Sixty Vines Curated Wine and Candy Pairings for Whites, Reds and Rosé
Laura McQuarrie — September 26, 2024 — Lifestyle
References: restaurantmagazine
At Sixty Vines, "the wine lover’s restaurant," adults are reclaiming Halloween by savoring delightful wine and candy pairings, and embarking on sophisticated tasting adventures that celebrate the whimsical flavors of childhood with a grown-up twist. The tasting experience for adults of legal drinking age pairs rotating wine flights with classic Halloween candies, and guests can look forward to coming back weekly in October for a fresh new pair.
To kick off the start of October, Sixty Vines is matching the bright, zesty nature of Sauvignon Blanc with Sour Patch Kids or Lemonheads. Fans of light, fruity rosé can look forward to wine and candy pairings like Starburst or gummy bears, and for the final week of October, Cabernet Sauvignon will be featured alongside Reese’s or Almond Joy.
To kick off the start of October, Sixty Vines is matching the bright, zesty nature of Sauvignon Blanc with Sour Patch Kids or Lemonheads. Fans of light, fruity rosé can look forward to wine and candy pairings like Starburst or gummy bears, and for the final week of October, Cabernet Sauvignon will be featured alongside Reese’s or Almond Joy.
Trend Themes
1. Adult Halloween Experiences - Sophisticated Halloween-themed activities are redefining adult recreational pursuits, blending childhood nostalgia with mature experiences.
2. Food and Beverage Pairings - The combination of wine and candy creates unique gastronomic journeys, appealing to adventurous palates and fostering innovative culinary explorations.
3. Seasonal Event Marketing - Timely, recurring events like weekly thematic tastings boost customer engagement and offer continual novelty throughout seasonal periods.
Industry Implications
1. Hospitality - Restaurants and bars can capitalize on creating memorable, thematic experiences that entice and retain clientele through innovative offerings.
2. Alcoholic Beverages - The wine industry is tapping into unconventional pairings to redefine traditional tasting experiences and attract a broader, more diverse audience.
3. Event Planning - Curated, themed events provide unique opportunities for event planners to craft exclusive and Instagram-worthy moments that captivate attendees.
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