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Algae Beverages

Alcoholic or imitation alcohol drinks are infused with algae

Trend - Cocktails, beers and imitation alcohol spirits are now being infused with algae. Forms of algae like spirulina help add natural colors to beverages, while boosting the nutritional profiles of these drinks.

Insight - Mainstream diet culture is slowly changing to allow for indulgence--focusing less on losing weight and more on living a healthy, balanced lifestyle. This shift in consumers' mindsets has allowed health-conscious people to be more flexible in their diets, particularly when indulgent foods and beverages come with added nutritional benefits.
Workshop Question - How is your brand prioritizing balance for its customers?
6.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
7 Featured, 60 Examples:
70,533 Total Clicks
Date Range:
Feb 22 — Nov 23
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Next-Gen Wellness Drinks
Next-Gen Wellness Drinks
MTE Replaces Excessive Caffeine with Adaptogens, Superfoods & Nootropics
MTE (More Than Energy) is ushering in a new era of wellness drinks with the launch of its newest two-ounce shot, created to support daily energy and cognitive function without overdoing it on... MORE
Carbon-Negative Algae Sodas
Carbon-Negative Algae Sodas
Ful is a Dutch Soda Brand Offering Blue Algae-Based Beverages
Ful has created a vivid blue-colored soda made with spirulina, a blue-green algae. The Dutch startup company incorporates health benefits into its drink by using the unlikely algae ingredient. While... MORE
Nutritious Sea Moss Beverages
Nutritious Sea Moss Beverages
MOSS' Sea Moss Drinks are Packed with Beneficial Minerals
The human body is composed of 102 minerals and nutrients, and nutrient-dense sea moss has 92 of these minerals, and the benefits of this super-nutritious ingredient are exceptionally easy to receive... MORE
Algae-Tinted Blue Beers
Algae-Tinted Blue Beers
This French Craft Beer's Novel Color Comes From a Spirulina Ingredient
Hoppy Urban Brew, a craft brewer based in the city of Roubaix in northern France, has launched a blue beer that makes use of a special algae in order to achieve its distinctive hue and appearance.... MORE
Naturally Blue Bubbly Beverages
Naturally Blue Bubbly Beverages
FULwater is Powered by Colorful, Nutrient-Dense Spirulina
FULwater is a refreshing beverage that’s packed with antioxidants, minerals and vitamins, all thanks to nutrient-dense spirulina. The plant-based, caffeine-free beverage is not only super... MORE
Algae-Infused Wellness Juices
Algae-Infused Wellness Juices
REBBL's New No-Added-Sugar Wellness Elixirs Feature Aquamin
Algae is a rich source of minerals, vitamins, antioxidants and anti-inflammatory compounds, and the newest no-added-sugar Wellness Elixir products from functional beverage brand REBBL make the most... MORE
Microalgae Brewing Projects
Microalgae Brewing Projects
Young Henrys is Developing a More Sustainable Way to Brew Beer
Sydney’s Young Henrys brewery is working with the University of Technology Sydney Climate Change Cluster (C3) to make the art of brewing beer a more carbon-neutral process. The project with C3... MORE

