Consumers create homage product packaging to reinvent favorite brands
Implications - In the words of Charles Caleb Colton, "Imitation is the sincerest form of flattery," which is coming to fruition through homage product packaging designs of iconic brands. These conceptual packaging designs transform brands into works of art that are hip, yet timeless and give consumers the power to influence packaging, while also giving brands an idea of how to approach future branding.
Trend Themes
1. Conceptualization of Packaging Design - Conceptual packaging designs transform brands into works of art and give consumers the power to influence packaging, creating an opportunity to innovate by finding new ways to engage customers through packaging redesign.
2. Simplicity in Packaging - The trend towards simplifying packaging design through the use of clean lines and minimalism creates an opportunity for businesses to rethink their branding strategy by exploring new ways of reaching customers through impactful and memorable designs.
3. Customized Packaging Design - The growing trend towards customized packaging design creates an opportunity for businesses to create a deeper connection with their customers by allowing them to have a say in the design process, leading to increased brand loyalty.
Industry Implications
1. Food & Beverage Packaging - The food and beverage industry can explore innovative ways to redesign packaging to enhance their branding, packaging structure, and readability of labels to stand out on the shelf and create a unique brand identity.
2. Healthcare Packaging - The healthcare sector can collaborate with designers to create more appealing, customizable, and functional packaging to help patients feel more comfortable and confident when using medical supplies.
3. Consumer Electronics Packaging - Electronics companies can leverage packaging as a tool to enhance the user experience and differentiate their products with custom-designed and sustainably packaged products.
4 Featured, 34 Examples:
395,101 Total Clicks
Date Range:
Nov 13 — Feb 14
Trending:
Warm
Consumer Insight Topics:
