Sainsbury's 'SmartShop' Enables Checkout Via a Mobile or Handset
Laura McQuarrie — November 10, 2017 — Business
References: help.sainsburys & campaignlive
In an effort to cut costs and better compete with other discount retailers, Sainsbury’s is introducing a new 'SmartShop' service that will introduce a more streamlined checkout experience for customers.
With SmartShop at Sainsbury’s, consumers will be able to quickly and easily scan the items they would like to purchase with a handset or a mobile device at the checkout.
As there are now a growing number of stores that are going staffless and cashless, many traditional brick-and-mortar retailers are adopting streamlined checkout services. As well as doing away with long lines, these self-checkout apps remove the need for expensive checkout terminals and staff. At the same time, making it possible for customers to take advantage of self-checkout with a smart device also frees up valuable retail space for more in-store merchandise.
With SmartShop at Sainsbury’s, consumers will be able to quickly and easily scan the items they would like to purchase with a handset or a mobile device at the checkout.
As there are now a growing number of stores that are going staffless and cashless, many traditional brick-and-mortar retailers are adopting streamlined checkout services. As well as doing away with long lines, these self-checkout apps remove the need for expensive checkout terminals and staff. At the same time, making it possible for customers to take advantage of self-checkout with a smart device also frees up valuable retail space for more in-store merchandise.
Trend Themes
1. Staffless Stores - As more stores go cashless and staffless, there's potential for augmented reality technology to transform the retail industry, making shopping more interactive and personalized.
2. Mobile Checkout - The rise of mobile checkout technology presents an opportunity for retailers to streamline the shopping experience and gather valuable data on customer behavior and preferences.
3. Self-checkout Apps - The use of self-checkout apps eliminates the need for expensive checkout terminals and staff, allowing retailers to cut costs and provide a faster, more convenient shopping experience for customers.
Industry Implications
1. Retail - The retail industry stands to benefit greatly from self-checkout apps and mobile checkout technology, which can help reduce costs and improve the shopping experience.
2. Technology - The development of mobile checkout technology and augmented reality tools presents an opportunity for tech companies to partner with retailers and transform the way we shop.
3. Hospitality - The hospitality industry can learn from the streamlined checkout services being offered by retailers, and use mobile technology to improve the guest experience and decrease wait times.
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