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Pet Preferred Home

Pet and human needs stand equal ground in the home design process

Trend - Increasingly, homeowners and design firms are building spaces that incorporate pet-centric design features. More than simply creating fun playscapes for pets, these designs consider the needs of the pet themselves and incorporates that into the overall design and layout of the home.

Insight - Thanks to the increasing humanization of pets that's accelerated over the past few decades, many pet owners now see their pets as a major part of their family, given similar consideration and prioritization as any other family member. This has influenced this group to increase spending in the pet category, especially when it comes to catering to their pets on a bigger scale.
Workshop Question - How can you be more thoughtful in your design aesthetics? What consumer sentiment can you connect with?
Trend Themes
1. Pet-centric Home Design - Increasingly, homeowners and design firms are building spaces that incorporate pet-centric design features.
2. Humanization of Pets - More than simply creating fun playscapes for pets, these designs consider the needs of the pet themselves and incorporates that into the overall design and layout of the home.
3. Mobile Living with Pets - This trend involves catering to the needs of pets while living a mobile lifestyle, without compromising on the comfort of the pets.
Industry Implications
1. Architecture and Design - This field is responsible for creating innovative spaces that meet the needs of homeowner and pets.
2. Pet Care Industry - This industry is driven by the increasing trend of humanization of pets and the rise in pet ownership, leading to a growing demand for products and services catering to pet needs.
3. Mobile Living Industry - This industry is responsible for creating innovative mobile homes and spaces that cater to the need of pets and their owners while living a mobile lifestyle.
5.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 36 Examples:
228,584 Total Clicks
Date Range:
Sep 17 — May 19
Trending:
Hot
Consumer Insight Topics:

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