Sometimes it just feels necessary to sneak alcohol into an event, whether it's due to high drink prices inside or general no-booze rules. Given that millennials are likely to be the most affected by dry guidelines, they're necessarily the group that's most creative about getting around them.
Whether they're partying at an outdoor music festival or watching horse races on the lawns, young adults are typically subjected to strict admission procedures that involve security guards searching high and low for signs of spirits, beer and wine. Since retail bottles and even flasks are dead giveaways of alcohol possession, many 20-somethings look for more subtle solutions that blend in with their clothing or snacks.
Special flip-flops, sports bras, scarves and underwear have been made with beverage bladders inside. Meanwhile, disguised flasks in the forms of sunscreen bottles and binoculars provide additional options. For DIY alternatives, festival goers can sneak alcohol into events with loaves of bread and faux labels taken from soft drinks.
25 Ways to Sneak Alcohol into Festivals
25
Fake Feminine Hygiene Flasks
These Flask Tampons Provide a Sneaky Way to Transport Alcohol
24
Beer-Filled Bra
The Wine Rack
23
Incognito Flask Scarves
The Flask Scarf is the Perfect Way to Enjoy Alcohol On the Go
22
Deceptive Sunscreen Flasks
Smuggle Drinks Anywhere with Your Own Sunscreen Bottle Flask
21
Clever Can Concealers
These Hide-a-Beer Sleeves Keep Your Outdoor Booze a Secret
20
Single Shot Garter
For That Emergency Drink
19
Booze-Concealing Tampons
These Booze Tubes Help Conceal Alcohol in the Form of a Tampon
18
Lingerie Booze Holders
Papa Bert WineRack Flask-Bra Makes You Look Bigger and Drink Better
17
Booze Bag Underwear
The Freedom Flask Allows Users to Drink Alcohol Where Ever They Choose
16
Baked Booze Covers
You Can Conceal Your Alcohol in Bread Where It's Considered a Contraband Drink
15
Fabulous Flask Bracelets
This Areaware Accessory Styles You with an Accessible Shot of Alcohol
14
Female-Friendly Secret Flasks
The Bev Brush is Perfect for Ladies on a Budget
13
8-Bit Booze Containers
The NES Cartridge Flasks Let You Get Your Game and Drink On
12
Alcohol-Inspired Accessories
The Flask Bracelet by Cynthia Rowley Provides Convenient Pick-Me-Ups
11
Hidden Flask Stadium Seats
These Seats Let You Stay Comfortable and Hydrated During Games
10
Medical Manual Flask Covers
This Fake Emergency Handbook Holds a Hidden Alcohol Container
9
Concealing Phone Flasks
The 'Bev-Burry' Phone Flask Cleverly Hides Your Alcohol
8
Liquor Skins
Canoflage Labels Make Beer Cans Look Like Soda Cans for Public Drinking
7
Lipstick Booze Concealers
The 'Lip Flask' is the Perfect Item for the Girly Girl
6
Retro Walkman Flasks
The 'Drinkman' Conceals Alcohol in a Classic Vintage Piece
5
Booze-Concealing Slippers
The Flip Flask for Those Who Like to Sneak in a Drink Slyly
4
The Cell Phone Flask
3
Secret Booze Fasteners
The Belt Buckle Flask Is Covert And Stylish
2
Concealed Boozy Gadgets
The Binocktails Bev-Cam Camera Flask is Cleverly Disguised
1
Boozing Binoculars
The Double Flask Binoculars is Perfect for Sports Fans
Related Ideas
Work-Friendly Beers
Creative Juice is a Low-Strength "Desk Beer" for Creative Problem-Solving
Ultra-Customizable Water Bottles
The Sunnies Flask Goes in Over 300,000 Color Combinations
Non-Alcoholic Mocktail Launches
Molson Coors Taps Naked Life for its New Non-Alcoholic Expansion
Spontaneous Summer Picnics
Absolut Vodka & Sprite's HANGOUT-OF-HOME Inspires Unplanned Gatherings
Beer Insurance Policies
HeineCare by Heineken Protects UK Football Fans Against Spills
Picnic-Ready Bottle Accessories
Stanley Introduces a Set of Quencher-Compatible Accessories
Beer-Pouring Party Billboards
JUBEL Made a Billboard That Pours Pints Invites People in to Party
Ketone Alcohol Alternatives
Hard Ketones Makes an Alternative to Alcohol That Offers a Real Buzz
Beer-Branded Music Sharing Devices
The Conceptual 'Hei-Five' Connects Strangers Over Music
Flask Phone Cases
Body Vodka Created a Take-Anywhere Transparent Flask Phone Case
Next-Gen Drinking Games
Almost Friday Features Four Mini-Games for Adults & Beer Can-Shaped Cards
Refillable Alcohol Containers
Diageo Partnered With ecoSPIRITS On Refillable Alcohol Solutions
Beer-Proof Ponchos
Heineken's Pint-cho Protects Sports Fans from Spilled Beer
Conceptual Craft Beer Bottles
Sour Glass Encourages Thoughtful Drinking Experiences
Urban Bottle Sustainable Initiatives
Heineken Presents Fields Green With Grass, Not Glass
Romantic Drinking Accessories
Hendrick’s & Wiederhoeft Crafted a Line of Unusual "Gintimates"
Aluminum-Packaged Water Cans
Thinkerbell and the Laneway Festival's Founder Launch a Water Product
Bubbly Low-Calorie Mocktails
Maison Perrier Chic is a Luxe Alternative to Alcoholic Beverages
Moderate Drinking Campaigns
The Magic of Moderate Drinking Encourages Responsible Consumption
Seasonal Straw-Made Beer Coolers
Coors Light Presents its New Beer Bale Cooler Made from Straw
Fruity Mocktail Holiday Packs
Mingle Mocktails Launches a New Sparkler Pack for the Holidays
Alcohol Alternative Tinctures
Apothékary Launches the Limited-edition Free Spirit Minis Gift Set
Whisky-Filled Stockings
Fireball's Slappable Whisky Stocking Helps to Alleviate Holiday Stress
Ready-to-Serve Canned Mocktails
Mocktails Uniquely Crafted Makes Convenient Cocktail Alternatives
Portable Wine Pouches
Medly's Wine Pouches are Lightweight, User-Friendly and Freshness-Preserving
Instant Campfire Cocktails
The Tincup x Alpine Start Cocktail Mixers Pair with Whiskey and Water
Timeless Sports Drinks
Ancient Drinks Offers Time-Honored Recipes for Enhanced Energy
Fruity Alcoholic Teas
Local Beverages Iced Tea Seltzers are Available in Five Distinct Flavors
THC-Infused Seltzers
WYNK's Adult Beverages Deliver an Alcohol-Free Buzz
Single-Use Cocktail Sachets
Pax's Cocktail and Mocktail Mixes are Ready to Combine with Club Soda
Lookalike Sparkling Water Cans
Not Beer's Sparkling Water Resembles a Classic Brew
Dopamine-Boosting Beverages
Illicit Elixirs are Non-Alcoholic, Caffeine-Free and Mood-Boosting
Football Mom Wine Ads
Barefoot Wine Embraces NFL Bandwagon Fans with The Barefoot Bandwagon Box
Paper Vodka Bottles
Mother of Pearl Vodka Debuts the First Australian Vodka in a Paper Bottle
Entrepreneur-Made Non-Alcoholic Cans
Bonang Matheba Shares the New Non-Alcoholic Nectar Rosé Cans
