Collectible items now exist in the virtual world for entertainment purposes
Implications - The use of the digital sphere in almost every aspect of consumers' lives, whether work or play, has inevitably trickled over to the collectibles industry. Virtual trading and collection platforms serve the modern day consumers' desire for a new form of this traditional practice that aligns with the tech habits they have grown accustomed to in the present day.
Workshop Question - How can your brand adapt to changed consumer habits in its area of expertise?
Trend Themes
1. Blockchain-traded Collectibles - Blockchain and cryptocurrency presents opportunities for the exchange of truly rare collectibles.
2. Approachable Digital Collectibles - Making it possible for creators to make their own digital collectibles without experience with coding or blockchain technology.
3. App-connected Dwelling Toys - Augmented reality and app-connected experiences allows toys to offer unique, interactive experiences beyond just physical play.
Industry Implications
1. Blockchain Technology - Blockchain technology presents opportunities beyond just cryptocurrency, including digital collectibles.
2. Toy Industry - The collectibles industry has evolved to include tech component for modern day consumers.
3. Augmented Reality - AR and app-connected experiences offers potential for innovation and interactivity for companies beyond the toy industry.
4 Featured, 36 Examples:
50,469 Total Clicks
Date Range:
Dec 17 — Aug 19
Trending:
Average
Consumer Insight Topics:
