Instagram Will Allow Users to Apply for a Blue Check Mark
Riley von Niessen — July 13, 2018 — Marketing
Instagram users who are looking to position themselves as legitimate figures on the hugely popular photo-sharing app now have the opportunity to submit a verification application, giving them that coveted blue check mark.
At the moment, the applications are only available to iPhone users who are based in Australia, however the company has plans to expand it to Android shortly too. If the system proves successful, it's likely that Instagram will offer the applications to users in more areas, however the specifics regarding which ones have not yet been released.
To apply for the verification mark, users simply have to go into their Settings menu and click the 'Request Verification' option, after which point they'll be prompted to enter their information.
Image Credit: GLENN HUNT / EPA-EFE / Shutterstock
At the moment, the applications are only available to iPhone users who are based in Australia, however the company has plans to expand it to Android shortly too. If the system proves successful, it's likely that Instagram will offer the applications to users in more areas, however the specifics regarding which ones have not yet been released.
To apply for the verification mark, users simply have to go into their Settings menu and click the 'Request Verification' option, after which point they'll be prompted to enter their information.
Image Credit: GLENN HUNT / EPA-EFE / Shutterstock
Trend Themes
1. User Verification on Social Media - The trend of social media platforms allowing users to apply for verification presents disruptive innovation opportunities in identity verification services and trust-building platforms.
2. Expansion of Verification Applications - The trend of expanding verification applications to different platforms and regions creates opportunities for app developers and identity management companies.
3. Simplification of Verification Process - The trend of simplifying the verification process through user-friendly interfaces opens opportunities for UX/UI designers and technology companies focusing on authentication solutions.
Industry Implications
1. Identity Verification Services - The industry of identity verification services can benefit from the trend of social media platforms offering user verification, by providing secure and reliable verification processes for individuals and businesses.
2. Trust-building Platforms - The trend of social media platforms introducing verification applications creates opportunities for trust-building platforms that can verify and validate user identities, promoting authenticity on online platforms.
3. UX/UI Design - The expansion of verification applications requires user-friendly interfaces, creating a growth opportunity for UX/UI designers specialized in authentication and verification processes.
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