Music Ticketing Campaigns
Coors Light Introduces 'Fix Tixflation' for Music Entertainment
Sober Open-Air Establishments
Munich, Germany is Set to Open a Non-Alcoholic Beer Garden
Build-Your-Own Hydration Solutions
DIY Beverages Offers a Fully Customizable Hydration Experience
Non-Alcoholic Fruit Seltzers
The Boston Beer Company Unveils a New Non-Alcoholic Line
Adventure-Ready AR Wines
Bandit Wines' Packs Invite Adults to Virtually Explore National Parks
Fruity Cannabis Drinks
CQ Offers Thirst-Quenching Low-Dose Spritzers
Alcohol-Infused Whipped Creams
Whipped Fusion Launches Its Flagship Product, So Vanilla
Non-Alcoholic Cocktail Party Packs
SMASHD's Party All Day & Party All Night Packs are Replenishing
Artfully Designed Beer Packs
Collective Arts Launches a Range of Beers Featuring New Artists
Cheeky Non-Alcoholic Cocktail Events
Mindful Drinking Fest Boasts the NO FUN Cocktail Competition
Aluminum Wine Bottles
Element[AL]'s Packaging is Compact, Lightweight & Easily Recycled
Beer-Based Blister Packs
This Blister Packaging for Cosmetic Refills is Made from Beer By-Products
Beer-Cooled Summer Jackets
Tiger Beer is Introducing the Beer-Infused 'Tiger Summer Puffer'
Adaptogenic Craft Mocktails
Zero Proof by Recess Shares Cocktail Flavors Without the Alcohol
Beer-Powered Puffer Jackets
The Tiger Summer Puffer Jacket is Powered by Cold Tiger Beer
Festive Bridal Accessory Lines
Funky Junque Embraces the Most Exciting Parts of Wedding Planning
Non-Alcoholic Electrolyte Cocktails
SMASHD Captivated Millennials & Gen Z with Its Debut Campaign
Cup-Stealing Clothing Collections
Stella Artois' Steal Artois Collection Honors Bar Culture
Coffin-Shaped Beverage Containers
Liquid Death and Yeti Create the Casket Cooler for Parties
Alcohol Alternative Campaigns
Free AF's Campaign Normalizes Choosing Non-Alcoholic Cocktails
Paper-Made Alcohol Bottles
Diageo Debuts a New Paper Bottle for Baileys Irish Cream Liqueur
Non-Alcoholic Canned Spritzes
Citizen Spritz's Alcohol-Free Cans Support Refreshment & Moderation
Festive Non-Alcoholic Apéritifs
De Soi's St. Moritz Mule Remixes the Classic Moscow Mule
Alcohol-Monitoring Bracelets
The 'SOBRSure' Proactively Detects Alcohol In Drivers' Systems
Plastic-Free Alcohol Packaging
The Aldi Recyclable Alcohol Packaging Reduces Plastic Waste
Festive Instant Cocktail Mixes
Craftmix's Holiday Variety Pack Activates with Alcohol, Water & Ice
Fruity RTD Wine Spritz Cans
Social Lite Takes a Sip into Canned Wine with New Wine Spritz
Artisanal High-ABV Cocktails
Art & Rev Canned Craft Cocktails Pack a Punch in Every Serving
Californian Canned Cocktails
Cali Cocktails Share the Taste of Agave Wine and Crisp Carbonation
RTD No-Alcohol Cocktails
!MPROV Booze-Free Cocktails Take the Work Out of Mixing Quality Drinks
Paper Bottle-Packaged Cocktails
World of Zing Cocktails Come in the Frugalpac Frugal Bottle
Flavorful Pickleball Celebrations
Smirnoff SMASH Vodka Soda's Event Highlighted Unique Mashups
Modern Non-Alcoholic Rebrands
Flyers Cocktail Company Has Announced a Comprehensive Brand Update
Spiked Electrolyte Canned Beverages
Postgame Beverages Focuses on Mindfulness When Drinking
Freezable Wine Packs
Packit® Introduces Two New Products with ECOFREEZE® Technology+
Alcohol-Free Canned Cocktails
J2O Mocktails Come in Three Delicious Flavors with Natural Infusions
Psychedelic Canned Wines
WAVES Shares Quality Varietals Without the Seriousness
Beer-Branded Fashion Capsules
805 Beer Has Unveiled Its Latest Spring 2024 Fashion Capsule
Canned Southern Wines
These Country Water Wines are Available in Four Unique Flavors
Value-Conscious Bottled Cocktails
The Infusionist Bottled Cocktails are Only at ALDI for £8 Each
Effortless Non-Alcoholic Mixers
SodaStream Crafted Cocktail Mixers Elevate Drinks Made at Home
Color Customized Water Bottles
Sunnies Studio Creates the Bountifully Bright Sunnies Flask
Mini Non-Alchoholic Wines
Starla Wines' Starla Sips Share Non-Alcoholic Wine in 2-Packs
Alcohol-Free Beer Capsules
Fieldwork Brewing Unveils Multiple New Non-Alcoholic Options
Premium Alcohol-Free Refreshments
Savyll Non-Alcoholic Cocktails are Arriving at Sainsbury's
Mindful Cocktail Menus
Free Spirited by Loews Hotels Shares Curated No- and Low-Alcohol Beverages
Lightweight Eco Wine Bottles
FitVine Aluminum Bottles Support Active, Wellness-Minded Drinkers
Non-Alcoholic Gift Sets
Mingle Mocktails Introduced a Vibrant Holiday Box
Wine-Filled Holiday Crackers
Vinca's Wine Tasting Crackers Share Ready-to-Sip Canned Wines
High-ABV Tailgate Drinks
Big Sipz's Tailgate Tour Shares a Taste of New Ready-to-Drink Flavors
Minimizing Phone Usage Initiatives
Heineken's Latest Campaign Addresses Phone Use at Music Events
Relaxing Alcohol-Free Beers
Impossibrew Features Social Blend Technology
Adaptogenic Alcohol Alternatives
Huzzy Smart Sips Share a Buzz with Adaptogens and Nootropics
Non-Alcoholic Beer Cocktails
Talon & Tinnie Reinvents the Traditional Boilermaker for Dry January
On-the-Go Wine Accessories
Out of the Woods Presents the Ultimate Wine Bundle
Fruity Low-ABV Beverages
The Boston Beer Company Unveils a New Non-Alcoholic Beverage
Non-Alcoholic Vegan Lagers
Firebrand's Little Wave Lager Contains Zero Alcohol and Little Calories
Affordable Non-Alcoholic Wines
90+ Cellars' First Dealcoholized Sparkling Wines are $12 Per Bottle
Hyper-Durable Hydration Bottles
The Hydro Flask Sport Bottle is Ready for Any Athletic Endeavor
Non-Alcoholic Discovery Apps
The NA Drink Locator App Maps Alcohol-Free Options
Canned Booze-Free Cocktails
IMPROV is a Non-Alcoholic Beverage Revolutionizing Social Drinking
Alcohol-Infused Sorbets
Spiked Cocktail Sorbet Employs Nanoencapsulation Tech
Non-Alcoholic Advent Boxes
Søbr Market Curated Three Festive Boxes Featuring Alcohol Alternatives
Approachable NA Wines
RELAX "Zero" Alcohol-Removed Wines Support Sober-Curious Partygoers
Alcohol-Free Paloma Cocktails
ISH Crafted a Mindful Version of a Classic Tequila-Based Drink
Non-Alcoholic Hard Seltzers
SYSTEM Seltzers' 0% ABV Options Support Inclusive Drinking
Euphoric Hemp-Infused Mocktails
Cali Sober Makes Vibrant Canned Drinks with 5mg of THC
Low-Calorie Canned Wines
Most Wanted Sauvignon Blanc Fizz Has a Less Than 0.5% ABV
Zero-Proof THC Cocktails
Flyers' Sparkling THC Cocktails Reinvent Classics Like the Margarita
Halloween Wine Tastings
Sixty Vines Curated Wine and Candy Pairings for Whites, Reds and Rosé
