The Internet's accessibility is only growing, with a number of broadening platforms attainable through a series of different mediums -- these September 2018 social media trends pay into the growing effect technology has on our everyday lives. The concept of connectivity through digital means is at our fingertips and many industries are taking advantage of this notion to reach a mass audience and to improve communication at a larger scale.
An example from this month is Sanrio's new Hello Kitty channel on YouTube, where the iconic cartoon cat is able to gather a following as an animated vlogger and influencer. This channel draws in a relationship between a character and a group of viewers, making content personable and appealing to a rapidly growing audience.
Another example is the way that The Instance Fragrance Concept creates formulated scents based on a person's Instagram feed. The company aims to produce scents that are based on some sort of memory. This marketing approach elevates a social media concept into something that is physical and breaches beyond the digital boundaries to draw an even deeper connection to consumers.
Top 30 Social Media Trends in September
30
Whimsical Cosmetic Pop-Ups
The Winky Lux Experience is Styled as a Photo-Friendly Retail Museum
29
YouTube Star Clothing Collections
Emma Chamberlain and Dote Release an Exclusive Online Collection
28
Social Media-Inspired Fragrances
The Instance Fragrance Concept Uses Instagram for Personalization
27
Fashionable Social Sunglasses
The Newest Spectacles by Snap Feature Fashion-Forward Designs
26
Garden-Connected Office Extensions
Frank Gehry Designs Facebook's Headquarters in Silicon Valley
25
Virtual Luxury Fashion Models
Balmain's 'Virtual Army' Features Diverse CGI Supermodels
24
Immersive Tea-Themed Experiences
Room For Tea is Opening in New York City
23
Mock Influencer Fashion Campaigns
The Juicy Couture Fall 2018 Ads are Styled as Sponsored Posts
22
Exclusive Social Networking Services
ONN Network Comes With a Private Online Concierge
21
Short-Form Video Apps
TikTok and Musical.ly Build a Platform That Enables Creativity & Expression
20
Cute Ice Cream Mooncakes
Häagen-Dazs & Line Collaborate on a Tasty Treat for the Mid-Autumn Fest
19
Travel-Friendly Pet Passports
Canvas Holidays Ranks the Miles Per Year Traveled by Furry Friends
18
Interstellar Selfie Apps
This NASA App Lets You Pose in Front of Breathtaking Space Photos
17
Shoppable Animated Apparel Videos
Asics Released a Five-part Series of Shoppable Videos
16
Social Media Alternatives
Mastodon Offers Unique "Instances" for Its Users
15
GIF-Centric Film Festivals
The GIPHY Film Festival Explores Stories Told in Just 18 Seconds
14
Shoppable Celebrity AR Filters
Nicki Minaj's Snapchat Filter Promotes Her 'Queen' Album
13
Fashion Commerce Communities
URSTYLE is a Social Fashion Network Powered by Blockchain & AI Tech
12
Social Event-Planning Apps
'PotluckHub' Helps Users Host Parties and Celebrate with Friends
11
Social Media Sports Streaming
"Friday Night Stripes" Will Bring High School Sports to Twitter
10
Cartoon Vlogger Influencers
Sanrio's Hello Kitty Just Got an Incredibly Adorable YouTube Channel
9
Female Empowerment Social Apps
The 'GirlCrew' Social Network Helps Women Connect on Common Topics
8
Social Chat Dating Apps
'eMeetly' Lets Users Connect with Potential Mates in Facebook Messenger
7
Traditional Pasta-Making Webseries
'Pasta Grannies' on YouTube Makes Authentic Recipes Accessible
6
AR Friend-Finding Apps
The 'Rad.ar' App Helps You Navigate to and Locate Lost Friends
5
Fruity Celebrity-Designed Perfumes
Rihanna Releases Reb’l Fleur Love Always Eau De Parfum
4
Expansive Online Beauty Forums
Sephora's Beauty Insider Community is the Largest Beauty Forum
3
Offbeat Meeting Livestreams
Old Spice Livestreamed an Interactive "Board Meeting" on YouTube
2
Vodka-Branded Music Podcasts
New Amsterdam Vodka's Branded Podcast Talks about Hip-Hop
1
Canadian Airline AI Chatbots
WestJet Launched a New Travel Chatbox Named Juliet Through Facebook
Related Ideas
Anniversary-Celebrating Calendars
Sanrio Introduces a New Collection of 2024 Calendar Downloads
Multi-Generational Anime Plushes
The Newest Build-A-Bear Sanrio Characters Captivate All Ages
Cartoon-Transformed Algae Exhibits
Hello Kitty and Algae Collide Worlds for Expo 2025 in Japan
Playful Anime Fall Collections
The Forever 21 x Hello Kitty & Friends Line Launches for Fall 2023
Back-To-School Disney-Inspired Fashion Lines
The Forever 21 x Disney Capsule is Highly Anticipated
Collectible Kawaii Figurines
The Sanrio Hello Kitty Funko Pop! Figures Celebrate 50 Years
Ingenious De-Influencing Ads
Cuyana's De-Influencing April Fool's Campaign Highlights Greenwashing
Next-Gen Graphic Attire
Serenity Trends’ Graphic Clothing Offers a Futuristic Aesthetic
Gen Z IRL Campaigns
Hinge's Phonebook Encourages Gen Z to Connect IRL for Global Day of Unplugging
Uplifting Social Media Campaigns
Optimism Your Feed Helps Social Media Users Retrain the Algorithm
Viral Social Shopping Apps
The Claim App Helps Gen Z and Brands Authentically Discover One Another
Eco-Friendly Bath Essentials
Bebo Seeks to Reimagine the Packaging of Kid's Bath Products
Emerging Technology Publications
New Society Has Launched Its Inaugural Book About Technology
Empowering Cosmetics Campaigns
Sephora Canada Launched a New Campaign for Lunar New Year 2024
Fridge-Decorating Social Trends
Bed Bath & Beyond Participated in 'Fridgescaping' Trend
Festive Cartoon-Inspired Apparel
Forever 21 Teams Up with Sanrio for a New Festive Blue Collection
Gen Z-Centric Campaigns
Urban Outfitters' Shift Happens Campaign Has Three Phases
Nostalgic Fashion-Tech Collabs
Sandy Liang and Android Partner Up to Turn Tech Stylish
Influencer-Inspired Ads
Tomcat's Ad Shows an Influencer Mouse with a Fatal Unboxing Twist
Convention-Challenging AC Campaigns
Samsung's WindFree Ad Stars a Savvy Grandma-Fluencer
AI Social Media Managers
Friz is an All-in-One Tool for DTC Brands on Social
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
GenAI Virtual Shoppers
Cindy by Imaginuity Boots Online and In-Store Foot Traffic
Sticker-Creating Social Tools
Instagram Releases a New Sticker Creation Feature for Creators
Offbeat Fashion Campaigns
ASOS 'Inspired By' Delivers Non-Traditional Inspiration to Style-Seekers
Gen Z-Influenced Marketing Campaigns
Kraft Heinz is Studying Gen Z's Preferences with New Launches
Pet Shopping Networks
IKEA is Launching an Interactive Pet Shopping Network on TikTok Live
AI Scent Creation Platforms
EveryHuman's Algorithmic Perfumery Uniquely Explores Fragrance Notes
Social Commerce Platforms
21 Buttons is a Social Fashion Shopping Network
AI-Powered Cultural Trend Tools
Huge's Culture Decoder Uses AI to Understand Cultural Trends
Personalized Ecommerce Updates
Google Shopping Introduces a 'For You' Feed for its Ecommerce App
Social Media Shopping Partnerships
YouTube Teams Up with Shopee to Launch 'YouTube Shopping'
Inclusive Fragrance Campaigns
The 'Where Will They Take You' Campaign Highlights Influencers
Scented Fast Food Billboards
McDonald's Set Up a French Fry-Scented Billboard
Heiress-Created Homeware Collections
Walmart is Launching Paris Hilton's Be An Icon Collection
Fashion AI Platforms
AI Fashion Concierege App 'Aesthetic' Creates a Tailored Shopping Experience
Social Commerce Apps
GIST is an App-Based Social Platform for Sharing Purchases with Friends
Social Video Reaction Apps
The 'Seen' App Lets Users Capture Footage of Themselves Viewing Content
Pet Brand Influencer Campaigns
Cult Food Science & Further Foods Boost Visibility of Noochies!