Related Examples

Chewable Wellness Gummies
Chewable Wellness Gummies
Cannaray Unveils a New Wellness Gummies Range for UK Customers
Ritualistic Skincare Kits
Ritualistic Skincare Kits
Wellness Ritual Kit Contains a Cleanser, Moisturizer and a Skincare Tool
Collaborative Premium Smoothies
Collaborative Premium Smoothies
Cactus Plant Flea Market Joins Erewhon on a New CPFM Smoothie
Functional Sea Moss Gels
Functional Sea Moss Gels
Planted Seeds Introduced the Blue Gold Sea Moss Gel & Green Gold Sea Moss
Beautifying Mushroom Beverages
Beautifying Mushroom Beverages
The Adaptogenic Mega-Mushroom Juice is an Erewhon First
Plumping Bioretinol Moisturizers
Plumping Bioretinol Moisturizers
Wildling's Plumping Moisturizer Features Sea Moss & Sea Fennel
Sustainably Sourced Sea Moss
Sustainably Sourced Sea Moss
Planted Seeds' Sea Moss Gel is Versatile and Beneficial
Anti-Shedding Hair Oils
Anti-Shedding Hair Oils
Mielle Expands Sea Moss Collection with an Anti-Shedding Scalp & Hair Oil
Coastal Personal Fragrances
Coastal Personal Fragrances
Sea Moss Eau De Parfum Captures the Essense of a Morning Beach Walk
Drinkable ACV Pods
Drinkable ACV Pods
Mother Earth Vinegar Launched Organic Apple Cider Vinegar Tea
Nutritional Caffeine Alternatives
Nutritional Caffeine Alternatives
Sol-ti Debuts the 'ENERGY+ SuperShot' Across the United States
Nutritious Sparkling Tonic
Nutritious Sparkling Tonic
Sunwink's 'Digestion Lemon Sparkling Tonic' is Plant-Powered
Functional Mezcal-Based Seltzers
Functional Mezcal-Based Seltzers
Madre Mezcal Launches Its First RTD Line, 'Desert Water'
Beneficial Superfood Drink Mixes
Beneficial Superfood Drink Mixes
These New Cheerful Buddha Products are Flavorful and Functional
Supercharged Lucuma Teas
Supercharged Lucuma Teas
DAVIDsTEA Introduces 'Organic Loco Lucuma' & Other Healthy Tea Mixtures
Tasty Zero-Sugar Protein Shakes
Tasty Zero-Sugar Protein Shakes
Pirq Packs Its Beverages with Superstar Superfoods
Strawberry Passion Immunity Drinks
Strawberry Passion Immunity Drinks
Wildwonder Unveils New Beverage Flavor, Strawberry Passion
Ice-Like Facial Cleansers
Ice-Like Facial Cleansers
Boscia Recently Released the Cryosea Firming Icy-Cold Cleanser
Soda Pop-Inspired Purses
Soda Pop-Inspired Purses
Anya Hindmarch and Coca-Cola Debuts the ‘Diet Coke Coin Purse’
Mediterranean Resurfacing Masks
Mediterranean Resurfacing Masks
The Reveal Multi-Acid Resurfacing Mask Taps into Greek Heritage
Soda Pop-Branded Hard Seltzers
Soda Pop-Branded Hard Seltzers
MTN DEW Launches New Baja Blast Hard Seltzer
Extra-Crisp Zero-Carb Beers
Extra-Crisp Zero-Carb Beers
Bud Light Next Contains No Carbs and Will Launch with Its Own NFTs
Low-Alcohol Gose Beers
Low-Alcohol Gose Beers
Fresh Start is a Collaborative Gose with Blood Orange & Mandarin Flavors
Glow-Boosting Functional Beverages
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Dune's Functional Elixirs Nourish Skin from the Inside Out
Refreshing Bottled Hard Seltzers
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Stone Brewing's Buenavida is Brewed with High Quality Cane Sugar
Low-Calorie Dry-Hopped IPAs
Low-Calorie Dry-Hopped IPAs
This Beer Provides a Satisfying IPA Experience Minus the Bloating
Colossal Strong Ales
Colossal Strong Ales
The Latest 'Colossus' Beer is a Whiskey Barrel-Aged Behemoth
Rum-Soaked Raisin Beers
Rum-Soaked Raisin Beers
This Stout Beer is Infused With Raisins Doused In Rum
Sport-Honoring Co-Branded Beers
Sport-Honoring Co-Branded Beers
Karbach & Houston Rockets Launched the New Clutch City Lager
Online Pizza Delivery Promotions
Online Pizza Delivery Promotions
Little Caesars is Giving Discounts to Celebrate Its New Pizza
Booze-Free Mexican-Style Beers
Booze-Free Mexican-Style Beers
This Non-Alcoholic Beverage Has a Delightfully Crisp Flavor
Bold Bourbon Barrel-Aged Stouts
Bold Bourbon Barrel-Aged Stouts
This Beer Promises An Unabashedly Boozy Sipping Experience
Cultivated Seabass Fillets
Cultivated Seabass Fillets
Algae2Fish is a Nutritious Fish Alternative with Zero Bones
Ultra-Sour Blue Raspberry Sodas
Ultra-Sour Blue Raspberry Sodas
Stang! The World's Most Sour Soda is Deceptively Sour
Algae-Powered Air Purifiers
Algae-Powered Air Purifiers
The AlgenAir Aerium is the Equivalent of 25 Houseplants
Boosted Plant-Powered Cold Brews
Boosted Plant-Powered Cold Brews
REBBL Stacked Coffee Enhances Fair Trade Coffee with Benefits
Sparkling Functional Sodas
Sparkling Functional Sodas
REBBL POP's Plant-Powered Ingredients Bolster Immune & Digestive Health
Sticky Toffee Beers
Sticky Toffee Beers
This Sticky Toffee Pudding and Custard Pale Ale is a Limited-Edition Treat
Beer-Branded Outdoor Salons
Beer-Branded Outdoor Salons
The Heineken Fresh Looks Offers Free Beers and Haircuts
Patriotic Beer Party Packs
Patriotic Beer Party Packs
Pabst Blue Ribbon's 1776 Pack Celebrates America's Independence
Plant-Based Powdered Milks
Plant-Based Powdered Milks
Aloha OatMac by Larid Superfood is Made with Oat & Macadamia Nut Milk
play_circle_filledBeer-Branded Cooler Robots
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Heineken's Beer Outdoor Transporter is a Beer-Serving Autonomous Robot
Celebratory Telecom Beverages
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T-Mobile Bottled Its "Un-carrier Spirit" with Options for All
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The 'BrewVide' Works with Any Kettle for Precision Results
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Heineken's Shutters Initiative Supports the Re-Opening of Bars
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Natural Light Beer is Attempting To Create a World Record Water Slide
Zero-Sugar Root Beers
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Zevia's Creamy Root Beer is a Zero-Sugar, Zero-Calorie Beverage
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Sparkling Prebiotic Tonics
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Sustainably Packaged Keto Drinks
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Algae-Infused Kombuchas
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