Digital age verification uses technology to create ease of access
Trends - As the digital transformation permeates throughout society, traditionally manual processes like age verification are seeing a digital revolution. Digital age verification powered by technologies such as blockchain and facial recognition make age-restricted items easier to access without posing risk to minors.
Insight - The proliferation of DTC platforms has created higher consumer expectations around convenience. Digital-era consumers expect near-constant access to the services and products they use because they've been granted near-constant access to almost everything else--information, entertainment, a look into other people's lives--via digital channels.
Insight - The proliferation of DTC platforms has created higher consumer expectations around convenience. Digital-era consumers expect near-constant access to the services and products they use because they've been granted near-constant access to almost everything else--information, entertainment, a look into other people's lives--via digital channels.
Workshop Question - Brainstorm what an offering that leverages digital age-verification would look like.
Trend Themes
1. Digital Age Verification - The proliferation of DTC platforms has created higher consumer expectations around convenience, which extends to traditionally manual processes like age verification, leading to a digital age verification revolution.
2. Blockchain-based Identity Verification - The introduction of blockchain-based identity verification systems like Civic Pay and Passbase enable real-time verification of user identities and age, helping to minimize errors and prevent minors from access to age-restricted products.
3. Real-time Photo ID Verification - SecureKey's real-time authentication and verification capabilities when combined with Onfido's AI-driven physical document verification creates new opportunities to streamline the identification process, with Passbase leveraging facial comparison, identity documents, and ID authenticity check using forensic-level forgery and counterfeit detection.
Industry Implications
1. Retail - Retailers can leverage digital age verification and facial recognition technology to streamline checkout and provide quick access to age-restricted items.
2. Hospitality - Hospitality industries can utilize blockchain-based identity verification platforms for age and identity verification to streamline access and build consumer trust.
3. Fintech - Fintech can leverage real-time photo ID verification technology to implement secure identity verification protocols and reduce fraud.