Digital Pet-Inspired Streetwear
The BAPE x Tamagotchi Collab Delivers Nostalgia with Style
Hands-Free Driving Campaigns
Ford UK's Social Campaign Shares Merch for the "Passenger Princess"
Shoppable CPG Ads
Instacart-Powered Shoppable Video Ads are Coming to YouTube
Exclusive Social Shopping Snacks
Like Air is Launching Limited-Time Flavors on TikTok Shop
AI-Generated QSR Items
McDonald's India Asks Fans to Create its Signature Collection with AI
Gen Z-Focused Coachella Campaigns
Pinterest Partners With Coachella to Connect With Gen Z
Tech Rebellion Campaigns
Lush is Continuing Its Big Tech Rebellion for Black Friday
Authenticity-Promoting Social Media Apps
The Viberse App Emphasizes Authenticity and Spontaneity
AI-Aided Social Networks
Why Be Real Online when you can BeFake
Period-Inspired Fashion Capsules
Nadya Okamoto Partnered with Chnge on an Exclusive Apparel Line
Anthropomorphic Store Campaigns
IKEA's Short Social Films Promote Its Click-and-Collect Service
Cartoon Kitty-Themed Capsules
Forever 21 Celebrates Hello Kitty's 50th Birthday with a New Capsule
Travel-Focused Marketing Guides
TikTok Debuts a Playbook for Travel Marketers to Foster Engagement
Viral Video Databases
Viral Ideas Offers Inspiration for a Content Creator's Next Big Video
Cartoon-Based Lifestyle Bundles
The Hello Kitty x Kitsch Collab Features Styling Essentials
Idol Singer Breakfast Promotions
Mos Burger Offers Dining Experience with Idols via AR
Micro-Influencer Marketing Services
SCREENSHOT Micro Boost Refines the Brand-Creator Experience
Interactive Connected Packaging
Asahi Beverages Philippines Debuts a New Experience
Social Media Analytics Tool
Track and Improve Social Media Growth with Hivehubai’s Analytics Tools
Web3 Fashion Show Initiatives
Runway Magazine Launches Re-Inventing the Runway
Influencer-Led Virtual Shops
Walmart Launches the New Walmart Realm Digital E-Commerce Experience
Stylish Soda Pop-Ups
Poppi World Enticed Health-Conscious, Fashionable Visitors During NYFW
Social Media Notes Expansions
TikTok Notes Puts Text and Images to the Forefront of Social Sharing
Product-Integrated Filters
NYX and Snapchat Launched the 'Beauty Bestie' Shopping Filter
Influencer-Focused AI Updates
CreatorIQ Utilizes AI To Help Marketers Track Creator Conversations
Revived Retro Internet Games
Neopets is Celebrating its 25th Anniversary with New Revivals
Socialite-Inspired Toy Dolls
Bratz Adds New Red Carpet Styles to its Kylie Jenner Collection
Nostalgic Fragrance Campaigns
Impulse & Frankie Bridge Faithfully Recreated Iconic 90s Looks
Technology News Summaries
TechTok Helps Readers Stay On Top of News in Five Minutes
Social Media Fridge-Decorating Trends
Lynzi Judish Released Several Viral 'Fridgescaping' Videos
Digital Avatar Cosmetics
e.l.f. Cosmetics & Snapchat Debuted the First Bitmoji Beauty Drop
Anime Horror-Style Reimaginations
Sanrio's Hello Kitty is Remixed in Junji Ito Artwork Styles
Visualized Social Media Data
InstaGraph Visualizes Social Media Data Through Unique Graphs
Colorful Kitchen Pop-Ups
Primal Kitchen Partners with Pintrest for a Special Initiative
Social Media Political-Content Limitations
Meta is Reducing Political Content Recommendations
Interactive Influencer Features
YouTube's New 'Hype' Feature Allows Viewers to Share in Success
Influencer-Focused Social Platforms
Later Launches an AI-Powered Social Listening Tool
Dynamic Mobile Fashion Games
Tommy Hilfiger Unveils a New Mobile Fashion Game Called FashionVerse
Social Marketplace Updates
Instagram Launches a Marketplace to Better Connect Brands and Creators
Online Lifestyle-Inspired Street Festivals
The Xiaohongshu Street Life Festival is Exciting
Interactive AR Experiences
The Sendit App Engaged Gen Alpha on Valentine's Day
Virtual Fragrance Workshops
The Scentbird Academy Helps Fragrance Fans Purposefully Use Scents
Travel Influencer Initiatives
Klook Unveils a New Travel Influencer Program for Micro-Influencers
Customizable Profile Social Platforms
The 'noplace' App Prioritizes Socialization
Miniature Collectible Campaigns
The World’s Smallest Lines are the Focus of Influencer Marketing
Social Media Music Festivals
TikTok 'In the Mix' is a First-of-Its-Kind Music Festival
Social Shopping Features
YouTube Introduces a New 'Shopping Collections' Feature for Creators
Social Media Impact Studies
Instagram Allows COS to Conduct Mental Health Research
Chinese Youth Search Reports
Xiaohongshu Has Released Report on Search Habits Among Youth in China
Dynamic Anniversary-Honoring Campaigns
Claire's Launches the Hello Kitty, Hello World Campaign
Short-Form Foodie Feeds
