Beverage flavors cross over to solid foods
Implications - The search for exotic flavor knows no bounds for the foodie consumer, and has begun crossing food forms with edible drink-flavored pieces. Offering something new while still drawing from the familiar, flavoring foods with known drinks offers an exciting experience while staying within the comfort zone of the conventional eater.
Trend Themes
1. Flavoring Foods with Known Drinks - Food forms crossover as edible drink-flavored pieces.
2. Introducing Exotic Flavors - Search for exotic flavors knows no bounds for foodie consumers.
3. Alcoholic Desserts - Alcohol is being incorporated into desserts for adult treat options.
Industry Implications
1. Food and Beverage Industry - Innovations in food production and mixing taste palettes can open doors for a whole new line of products and ingredients.
2. Dessert Industry - Mixing traditional and unconventional ingredients can create new recipes and cost-effective ways of reinventing desserts.
3. Alcohol Industry - Introducing alcoholic beverages in food items can be a disruptive strategy to attract a new age group of customers.