to nutrition and fitness.
Insight - North America's obesity epidemic still exists despite counter-culture shifts toward health and wellness. Because of this issue, Millennial parents are looking for ways to impart better habits on their children from a young age. Innovative platforms offer more experiential approaches to learning, in the hopes that they will better resonate with target audiences.
Insight - North America's obesity epidemic still exists despite counter-culture shifts toward health and wellness. Because of this issue, Millennial parents are looking for ways to impart better habits on their children from a young age. Innovative platforms offer more experiential approaches to learning, in the hopes that they will better resonate with target audiences.
Workshop Question - How can your brand leverage technology to heighten the impact its products/services have on its customers?
Trend Themes
1. Experiential Learning - Education platforms offer more experiential approaches to learning, in the hopes that they will better resonate with target audiences.
2. Gamification of Habits - Brands are looking for ways to encourage and reinforce healthy habits through gamifying experiences.
3. Personification of Products - Products are starting to take on personality traits and characteristics in order to better connect with users and create a more engaging experience for consumers.
Industry Implications
1. Food Service - Restaurants and fast-food chains are working with product designers to integrate technology and encourage healthy habits.
2. Health and Wellness - Health and wellness professionals, including nutritionists and teachers, are now able to provide unique and interactive ways for children to learn about healthy eating through innovative platforms.
3. Edtech - Educational technology is drastically changing learning and teaching methods in subjects ranging from hydroponics to cooking, while providing unique and inclusive experiential activities for children.