Uber Eats is Testing Out a New Vertical Feed Like TikTok and Instagram
Private Social Photo Apps
The 'Retro' App Focuses on Mindful Sharing with Select Others
Social Media Forecasting Tools
WGSN TikTok Analytics Harness Data, Insights and More
Social Media-Inspired Merch Ranges
The X Merch Collection Includes Two Styles
Teen-Protecting Social Media Features
Meta Expanded its 'Limit' and 'Restrict' Instagram Tools
Kitty-Themed Textile-Focused Apparel
péro is Collaborating with Hello Kitty for Spring/Summer 2025
Drone Marketing Initatives
LEGO Takes to the Sky with Drone Show and Aerial Messages
Authentic Ambassador Campaigns
BeReal is Looking for "The Realest Person on Earth"
First-Access Fan Clubs
Curie's Sniff Club Shares Lab Samples with Members
Youth Intern Social Stunts
Louis Vuitton Hires a 13 Year Old Intern After Sketches Went Viral
AI Social Media Generators
Snowball FATG Can Help Create Viral Social Moments in Seconds
Passion-Sharing List Platforms
MyLikes Helps Users Share What They Enjoy with Curated Lists
Connected Packaging Updates
Appetite Creative Revamps its Connected Packaging with Tetra Pak
Marketing Mentorship Platforms
Sprout Social Launches as a New Business Mentorship Network
Influencer-Focused AI Twins
Justbanter Creates a Digital Twin of Your Favorite Influencers
Animated-Photo AI-Fueled Chat Apps
EmbodyMe Unveils its New Xpression Chat Platform
Retro-Inspired Animated Stickers
Apple Rolls Out New Stickers Ahead of this Year's WWDC
Mango-Scented Newspaper Ads
Swiggy Instamart Launched a Scented Campaign in the Times of India
Modern Digitized Bookshelves
September is a Digital Bookshelf Where You Can Display Achievements
AI-Powered Creative Services
WePost Saga Helps Businesses Enhance Their Online Social Presence
Brand-Aligned Graphics
Bento Highlights Lets Users Craft Polished, Professional-Looking Graphics
SaaS Influencer Marketing Tools
Beeing Social Launches 'Buzz Bee Buzz' for Influencer Marketing
Localized Networking Platforms
Presence Connects Users with Like-Minded Individuals Nearby
Big-Screen Cat Ads
INABA is Celebrating National Cat Day with "the Ultimate Cat Video"
Halloween-Inspired Retail Capsules
Target Debuts a New Private-Label Halloween Capsule for October
Secondary Social Media Features
Instagram is Rolling out the Flipside Feature On User Profiles
Influencer Marketing Agencies
NYMA Embraces Influencer Marketing as a Part of its Core Offerings
Uplifting Virtual Influencer Collabs
The Lennnie x Dove Collab Promotes Body Positivity
Short-Form Fashion Competitions
#TikTokFashion Challenges Users to Create and Share Their Design
Virtual Self-Expression Summits
göt2b's Virtual Metaverse Experience Uplifts Millennials & Gen Z
Dynamic Interest Social Platforms
Palette Let's People Curate Their Likes However They Please
Short-Form Gaming Video Apps
'FreshCut' is TikTok for Video Games and Gaming News
Music-Focused Social Media
Musicboard is a Place for Music Lovers to Unite
Media-Based Music Expansions
DistroKid Users Now Have Access to TikTok Music for Promotion
Social Sticker Features
Instagram Unveils the New Sticker Features for Stories and Other Content
Cultural Social Media Documentaries
Hulu Unveils the Black Lives Matter: A People's History Doc
Media Release Monitoring Apps
The 'Upcoming' App Helps Users Track Favorite Media and Explore
Private Social Media Services
Instagram Now Allows Posts and Reels to be Shared with Close Friends
Cocktail-Inspired Togetherness Activations
Smirnoff's Global Connectivity Initiative Launched
Pre-Loved Ancestral Apparel
McCann Japan and SAFARI Debut the Second Life Social Commerce Platform
Secondary Social Profile Features
Instagram Previews a New Flipside Feature for Private Posting
Digital Community-Branded Product Lines
The Girl Math Gang Debuts New Product Offerings
Year-Long Professional Content Calendars
Content Squeezy Provides Social media Ideas
Social-Based Newsletters
Pi.fyi by Perfectly Imperfect is a Newsletter for "People with Taste"
Intellectually Stimulating Social Media
Maven Goes Back to Basics with Traditional Algorithms
AI Social Media Enhancement
Attract AI Elevates Charm on Social Media with a Few Taps
Safety-Oriented Social Tools
Instagram Aims to Protect Vulnerable Teens with its New Safety Update
Location-Based Photo Sharing
Harbor Creates Personalized Picture Albums Through location Sharing
Daily-Prompting Social Journals
Journal. Invites Users to Share Their Thoughts and Feelings
TV-Specific Pop Informants
COVER Emerges as the Essential App for TV Show Aficionados
Social Media Visibility Boosting
Instagram hashtags is a Free Service to Enhance Your Instagram