Phone-Free Music Festivals
The Over Yondr Festival Requires Guests to Ditch Their Cellphones
Non-Alcoholic Brew Boxes
Brooklyn Brewery's Special Effects Variety Pack Features a New NA Brew
Social Connection Campaigns
Beavertown Brewery's Is This Seat Taken? Campaign Unites Strangers
RTD Sparkling Mimosas
Darling Mimosa Makes Fizzy, Conveniently Canned Brunch Beverages
Mini Alcohol-Removed Wines
FRE's Single-Serve Alcohol-Removed Wines Come in 187ml Bottles
Effervescent Canned Wine Ranges
The Hidden Sea Spritz Range Includes Two Options
College-Targeted Drink Essentials
NightCap Offers Discreet Drink Covers to Avoid Spiking
Zero-Proof Catering Companies
Split Offers Alcohol-Free Catering, Education and Menu Consulting
Whimsical Booze-Free Beverages
Everything But The Booze Sells Non-Alcoholic Mocktails in Cans
Non-Alcoholic Spritzers
Weekday Vibes Uses Dealcoholized Wine as a Base for Its Beverages
Convenient Insulated Bottle Bags
Out of the Woods Boasts the Insulated Wine & Spirits Valet
Canned Non-Alcoholic Sangrias
Grüvi's Non-Alcoholic Sangria is Rich in Aromas & Flavors
Vibrant Wine Alternatives
Kally Crafts Non-Alcoholic Drinks with Fruit, Botanicals & Verjus
Zero-Proof Subscription Boxes
Raising the Bar's Boxes Boast Alcohol-Free Spirits, Mixers, and More
Non-Alcoholic Prosecco Alternatives
Grüvi's Alcohol-Free Dry Secco is Bubbly and Laid-Back
Premium Zero-Alcohol Seltzers
White Claw 0% Alcohol Satisfies Like an Alcoholic Drink
Canadian Herb Aperitifs
Festif is an Aperitif Meant for Sipping to Start a Night with Friends
Non-Alcoholic Bottle Pop-Ups
Dry Humor Unveils a New Non-Alcoholic Pop-Up Bottle Shop
Game Day-Inspired Shots
Game On Shots Bottle the Fun of Stadium Snacks & Tailgating
Non-Alcoholic Craft Beers
Mascot Brewery's Stuntin' is Available in Unique Summery Flavors
Alcohol-Free Sampler Boxes
Sober(ish) Officially Unveils the Sober(ish) Sampler
Non-Alcoholic Rosé Wines
Bodvár No. 0 Caters to the Mindful Preferences of Younger Drinkers
Spooky Beer Challenges
For Halloween, Samuel Adams is Tapping into the Fear of an Empty Beer Glass
Bubbly Canned Sakes
SummerFall is a Sparkling Sake Designed for Drinking Outside
Punch Cocktail Pouches
Jinx Drinkx's Patent-Pending Packaging Supports Hygiene & Drink Safety
Portable Freezer Integrated Backpacks
The Litheli FrozenPack Keeps Drinks Cold On the Go
Curated Alcohol-free Wine Lists
Six Ivy Collection Restaurants Offer a Low-to-No Alcohol Wine List
Weather-Ready Festival Fashions
This Beavertown Brewery Collection Celebrates Festival Season
Cocktail-Inspired Togetherness Activations
Smirnoff's Global Connectivity Initiative Launched
Humorous Wine-Themed Costumes
Franzia Wines Unveils a Set of New Wine-Inspired Halloween Costumes
Flexible Festive Cocktails
Everleaf x The Alchemist's Serves Can Be Sipped with or Without Alcohol
Proprietary Pouch Cocktail Packaging
Jinx Drinx Have a Sealed-In Straw to Prevent Tampering
Multi-Alcohol Variety Packs
Carbliss' Drink Variety Pack Offers a Taste of Three Types of Spirits
Re-Imagined Adult Party Games
Fluttr Spin the Bottle Features 150 Naughty Challenges
Eclectic Wine Festivals
The Niagara Grape & Wine Festival is a Major Draw for Wine Enthusiasts