Grains and seeds are adapted into full-course meals for satisfying nutritional value
Implications - No longer used primarily as a snack or breakfast ingredient, grains and seeds are being integrated into hearty, full-course meals for nutritional appeal. Using grains to create alternative recipes of classics like pancakes and pizza, this signifies that consumers are looking to integrate health products in a way that feels familiar and comfortable.
Trend Themes
1. Grain-based Meals - Consumers are looking to integrate health products in a way that feels familiar and comfortable.
2. Customizable Menus - Chains with customizable menus like Sweetgreen will have the leg-up on competition.
3. Ultra-healthy Options - Restaurants can distinguish themselves from the many unhealthy options by providing healthy and innovative dishes.
Industry Implications
1. Food and Beverage - Companies can focus on incorporating healthy ingredients to meet consumers' demands for nutritious meals.
2. Fast Casual Dining - Incorporating health and wellness as part of the dining experience appeals to consumers who are interested in healthy living.
3. Nutrition and Wellness - Nutritionists can collaborate with chefs to create innovative, healthy dishes that incorporate a variety of nutrient-rich ingredients.